Marketing/Senior Marketing Manager – Bonnier Publications November 11, 2010

Filed under: Jobs in NYC — sam roloff @ 8:56 pm

We’re looking for an energetic, experienced professional to work with our talented and passionate team.  The ideal candidate will provide overall marketing support and sales development strategy to the Ad Sales staff to solve solutions for clients, as well as supporting an overall brand strategy for The Luxury & Lifestyle Group.   The candidate must have experience working with print and online custom/syndicated research.

Primary responsibilities include, but are not limited to, the following:

  • Create, in tandem with the research department, sales materials including presentations, sell sheets, and targeted direct mail efforts for both RFP’s and category development
  • Work, in conjunction with sales, research and management, to evaluate the state of the category, identify opportunity and develop category strategies
  • Proprietary research
  • Complete immersion in the trade news/developments within the designated industries to become a category expert for the sales team.


This position is based in our New York City office.

Qualifications:

Bachelor’s degree from a four-year college or university and minimum four years of related experience.

Additionally, qualified candidates will have:
– Specific knowledge and understanding of marketing, research, development of sales materials and the magazine sales process.
– Ability to juggle numerous projects at once under deadline pressure.
– Strong computer skills including Word, PowerPoint, and Excel.  Knowledge of InDesign is a major plus.
– Knowledge of all major syndicated research studies.

ALL RESUMES MUST COME THROUGH OUR CORPORATE WEBSITE, BONNIERCORP.COM, NO PHONE CALLS PLEASE


Senior Integrated Marketing Manager – Fortune/Money

Filed under: Jobs in NYC — sam roloff @ 8:29 pm

We are looking for a smart, creative, hard-working “idea person” to join our team as Senior Integrated Marketing Manager.

In this role, you will work with our nationwide advertising sales staff to find solutions-based ways to grow advertising revenue across various categories of business. Methods include: developing idea-selling opportunities; building rationales to convince new clients to advertise; extending the magazine’s list of merchandising offerings; developing edit-related advertising programs (across the appropriate magazines plus the web site); exploring cross-media advertising opportunities with other Time Inc. titles, CNN, etc.

In addition, each Integrated Marketing Manager serves as the resident expert on two or more advertising categories (such as travel and energy). The Integrated Marketing Manager uses research, partnerships, promotions and more to effectively engage advertisers in a particular category. Integrated Marketing Managers are encouraged to take their expertise into the marketplace by making calls with the ad sales team.

Required skills include 5+ years of magazine marketing or agency experience, knowledge of print research (MRI, MMR, etc.) proficiency in PowerPoint, Word, Excel and the Internet. Candidates must have a balance of strategic and creative ability, strong interpersonal skills and a track record of formulating and implementing idea-selling initiatives.

To apply, please send resumes to: Jason_Kreuser@timeinc.com


Project Manager – Forbes Media November 10, 2010

Filed under: Jobs in NYC — sam roloff @ 9:36 pm

Forbes Media is seeking a project manager to assist in the planning, coordination and successful implementation of high-profile sponsorship programs in print and online.

Position will act as liaison between various internal departments, as well as outside clients and vendors, to create and follow timelines of deliverables and project milestones. Position will also be responsible for copywriting and editing for print and online execution as well as monitoring and reporting on success metrics for ongoing projects.

Projects could include custom content, custom ad units, new site sections, editorial packages, video series, webcasts, microsites, contests and other programs above and beyond standard ad placements.

Skills required:
· At least 2 years’ project management experience in the digital sphere
· Copywriting and editing experience for print and online execution as well as presale promotion
· Exceptional organizational and problem-solving skills
· Ability to stay calm under deadline pressure
· Strong interpersonal and communication skills
· Thorough knowledge and understanding of online advertising and social media essential

Send resumes to: rrosato@forbes.com.



SALES DEVELOPMENT/PRIMARY RESEARCH MANAGER November 5, 2010

Filed under: Jobs in NYC — sam roloff @ 6:48 pm

RESPONSIBILITIES:

The Sales Development Manager will leverage insights resources (including primary, syndicated and American Express data) to build category and client specific products in the aid of advertising sales. The main focus of this position will be to oversee all primary research initiatives across all AEP titles. Further, this position will assist in the development of new sales tools that reach across all AEP titles. Perform other job related duties.

