Senior Digital Marketing Manager, InStyle.com October 11, 2010

Filed under: Jobs in NYC — sam roloff @ 3:29 pm

Reaching 2.6MM uniques, the InStyle.com visitor comes to the site daily to be
ready for all the red-carpet moments in her life. InStyle.com features bold-faced names looking
and living their best and translates high fashion and celebrity glam into options for her to buy and try. InStyle.com is where last night’s red carpet inspires her, instructs her and motivates her
to make it her own today.

Representing a diverse portfolio of products including InStyle.com, StyleFeeder.com, InStyle mobile, iPad Applications and social media platforms, the InStyle Digital Marketing Team – in partnership with Integrated Marketing – brings these products to life in unique, engaging and custom ways for advertising partners and consumers alike.

Job Description:
Responsible for driving ad sales revenue through the proactive and advertiser-specific development of digital advertising solutions that support advertiser objectives and enhance audience value across InStyle.com. Lead in pre and post-sale management of custom solutions and coordinate efforts with vendors.

Key Responsibilities:
• Lead pre and post-sale management of custom advertiser solutions within assigned categories
• Develop custom pitch proposals within assigned categories
• Work with integrated marketing to develop marketing programs across the brand
• Work with other Time Inc. titles to develop integrated, cross-brand concepts
• Implement solutions post-sale
• Oversee development and maintenance of marketing collateral and research for key new products, categories and specials
• Capture category needs and proactively identify new digital opportunities that leverage edit, product and external vendor capabilities
• Attend and represent team at internal and external meetings
• Oversee development of recaps/case studies post sale

Specific Attributes:
• At least 6 years of successful digital marketing and sales/support experience
• Creative and strategic thinker
• Excellent proposal and written communication skills
• Excellent post sale account management skills
• Excellent interpersonal skills; able to navigate matrixed environment
• Strong presentation skills; comfortable presenting to senior advertising partners
• Highly detail-oriented
• Flexible and able to adapt to change within newly evolving group
• Able to juggle and prioritize multiple projects
• Working knowledge and ability to interpret online metrics and research tools (i.e. comScore, @plan, Omniture)
• Strong time management and organizational skills
• Must be proficient in PowerPoint, Word and Excel
• Integrated marketing experience a plus

To apply please use the following link:
http://jobs.brassring.com/1033/ASP/TG/cim_home.asp?partnerid=391&siteid=5161&Codes=NWES,120508BR <http://jobs.brassring.com/1033/ASP/TG/cim_home.asp?partnerid=391&siteid=5161&Codes=NWES,120508BR>



Sales Assistant – Robb Report October 9, 2010

Filed under: Jobs in NYC — sam roloff @ 12:25 am

Robb Report, a luxury lifestyle magazine, is looking for a sales assistant that will serve as an integral member of the team in assisting the New York advertising sales directors. The position serves as a great opportunity to develop an extensive knowledge of all facets of the sales and publishing industry.

Responsibilities will include:
•       Point of contact for sales department and potential new advertising clients.
•       Assist New York advertising sales directors in all administrative tasks, client correspondence and preparation of client proposals and sales/marketing collateral.
•       Responsible for maintaining sales forecasts, and managing internal insertion order processes and sales reports.
•       Prepare RFPs.
•       Track client advertising history and compile editorial credits.
•       Prepare expense reports and arrange itineraries for business travel.
•       Maintain frequent contact with the marketing, production, circulation and research departments through completion of daily tasks.
•       Special projects and general office support as necessary.

Ideal candidate will possess:
· College Degree
· 1-2 year internship/job experience in the publishing industry, in the advertising sales or marketing department of a magazine.
•       Must be detail-oriented and able to manage and prioritize several projects simultaneously.
•       Highly proficient in Microsoft Office- including Word, Excel and PowerPoint.
•       Strong verbal and written communication and interpersonal skills.

We offer an excellent compensation and benefits including matching 401(k), medical, dental, vision, life insurance, disability insurance, FSA and EAP. Equal Opportunity Employer.

Please submit salary history with your resume to the following email address:

E-mail: jobs@curtco.com
Job code: RRSA/NY

Principals only please. No phone calls.

About Robb Report magazine:
For over 30 years, Robb Report magazine has served as the definitive authority on connoisseurship for ultra-affluent consumers. Robb Report not only showcases the products and services available from the most prestigious luxury brands around the globe, but it also provides its sophisticated readership with detailed insight into a range of these subjects, which include sports and luxury automobiles, yachts, real estate, travel, private aircraft, fashion, fine jewelry and watches, art, wine, state-of-the-art home electronics and much more. For connoisseurs seeking the very best that life has to offer, Robb Report remains the essential luxury resource.


