The Marketing Research Manager collaborates with both the proprietary and syndicated research teams to collect and analyze data and develop marketing strategies and materials (including strategic marketing analyses, brand positioning documents, and sales presentations and materials). The position combines creative thinking with strong organizational and analytical skills.

The ideal candidate thinks creatively and strategically to turn facts and statistics into compelling brand stories. In addition, candidate will work directly with marketing and sales to create strategies and tactics that will ensure growth of both print and online revenues. Lastly, the candidate must have strong interpersonal skills and be used to working with many different internal and external groups/individuals to achieve success.

This position reports directly to Executive Director Marketing & Creative Services.

Responsibilities:
§ Oversees all marketing research collection (with Insights team) and analysis
§ Develop compelling, concise brand and sales materials including general presentations, category presentations (fashion, travel, jewelry/watch, beauty, auto, etc.), sales materials (such as “sell sheets”) and trade communications
§ Conceptualize creative integrated marketing solutions in cooperation with American Express and the DEPARTURES Integrated Marketing team.

Qualifications:
§ 5+ years of related media marketing experience, including presentation development, research and brand strategy. Possess strong knowledge of research tools (MRI, MMR, Ad Measure, ABC, PIB, @plan, comScore, etc.)
§ Strong writing skills including creative marketing and storytelling skills
§ Strong organizational and communication skills; ability to juggle many projects at once
§ Detail and deadline oriented
§ Positive, can-do attitude
§ Commitment to excellence. No job too big, no job too small.
§ Creative sensibility and very proficient in PowerPoint, Word, and Excel

Please send all resumes to, randi_weintraub@timeinc.com.

Posting Job Description Responsibilities:
• Organize and execute event activations and marketing programs for sponsors, partners and exhibitors at the premier culinary event in the country, the FOOD & WINE Classic in Aspen, including pre-event negotiations, coordination and onsite management
• Manage all aspects of the Exhibitor program at the FOOD & WINE Classic in Aspen, including building the application website, promotion, budgeting, selection and activation
• Research, create, propose and fulfill effective integrated marketing programs for advertisers across several magazine event, print, social and digital platforms
• Produce promotional materials for the Classic in Aspen including sell sheets, advertising campaign, external communications, registration resources and the printed event program book
• Accompany sales staff on calls to current and potential clients to represent the FOOD & WINE marketing department and speak knowledgeably about our marketing assets
• Maintain department databases and printed files/archives
• Budget management, data entry and financial tracking and projections
• Coordinate and organize inter-departmental and client meetings and correspondence

Required Qualifications:
Position requires a minimum of 1-2 years in event or magazine marketing with strong organizational, communication and computer skills including Microsoft Word, Power Point and Excel. Culinary event experience a plus but not required. Ideal candidate must be a self motivator who enjoys working in a fast-paced environment and can handle multiple projects simultaneously. Willing to travel within the United States several times per year for event related activities and planning. College Degree required.

This is a great opportunity to play a key role in the marketing department for a publishing industry leader.

This position will report to Event Marketing Director.

Please use the following link to apply, http://jobs.brassring.com/1033/ASP/TG/cim_home.asp?partnerid=391&siteid=5161&codes=NXXX,140693BR.

For over 25 years, Cooking Light has been a leader in the Epicurean space, helping readers eat smart, be fit and live life deliciously. With fresh ideas and a flavor all its own, Cooking Light uniquely blends its modern approach to food and contemporary coverage of entertaining, health and beauty to bring great taste, style and balance to 11.2 million readers each month. The Cooking Light portfolio includes books, online, mobile, licensed food products and continues to grow!

Sunset was founded in 1898 and has become the premier guide to life in the West. Sunset covers the newest and best ideas in home design, garden, food and entertaining and travel in the 13 Western states. Published monthly in a fully designed tablet version and five regional print editions, Sunset inspires its nearly 5 million readers to achieve the dream of living in the West.

The Manager, Subscriber Retention will be responsible for developing and implementing strategic initiatives across Cooking Light & Sunset. This individual will develop and execute retention marketing plans across print, digital and mobile platforms to build loyalty and retain subscribers. The Manager is responsible for identifying and implementing new growth opportunities across all marketing channels. He or she will be a critical member of the consumer marketing team and will have exposure to senior management; an Associate Manager will report into this Manager.