QUALIFICATIONS:


Strong analytic and project management skills
5+ years experience with primary research analysis and questionaire development
Excellent writing and presentation skills (MS Office required, InDesign a plus)
Ability for innovative and creative thinking
Familiarity with media advertising syndicated data (MRI, Mendelsohn, @plan, etc.)
Knowledge of the publishing/ad agency/media/digital ad sales process

******

“QUALIFIED CANDIDATES SHOULD APPLY ONLINE GO TO: http://careers.americanexpress.com/ Scroll to bottom of page and select the link Jobs@American Express.  Click search jobs (Req #:132642BR) and follow the on-line prompts.  Only those candidates who PROVIDE SALARY REQUIREMENTS and meet minimum qualifications will be contacted.  No paper resumes will be accepted.  An Equal Opportunity Employer.”


Walt Disney Pictures College Representative: Columbia University

Filed under: Jobs in NYC — sam roloff @ 2:24 pm

Responsibilities:

The internship provides hands-on training in the field of motion picture marketing and publicity.  This entails maintaining a relationship with college press, informing them of release information and advance screenings, setting promotions with college radio and print outlets (often with ticket giveaways), remain aware of events on campus where ticket giveaways or poster displays may be appropriate, planning advance screenings on campus for specific titles, keeping track of all features and/or reviews printed by your college newspapers, researching target audiences, assisting at preview screenings, working on publicity and promotional stunts, working with partners at film promotional events, creating monthly calendars of events, and assisting in various special projects where applicable.  Interns will also be responsible for clerical duties and will sometimes be asked to help out with NY movie premieres, press days and junkets. This internship is paid and is a full year position (Fall 2010- May 2011).

Schools responsible for:

Columbia University

Rutgers University

Hunter College

Baruch College

Brooklyn College

Pace University

Seton Hall

Qualifications:

Must be enrolled in Columbia University and have a GPA of 2.5 or higher.

Sophomore/Junior/Senior status.

Knowledge of the Manhattan area and Columbia University publications and media outlets.

To apply, email wdsmpNYC@gmail.com with COLUMBIA REP in the subject line. Please include a resume and cover letter


Condé Nast’s Brides Local Magazines & brides.com – Intern November 3, 2010

Filed under: Jobs in NYC — sam roloff @ 8:58 pm

Condé Nast’s Brides Local Magazines & brides.com is looking for a current student (undergraduate or graduate) able to receive school credit for a part-time internship with the marketing and promotions team. Interns will work on various marketing and promotions initiatives for Brides’ 16 local Brides Magazines and brides.com.

Description:
Interns are considered an integral part of the brides.com & Brides Local team, and as such are involved in a wide variety of projects. They will participate in the creation and production of sales and marketing materials and contribute to various research initiatives, promotional events, marketing campaigns, etc. Interns should anticipate undertaking rigorous and demanding assignments that require flexibility, good time-management skills and the ability to multi-task. They should be detail-oriented and possess the ability to continually perfect and develop their own work. Interns will work in conjunction with the various departments of the group, including business, sales, marketing, and design.

Some projects interns may expect to contribute to are:
• Sales and marketing materials (including sell sheets and media kits)
• Various in-book promotional sections
• Administrative duties
• Promotional events/event marketing
• Added value programs for advertisers
• Lead generation/advertising effectiveness programs

Qualifications:
Successful candidates for internships possess the following attributes:
• Ambitious, motivated, and dedicated
• Attentive to detail, ability to focus and multi-task
• Intelligent, hard-working, intuitive and able to problem-solve
• Ability to work independently, as well as part of a team
• A positive attitude
• Patient and able to find value in various types of tasks
• Able to take direction and manage time efficiently

Resumes and materials will be reviewed as soon as possible, and desirable candidates will be contacted to schedule an interview with our marketing department.

NOTE: Interns must be current students and able to receive school credit. There is a $12/day stipend. This internship is based in NYC.