Promotion Manager – O, The Oprah Magazine October 8, 2010

Filed under: Jobs in NYC — sam roloff @ 6:48 pm

Job Duties

This position is for a well-rounded promotion/merchandising professional able to handle a variety of different advertising categories.  It is principally responsible for working directly with 3-4 sales reps to create and execute multi-platform packages and added value programs to drive business.  It reports to the Executive Marketing Director.

Responsibilities:

Work with 3-4 sales reps across different categories to fulfill all promotional needs and requests, and go on sales calls.

Write standard and customized merchandising proposals based on advertiser objectives as assigned; execute programs based on written proposals

Develop issue-specific added value programs based on written proposals

Develop client-specific sell pieces as needed in conjunction with Marketing Manager

Manage selected sponsors of our annual signature event

Manage several key multiplatform programs

Required Skills:

Excellent communication skills including written and verbal/presentation

Ability to develop creative/strategic marketing solutions for advertisers

Ability to manage and prioritize multiple projects

Strong interpersonal skills; must enjoy working as part of a team

High level of proficiency in Word and PowerPoint

Required Experience:

Bachelor’s Degree

At least two years in a similar position

How to apply:

Please submit your resume and cover letter through our career site at: http://hearstcareers.silkroad.com


Forbes Media – Account Executive October 7, 2010

Filed under: Jobs in NYC — sam roloff @ 8:26 pm

Overview
The Forbes Media Account Executive is part of a team that works with Sales Directors and Sales Representatives to maximize revenue potential in the assigned region. The core function of the Account Executive is to service the sales effort through effective response to Forbes Media “client” requests which may be the result of direct interaction or as delivered by a teammate. The Account Executive is encouraged to develop external customer relationships with focus on the advertising agency media planning departments in an effort to enhance RFP acquisition. Specific responsibilities include:
• For RFP’s over $100K, the AE is responsible for coordinating the proposal process as follows:
o Enter proposal into Salesforce.com
o Review previous proposals sent to the client and their success rate
o With Sales Representative, develop specifications and proposal criteria
o Schedule and lead project kick-off meeting
o Check inventory availability
o Assemble work product from research and proposal team
o Develop preliminary pricing
o Review with Sales Representative
o Send to client
o Update Salesforce.com that proposal has been sent and expected decision date
• For RFP’s under $100K or <24 hours turnaround, the AE is responsible for preparing the proposal as follows: o Enter proposal into Salesforce.com o Review previous proposals sent to the client and their success rate o With Sales Representative, develop specifications and proposal criteria o Check inventory availability o Coordinate with Market Research o Develop preliminary pricing o Review with Sales Representative o Send to client (via MediaVisor or Atlas if appropriate) o Update Salesforce.com that proposal has been sent and expected decision date • Digital campaign order entry and campaign coordination. o Recheck inventory availability o Enter I/O received in Salesforce.com o Enter into OES o Once campaign is live, obtain screen shots and send to client • Print campaign insertion order and positioning coordination. o Check inventory availability o Send request for positioning to advertising sales coordinator o Interact with other AEs and sales representatives to resolve positioning conflicts and prioritization o Circulate I/Os through production, accounting, and advertising sales coordinator o Interface with sales representatives prior to issue close to update forecasts • Digital campaign performance monitoring and proactive recommendation for enhancements. o Monitor campaign delivery daily. Discuss delivery issues with Sales Rep and Ad Ops o If reallocation is required, coordinate with Sales Rep for client approval • Coordinate with Sales Rep to ensure that client contact information, call reporting, forecast, and insertion order status are up to date in Salesforce.com. • Prior to a client meeting, analyze competitive spend via Magazine Radar and provide to Sales Rep. Regularly monitor competitive online sites for competitive spend. • Under the direction of the Sales Rep, make prospecting calls to obtain client meetings. • Provide administrative support to maximize the productivity of the Sales Rep as required. • Active participation in advertising community clubs and organizations. Required Skills: • Effective communication skills; both written and verbal. • Proficiency in all related computer programs including but not limited to PowerPoint, Sales Logix, Excel, OES and Mediavisor. Required Experience: • College graduate Important Characteristics: • Self confident and enthusiastic • Creative and strategic • Highly motivated and hard-working • Collaborative and communal Reporting Structure: • The Account Executive reports to the Region Director with dotted line responsibility to assigned Sales Representatives. If you are interested in applying to this position, please reply apply to the following link. http://www.forbesinc.com/careers/


StyleCaster is seeking Video + Photo Interns (NYC)

Filed under: Jobs in NYC — sam roloff @ 6:36 pm

Title: StyleCaster is seeking Video + Photo Interns (NYC)
Body: StyleCaster is the web’s first truly integrated fashion-lifestyle  channel. We are a personal style discovery platform—the ideal hybrid  of expert recommendations, top level editorial content, social  networking.