Key Responsibilities:
• Develop and implement marketing strategy to achieve brand goals
• Create and own marketing plans for renewal and payment channels including identifying growth opportunities and developing recommendations based on marketing results
• Maintain ownership of all retention activities for brand and increase subscriber retention through all print and digital channels
• Develop email CRM strategy to engage customers, enhance relationships and drive loyalty; interact with brand stakeholders including Editorial and Sales/Marketing
• Be the “go-to” retention expert
• Act as brand liaison across key stakeholder groups for the tablet edition of the magazine
• Contribute to and / or own ad hoc projects for the brands or division such as modernization, pricing strategy, premium development and specialized task forces
• Own and manage monthly retention reconciliations, forecasting and budgeting

Key Qualifications:
• 5+ years of direct marketing experience
• Previous management experience preferred
• History of achievement and legacy of making an impact in previous roles
• Top-notch analytical capabilities and Excel proficiency; quantitative experience required
• Detail oriented and results-focused
• Ability to prioritize and maintain focus on the “big picture”
• Ability to think both creatively and strategically
• Self-starter who can work both independently and in a team environment
• Ability to multi-task and perform in a fast paced, changing environment
• Ability to build relationships across multiple groups, communicate effectively with peers and upper management, and get buy-in
• Ability to lead and motivate team members
• Bachelor’s degree required, MBA a plus

• Prior publishing and customer retention experience a plus

To apply, please use the following link, http://jobs.brassring.com/1033/ASP/TG/cim_home.asp?partnerid=391&siteid=5161&codes=NXXX,140480BR.

Please send all resumes to Randi Weintraub, randi_weintraub@timeinc.com.

Job Description

Men’s Health is currently seeking a seasoned integrated marketing professional to join our New York-based Integrated Marketing Department. The overall goal of the Integrated Marketing Manager is to attract, maintain and increase print, digital and sponsorship revenue for the automotive, financial, tech, supplements, and CPG categories and New England territory.

Responsibilities include:

• Developing client specific concepts and programs and/or marketing programs to drive incremental print, digital and/or sponsorship revenue
• Writing all added value, marketing and category and sales materials for category specific clients
• Acting as partner with designated sales reps to develop sales strategy and drive category growth
• Meeting with clients as needed to present proposals and/or discuss added-value and marketing concepts and requirements
• Spearheading the execution of all aspects of individual client programs (e.g. digital extensions, events, sponsorships, samplings, etc.)
• Identifying and developing third party marketing partnership for the brand
• Maintaining a big-picture outlook to help create and sell multi-advertiser and platform programs within assigned categories
• Preparing program summaries upon completion of executed activities
• Working within established budget guidelines and managing costs for all projects
• Other duties as required

Qualifications:

• 5-6 years integrated industry or related experience
• Proven ability to identify, develop, sell and execute results-oriented 360-degree programs
• Proven, strong digital and social media marketing skills
• Close attention to detail and ability to manage multiple projects and priorities in a high-volume, fast-paced work environment
• Strong written and verbal communication skills
• Polished presentation skills
• Awareness of current culture as it relates to the brand and relevant promotional opportunities
• College degree required

Rodale has made a positive difference in the lives of millions of people. Perhaps we’ll make a difference in yours.

Discover this career opportunity and more at www.rodaleinc.com

About Men’s Health: Men’s Health is the go-to source for guys seeking the latest information and expert advice in their pursuit of a healthy and active lifestyle. Published 10 times a year in the U.S. by Rodale Inc., Men’s Health is the best-selling men’s magazine on newsstands and provides its 24 million readers worldwide with the up-to-the-minute information on health, fitness, fashion, nutrition, relationships, travel, technology and finance. Men’s Health is the largest men’s lifestyle magazine brand in the world, offering 40 global editions, an interactive ipad edition, a host of apps for iPhone, Android, and BlackBerry subscribers, as well as branded books, eBooks and microsites. The magazine has garnered numerous industry accolades, winning National Magazine Awards in the general excellence and personal service categories as well as being deemed by Media Industry Newsletter as the “#1 Most Notable Magazine Launch of the Last 25 Years.” Men’s Health has also made several appearances on Advertising Age’s “A List” and Adweek’s “Hot List.” For up-to-date news from Men’s Health, visit www.menshealth.com, and get instant updates on Twitter (@MensHealthMag) and Facebook (Men’s Health).