Campaign Manager Women’s Marketing Inc. (WMI)

Filed under: Jobs in NYC — sam roloff @ 7:51 pm

Women’s Marketing Inc. (WMI) has an immediate opening for a Campaign Manager. Our ideal candidate is a self-motivated, accomplished professional with strong communications and digital analytics skills, who has the ability to work autonomously as well as take a leadership role within the organization. This position will be located in either our Westport, CT office or our New York City office.

Responsibilities will include but are not limited to:

· Serve as the primary liaison with our clients to communicate the success of and opportunities for their digital and mobile advertising campaigns

· Provide insights from client campaigns to identify incremental revenue opportunities, including identifying particular areas of strength Women’s Marketing Inc. possess versus industry averages

· Perform ongoing optimization of active digital and mobile campaigns to maximize advertising success; offer ongoing suggestions to clients to improve success rates of campaigns

· Create meaningful post-campaign reports; translate data acquired from campaigns into up-sell opportunities

· Develop and keep the organization informed of digital and mobile best practices

· Other responsibilities upon request

Qualifications/Experience:

· Bachelor’s degree required

· 4+ years experience in advertising/sales analytics; 2+ years in digital media

· Expert skills with DoubleClick DART systems, Google Analytics, Quantcast and Microsoft Office suite

· Media buying/planning and Social Media experience a plus

· Strong negotiation and presentation skills

· Excellent verbal and written communicator

Women’s Marketing Inc. is a premium marketing and media solutions company. Located in Westport, CT, with offices in New York City and Dallas, TX, we offer a dynamic work environment and a true opportunity to learn and develop your professional skills. Want to be part of our growing organization? Interested candidates should apply by submitting their resume and cover letter along with hourly pay requirements to kdillon@womensmarketing.com.


Senior Marketing Manager – Prevention

Filed under: Jobs in NYC — sam roloff @ 6:13 pm

Prevention is seeking a Senior Marketing Manager to join our NY team. This position reports to the Associate Marketing Director. The overall goal of the Senior Marketing Manager is to attract, maintain and increase advertising revenue from a multi-range of categories and a variety of NY-based accounts for the Prevention brand (both print and online) through added value/merchandising enhancements and integrated marketing programs.

Responsibilities include:

•Conception of ideas and crafting of integrated proposals •Create proposals in response to RFPs (added value and integrated). Includes customization of Prevention programs and creation of original programs •Development of new program work with sales staff to create custom programs for clients. Includes researching budgets, producing timelines, working with partners and implementation of sold program •Merchandising program execution work closely with sales reps, clients and marketing team members to execute or oversee the execution of sold programs from start to finish •Track program progress and prepare final reports for internal use and for clients •Create and produce sales materials at the direction of Executive Marketing Director, write and manage production of category specific sales support materials including media kit sheets, sell sheets, presentations, mailings and other program collateral •Event management and support work with Events Staff as necessary to help produce, manage and staff events

Ideal candidate will possess:

•College degree required •6+ years of marketing experience, plus strong digital and integrated experience •Ability to take direction and apply own creative skills and talent toward successful execution of assigned work •Very strong writing and presentation skills •Strong organizational skills with flawless attention to detail •Excellent communicator with 6 years of experience •Team player •Facility with standard department software: Word, PowerPoint, Excel, Acrobat •Detail oriented, organized and ability to manage multiple projects and priorities

We are proud to be an EEO/AA employer M/F/D/V.

If you are interested, please apply to www.rodaleinc.com <http://www.rodaleinc.com/> .


Men’s Health/Women’s Health Senior Marketing Manager

Filed under: Jobs in NYC — sam roloff @ 1:21 am

Men’s Health and Women’s Health are currently seeking a seasoned integrated marketing professional to work in our New York-based Marketing Department. The overall goal of the Senior Marketing Manager is to attract, maintain and increase both print and digital advertising revenue for categories including fashion, retail, watches, and fragrance & grooming for both brands. The position reports to the Executive Director, Marketing.