StyleCaster needs enthusiastic interns to join our office, located in  Midtown Manhattan, in the following areas:

Photography
— StyleCaster has a proprietary in-house studio utilizing cutting  edge digital techniques. Students would have the ability to experience  all facets of the 100% digital studio from working with models,  lighting design, still life, and product photography, retouching ,  styling, digital asset management, and location shoots. Students  should major in or be interested in photography, have experience and a  willingness to learn about digital photography and the role it plays  on the web and ecommerce. Skills with Digital SLR’s, and Adobe  creative Suite are preferred.

Video Production
— StyleCaster produces original video content in the editorial and  commercial arena. Content includes designer profiles, commercial  shoots with name brands, how-to videos, fashion week coverage, and  much more. This is a hands-on opportunity! Students would have the  ability to experience all facets of video production, including pre-  production, shooting, and post-production. Students should major in or  be interested in film and photography, have experience and a  willingness to learn about digital film making and the role it plays  on the web and e-commerce. Skills with Digital SLR’s and Final Cut are  preferred.

We are seeking students currently enrolled at an accredited college  program in NYC and the surrounding areas. We are flexible and can  accommodate around your schedule. Internships are unpaid.

To apply for the PHOTOGRAPHY internship, please send an e-mail and an  attached resume to Bill.Schultz@stylecaster.com

To apply for the VIDEO internship, please send an e-mail and an  attached resume to Blake.Martin@stylecaster.com

Be sure to visit us at StyleCaster.com! Follow us on Twitter!:  http://twitter.com/stylecaster


Marketing Specialist, USA WEEKEND Magazine

Filed under: Jobs in NYC — sam roloff @ 4:22 am

Marketing Specialist, USA WEEKEND Magazine
Location: 535 Madison Avenue
Contact: Amy Pesavento (apesavento@usatoday.com <mailto:apesavento@usatoday.com> )

The Marketing Specialist will concentrate on writing and executing sales materials such as rate cards, success stories, e-mail blasts, monthly sales letters, etc., ensuring consistency and adherence to the magazine’s copy and proofreading standards.  This will include writing informative, brand-correct descriptions.  The selected candidate will be an experienced (3-5 years) magazine/newspaper ad marketer with strong, versatile business and copy writing skills.  Must have the keen ability to juggle multiple assignments simultaneously.

Other responsibilities will include partnering with in-house designers to ensure art direction supports the material concepts, copyediting and proofreading collateral material and proposals, serving as the primary liaison between Editorial and Ad Sales, handling the overflow of comps, and coordinating material updates on the intranet and the B2B website.

About us:
USA WEEKEND Magazine is the second largest consumer magazine in the country.  It reaches approximately one out of every five households with a readership of more than 49 million.  It’s an award-winning publication that continues to be the fastest growing U.S. newspaper magazine.  We recognize and appreciate the benefits of diversity in the workplace. EOE.


Freelance Online Marketing Manager, Bonnier Lifestyle & Luxury Group October 6, 2010

Filed under: Jobs in NYC — sam roloff @ 8:46 pm

The Freelance Online Marketing Manager will play an integral role in
developing online marketing strategies, promotions, and programs for the
Bonnier Lifestyle & Luxury Group, which consists of the following brands:
Saveur, Ski, Skiing, NASTAR, and Garden Design brands. The position combines
big idea/platform creation, partnership development, proposal writing, and
program execution. The position will report to the Group Online Marketing
Director.

Responsibilities Include:
* Online Big Idea Generation: Collaborate with sales/marketing team to
develop and sell “big idea” online opportunities.
* Online Proposal Development
* Online Media Plan Development: Work within client’s budgets to create
robust media plans and production efficiencies.

Qualifications:
* REQUIRED: 3+ years online-specific marketing/sales experience at a website
or through an online marketing role at an agency or magazine. Please do not
apply if you do not fit this level of experience.
* Extensive experience in creating and developing online marketing programs
and platforms.
* Comprehensive knowledge of various online advertising platforms, creative
executions, and current online ad serving technologies and executions.
* Must be a creative thinker, problem solver and resourceful. Must have
strong writing skills and background in proposal writing. Proficiency in
PowerPoint and Excel is required.
* Knowledge of online and print advertising sales, magazine marketing, and
related research is a plus.
* Position is freelance (on an as needed basis) and is in New York City.

If interested, contact Kristen Goode at kristen.goode@bonniercorp.com.
Please email only.


CO-OP ACCOUNT INTERNSHIP OVERVIEW

Filed under: Jobs in NYC — sam roloff @ 5:11 pm

CO-OP, a NYC branding agency, is looking for college students or new graduates for our account internship program. We provide you with an overall foundation in branding and marketing while teaching you day-to-day aspects of working in this fast-paced environment.  If you want practical experience, a real taste of the work-world, and an internship that will help you find a job (maybe with us), then keep reading.