*LI-SG1

To apply:

https://rodaleinc-openhire.silkroad.com/epostings/index.cfm?fuseaction=app.jobinfo&jobid=400&source=ONLINE&JobOwner=992548&company_id=16663&version=1&byBusinessUnit=NULL&bycountry=0&bystate=1&byRegion=US_NY&bylocation=&keywords=&byCat=&proximityCountry=&postalCode=&radiusDistance=&isKilometers=&tosearch=yes

Seventeen Magazine is seeking an Integrated Promotion Manager or Senior Manager to develop and write integrated proposals for mid-level clients.   Primary categories include Beauty and Health; Secondary Categories: Fashion, Retail, Entertainment, Technology, Food.  Some other job responsibilities are listed below:
·        Manages client program execution, including but not limited to: sweepstakes, contests, online and mobile programs, consumer events, “guerilla marketing,” etc.
·        Travels nationwide to host consumer events on an as-needed basis, Represents Seventeen in custom advertiser videos
·        Creates, manages, and executes customized advertorials, which may include management of photo shoots
·        Manages timelines, budgets and invoices for client programs
·        Services day-to-day requests of Sales staff/management (e.g., client history, event recaps, idea revisions, photo/documentation books, etc.)
·        Attends sales calls to present added value programs and ideas
Required Skills
·        Proficient in PowerPoint, Excel, and Word (knowledge of InDesign and Photoshop a plus)
·        Must be able to communicate clearly and concisely in both writing and speech (ability to write advertorial copy a plus)
·        Extremely creative with an understanding for altering ideas as necessary for limited resources
·        Must work well under time constraints, be detail-oriented, and be able to juggle multiple projects/priorities
·        Dynamic, outgoing personality with speaking/on-stage experience
Required Experience
·        Minimum 3 years of related experience
·        Knowledge of/appreciation for Teen culture a plus

Apply on our career site at: https://hearst-magazines.silkroad.com/epostings/index.cfm?fuseaction=app.jobinfo&jobid=213975&company_id=16061&version=1&source=ONLINE&JobOwner=981490&startflag=1

Observer Media Internship Program is seeking an intern to support the marketing and sales team.

The role is hands-on, bringing you face to face with the company leaders, the real estate and entertainment industry and all departments of the publishing business.

The candidate will report directly to the Marketing Manager and the Vice President of Sales/Associate Publisher.

Responsibilities:

-Manage contracts, archives, and client requests for the Vice President of Sales.

-Organize accounts, track creative and gather leads to generate new business.

-Participate in creating marketing materials for sales team.

-Provide support for real estate and companywide events.

-Manage mailings and distribution for all print properties.

Qualifications:

-Strong interest in publishing and media.

-Passion for real estate and entertainment marketing and advertising.

-Excellent communication and organizational skills.

-High performance individual that thrives in a fast past and dynamic environment.

-Knowledge of Powerpoint and Excel

Observer Media is a collection of digital and print properties, tied together through the themes of influence, commerce and luxury, and anchored by the New York Observer, a 25 year old media brand that chronicles and celebrates the oversized ambitions, and dueling personalities of New York City.

Email resumes to:

kdespagni@observer.com

This Old House Ventures is looking for an enthusiastic, energetic, focused individual to assist with all aspects of our online sales and marketing efforts. The Associate Manager will develop and manage online marketing programs and support sales efforts for the online advertising efforts of the brand. The ideal candidate is a self-starter, who can think creatively and strategically, can work collaboratively as a team player, and has very strong presentation and interpersonal skills. Additionally, the Associate Manager must be highly detail-oriented, able to thrive in a deadline-driven environment and familiar with online advertising platforms and executions. This is an ideal position for a candidate with strong online advertising experience to grow within an exciting and dynamic organization. This position is based in New York.

Key Responsibilities:

• Helps the This Old House sales team drive advertising to meet and exceed revenue goals

• Work closely with the sales, edit, product, and integrated marketing teams to develop new and creative programs that deliver on client objectives for all digital RFPs

• Develop compelling sales opportunities, proposals, and presentations for growing digital business

• Collaborate with the integrated marketing team to implement successful integrated marketing programs

• Manage ongoing integrated marketing programs, e.g. monthly e-blast deployment, standard promotional listings, etc.