Responsibilities include:

§ Developing client specific concepts and programs and/or marketing programs to drive incremental print, digital and/or sponsorship revenue

§ Writing all merchandising, marketing and category and sales materials for category specific clients

§ Acting as partner with designated sales reps to develop sales strategy and drive category growth

§ Meeting with clients as needed to present proposals and/or discuss added-value and marketing concepts and requirements

§ Spearheading the execution of all aspects of individual client programs (e.g. digital extensions, events, sponsorships, mailing, samplings, etc.)

§ Identifying and developing third party marketing partnership for the brands

§ Maintaining a big-picture outlook to help create and sell multi-advertiser and platform programs within assigned categories

§ Preparing program summaries upon completion of executed activities

§ Working within established budget guidelines and managing costs for all projects

§ Other duties as required



The ideal candidate will possess:

§ 6-8 years integrated industry or related experience

§ Proven ability to identify, develop, sell and execute results-oriented programs

§ Close attention to detail and ability to manage multiple projects and priorities in a high-volume, fast-paced work environment

§ Strong written and verbal communication skills

§ Polished presentation skills

§ Awareness of current culture as it relates to the brands and relevant promotional opportunities

§ Excellent working knowledge of Excel, Word and PowerPoint and the Internet

§
College degree required

Interested parties should submit a resume and cover note to eric.hunter@rodale.com.


Senior Analyst, Business Research & Insights November 2, 2010

Filed under: Jobs in NYC — sam roloff @ 7:17 pm

Position Title: Senior Analyst, Business Research & Insights

Research & Insights

Sr. Analyst Position

The role of the BRI Manager is two-fold:

Marketing/Sales Support-Research Partner

Your daily responsibility will be to:
§ Provide our Network Marketing and Sales Teams with the best Brand sales story possible to help them go out into the market and sell ad pages.
§ You will be responsible for knowing and using a variety of syndicated research sources to keep our Brands ahead of the curve and differentiated from the competitive set.
§ Providing proof of the value of print, the power of our brands and the richness of our readers. The research sources utilized and the stories created are ever-changing and specific to the title, advertiser, target and category.
§ We’re looking for a creative thinker with a sense of curiosity and flair for solving challenging questions and situations with innovative thinking and new strategic ways to position our brands
§ Additionally, our responsibility is to function as advocates debunking marketplace misperceptions about magazine engagement and magazine advertising effectiveness

Category Experts. As a category expert your responsibility is to:
§ Identify and inform the company of industry trends and insights that may provide revenue generating and content opportunities. This entails proactively keeping up on new media trends, product introductions, ad campaigns, so that Time Inc.’s sales reps informed with up to the moment category news.
§ Responsible for preparing written quarterly industry updates and/or newsletters, yearly category overviews, media analyses and category ad spend forecasts.

Do you have what it takes?
· The person who will excel in this position will need to be able to see the forest through the trees to solve for the bigger picture.
· We are looking for a dynamic individual that is both right and left brained. Must be equally marketing savvy and analytical.
· Must have excellent written and presentation skills and the ability to form and communicate insights either in person or in written documents in a knowledgeable/confident manner, as this position is called upon by Publishers, Marketing and Sales for their expertise, opinion and guidance.
§ This position requires the ability to turn a variety of syndicated data/numbers into well written, easily understandable facts with informed insights and/or brand selling strategies to be shared with Publishers, Marketing, Sales, and External Clients.
§ Must exercise common sense and judgment to determine how best to deliver Client requests for information in an efficient manner (Email, PowerPoint, Bullet Points).
§ Need to be forward thinking and not only provide the specific answers to specific questions but, be able to think ahead and provide answers to questions that may arise from the request.
§ Must be very comfortable working with numbers.
· Must be familiar with Media: The various roles of Media, Media Syndicated Data such as: MRI, MMR, Starch, AdMeasure, Iconoculture, Forrester, etc.), and the Media Industry in General including New Media platforms.

Previous Work Experience: Minimum 4 years experience in Media Planning, Advertising Account Management, Marketing, Research

Education: Bachelor Degree

Technical Skills: Excel, PowerPoint, Word

To apply please use the following link:

http://jobs.brassring.com/1033/ASP/TG/cim_home.asp?partnerid=391&siteid=5161&Codes=NWES,120457BR


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