Status: Internship – non-paid.
We will reimburse for travel with a monthly NYC metro card

Relevant Work Interest: Marketing / Branding / Advertising

Location: New York City
Job Category: Branding/Advertising

Duration FALL: August – December


Areas of Focus:           Account Management / Research
Information on us: www.co-opbranding.com <http://www.co-opagency212.com>
www.co-operationblog.com <http://www.cooperationblog.com>

INTERN REQUIREMENTS
Initiative
Interest in Branding/Marketing
Creative thinker
Organized
Eagerness to Learn

INTERNSHIP BREAK DOWN
An intern at CO-OP will be working in three general areas to assist the team with their tasks:

  • RESEARCH:

    • Qualitative research for on-going projects
    • Research for new business development (Industry specific, trends etc.)
    • Research on new Advertising/Marketing benchmarks
    • Research will include: Online – Internet research, print research (magazines, newspapers, articles etc.) Format all research in CO-OP templates with summary or if required in the format of a presentation
  • CO-OP Marketing

    • Database Management
    • Write for the CO-OP blog: 1 Blog entry to be posted / week
    • 6 Twitter posts / week
    • 6 Facebook posts to CO-OP page / week
    • Idea generation: Brainstorm new ideas for CO-OP marketing initiatives


  • ORGANIZATION:

    • Assist with organizing files and information
    • Assist Partner/account executive’s with office management needs (V-cards organization, ordering office supplies, etc.)

EVALUATION PROCESS
Interns will be given a questionnaire at the start of the internship program. The questionnaire will determine the intern’s short / long term goals and what they would like to get out of the internship.
At the end of the program, the intern will be evaluated on performance. The evaluation will be used as basis for future recommendations for the Intern.
Based on internship performance, and as business warrants, interns may be offered a full time assistant account executive position at the completion of the internship period.

MENTOR PROGRAM
Interns will be paired with a Senior Account Executive through the period they work at CO-OP. The mentor will be there to assist the intern with any work related questions.

Contact information:

If you are interested in working with us, please email accountintern@co-opbranding.com with your cover letter and resume.



Marketing Manager, SheFinds Media

Filed under: Jobs in NYC — sam roloff @ 5:01 pm

Job Title:

Marketing Manager, SheFinds Media

Responsibilities:

SheFinds Media is looking for a MARKETING MAVEN with ONLINE EXPERIENCE. The Marketing Manager is an integral part of our team. You will elevate awareness of the company and oversee marketing and sales efforts for all three of our properties – shefinds.com, momfinds.com, bridefinds.com.

Passionate about growing revenue, subscribers and traffic, you should have at least 2 years experience in marketing for a website. You should have the business mindset to smartly prioritize and organize our efforts, and the editorial flair to deliver a consistent and compelling message.
You have an eye for what will ignite buzz on the internet so that our content is linked far and wide. You have the ability to coach the editorial staff of shefinds.com, momfinds.com and bridefinds.com to improve newsletter open rates, get us retweeted and master the SEO universe.
You can work with TV producers to put together segments that will get viewers excited about our media properties.

Be obsessed with your key metrics – visitors, pageviews and subscribers and come up with ideas on how we can improve our offering. Have experience with growing a site’s traffic and reach and the metrics to prove it.
You know how to put together promotions and ad packages that will attract advertisers and how to negotiate deals to get us the maximum dollars.

For more information, requirements, and how to apply, please visit:  http://bit.ly/a3HcvL


Advertising Coordinator – Hearst Integrated Media October 4, 2010

Filed under: Jobs in NYC — sam roloff @ 9:10 pm

As the Advertising Coordinator, this person will support three Group Advertising Directors; manage day to day business tasks and long term projects

*Responsibilities include all administrative tasks such as updating account books with contacts, developing client mailing lists, answering phones, helping callers when needed, reserving conference rooms, submitting marketing and creative req forms, expenses, travel arrangements and more.
*Opportunities to work with the individual Hearst magazine assistants and sales rep in gathering and/or disseminating information for corporate contracts and marketing programs, organizing Media Days.
*Potential to take ownership of projects such as writing status reports on key accounts, developing added value programs, and working on RFP’s.
*Opportunities to interface with clients, media and marketing teams and sales staff of magazines at Hearst.
*Knowledge of Excel, PowerPoint and media math are extremely helpful.
*Our ideal candidate will be enthusiastic, organized, diplomatic, and eager to learn.
*Six months to a year of print advertising/media agency or print sales assistant experience is preferred.

Please send apply via: www.hearstcareers.silkroad.com


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