• Participate in production of all online ad sales materials and collateral, incorporating research data where necessary

• Lend direction with regard to development of rich media, contests and sweepstakes, and other non-standard advertising programs

•Attend and present at digital agency clients, where appropriate

•Use online research tools to cultivate leads/ opportunities for digital sales teams

Qualifications:

• Bachelor’s Degree

• Minimum 3 years digital marketing experience, preferably in media/advertising

• Proficient in PowerPoint, Word and Excel

• Working knowledge of online research tools including Omniture, @plan, ComScore, MediaRadar is a plus but not required

•Must be a loyal team player with a positive can-do attitude

•Should be expressive, aggressive and not afraid to fail

•Must be able to foster authentic inter-department relationships

Please use the following link to apply,  http://jobs.brassring.com/1033/ASP/TG/cim_home.asp?partnerid=391&siteid=5161&codes=NXXX,140168BR.

– Work closely with DEPARTURES staff and the American Express Liaison Team on all compliance issues and project manage the routing of eligible materials through all necessary AXP compliance steps

– Work with DEPARTURES clients to obtain marketing program details (“the offer”) and partner with the American Express Liaison Team to project manage these through the American Express compliance and approval process. This includes:
o Create the proposed client-to-consumer offer with the sales rep and client
o Define offer fulfillment process
o Define Mail Plan criteria
o Obtain Fulfillment house contact details
– Partner with the American Express Liaison Team on offer approvals, specifically with the Marketing Review Board and Platinum Card Marketing
– Project manage submissions to American Express Liaison Team for Nexus to obtain approvals from Offer Governance, AMLG, Brand and Creative Governance
– Liaise with client and sales rep to facilitate creative and effective revisions , when needed as directed by American Express Liaison Team or Offer Governance, AMLG and Brand
– Compile mail plan based on client provided criteria and submit to American Express Liaison Team for list requests for direct marketing pieces
– Work closely with American Express Liaison Team to ensure that the AXP Consumer Marketing Capabilities (CMC) team has finalized counts and delivers lists to approved fulfillment houses
– Manage the in-house trafficking of all in-book pages and other collateral that need legal or compliance approvals

Please use the following link to apply,
http://jobs.brassring.com/1033/ASP/TG/cim_home.asp?partnerid=391&siteid=5161&codes=NXXX,140046BR.

PureWow.com, the premiere women’s lifestyle email publication and website, is seeking a full-time Digital Ops Associate / Sales Coordinator. This is a unique hybrid role that will get heavy exposure to two key departments. We’re looking for someone who can work in the New York City office, ideally has a minimum of 1 year of ad trafficking and/or digital media sales planning. This candidate should be a self-starter who understands the online advertising industry. The role requires a strong attention to detail and a passion for popular styles and trends.

Responsibilities may include but are not limited to:

• Support the Director of Operations, Business Development Managers and Operations team
• Advertising campaign support, including: Ad trafficking (email and website); Campaign monitoring, optimizing, & reporting; Invoicing and payment tracking
• Email Trafficking – Daily testing and scheduling of PureWow emails across all editions
• RFP completion
• Manage/support the sales cycle from start to finish (prospecting, identifying contacts, creating proposals, generating Insertion Orders, securing advertiser collateral, inputting collateral in the admin, and results reporting).
• Analyze campaign performance statistics and recommend optimized media solutions from the results
• Collaborate with sales staff to design and customize integrated marketing programs to meet client and brand objectives
• Create persuasive sales presentations using Microsoft PowerPoint and Excel detailing market trends, case studies and PureWow.com marketing solutions
• Other tasks and special projects required to maintain the general health of our start-up

Qualifications and Expectations:

• BA/BS degree or equivalent
• 1+ year experience in ad ops and/or media sales planning
• A high energy level is required
• Extreme attention to detail
• Great with computers (Mac experience preferred), including word processing, spreadsheets, and general internet savvy
• Excellent writing and strong communication skills
• Experience with ad trafficking and/or DFP a plus.

Location: New York

Compensation: Competitive salary; benefits

If you are interested in successfully growing with a fun, dynamic, and creative team in an environment with a lot of upside potential, please click here to complete our application.