Do you want to develop breakthrough ideas for clients that are at the center of authoritative journalism and social media? Are you driven to execute customized programs that meet client objectives that drive direct revenue and program renewals? Forbes is seeking a Marketing Manager who can be a catalyst for driving top line growth for clients in key categories such as technology, autos, luxury/lifestyle and financial services.

The successful candidate for this position will be responsible for the development of strategic and innovative advertising solutions, sales collateral and customer-centric marketing programs.

• Act as the liaison between sales and marketing, creating innovative marketing solutions for all incoming client requests
• Develop fully integrated custom programs and big ideas for clients, on both a reactive and proactive basis.
• Leveraging strong marketing expertise, creativity and strategic vision, this role will drive direct advertising revenue by creating compelling value propositions and communicating persuasive stories to the Forbes sales force and our marketing clients through engaging sales materials.

Requirements
• 4 + years experience in brand or client marketing roles, within strong, well-recognized organizations
• Digital experience necessary, print experience a plus
• Passionate self-starter with an exceptional understanding of marketing best practices; proven track record of translating marketing objectives into results for advertisers and revenue for the company

All interested candidates should send their resume to http://www.forbesinc.com/careers/

Vogue is looking for an Associate Fashion and Luxury Merchandising Director who will be responsible for creating and executing integrated marketing programs for International and American Fashion and Accessories designed to generate advertising revenue.

Specific duties include:
Collaboration with the sales staff and across departments (digital, events and art department) to Ideate and execute customized programs/events for advertisers
Write and design custom presentations/proposals
Develop strategic partnerships with third party organizations such as charities, art institutions, and entertainment properties to create new marketing opportunities for advertisers
Attend sales calls to present marketing programs
Manage budgets for International and American Fashion & Accessories accounts
Skills:
6+ years of experience, preferably in magazine sales/marketing and fashion industry
Strong project management/leadership skills
Strong skill set in writing, editing, conceptualizing, idea creation, organization and communication is essential to excel in this position.
Proficiency with Microsoft Word, Excel and Powerpoint. Knowledge of InDesign a plus.
A general knowledge of the promotion production process and an understanding of the editorial product and fashion industry are also highly recommended for this position.

Please click to apply for this position.

https://ampi.taleo.net/careersection/2/jobdetail.ftl?lang=en&job=125282

PeopleenEspanol.com is looking for
a smart, creative, hard-working,
multi-tasker to join our Sales
Planning teams as Sales Planning
Manager based in New York City.
This position will be the main point of
contact for all People en Espanol
media planning duties.

In this role, you will work with
advertising sales staff nationwide
(both print and digital) to find
solutions-based ways to grow
advertising revenue. You will be
involved in building and executing
media plans across all categories
(including campaign management),
developing idea-selling
opportunities in conjunction with
marketing, working with editorial
on any new digital programs and
exploring cross-media advertising
opportunities with print.

You will be
responsible for working with your
supervisor on managing pricing and
process, serve as the main point of
contact for integrated marketing
collaborations, evaluate and
determine which digital strategies
work best and prepare online media
plans to support these strategies.

Responsibilities Include:

§ Develop all digital media
plans for advertising clients
§ Manages campaign post
insertion order, including entering
into internal system and working
with Ad Operations to ensure
delivery
§ Works with marketing,
sales, edit, and ad operations to
brainstorm custom ideas and develop
corresponding media plans for
advertising clients
§ Interacts with internal
colleagues and outside vendors on
digital program implementation
§ Manages digital rate card
for PeopleenEspanol.com – provides
quarterly update for team
§ Identifies new advertising
opportunities for
PeopleenEspanol.com – works with
vendors and Ad Operations to
facilitate development
§ Analyzes online campaigns
to help determine success levels
and areas for
improvement/optimization

Experience:
– 3+ years previous online
advertising, sales, or marketing
experience or
– 4+ years media business
experience in sales development,
account management/client services
– Familiarity with online tools
(workflow systems, research, etc.)

Education:
– Bachelor`s Degree

Skills:
– Solid understanding of Internet
advertising, benchmarks and sales
– Proficiency with PowerPoint, MS
Word, MS Excel and the Web
– Extremely good with deadlines and
multitasking, successful in
executing programs with many moving
parts, strong interpersonal skills

Please send all resumes to christine_powell@timeinc.com

Essence, the definitive voice of today’s dynamic African American woman with over 7.1 million readers monthly, is seeking an experienced Executive Director, Marketing.

The Executive Director will manage a team that collaborates with both the print and online sales teams to develop research, best-of-class presentations, “big” idea and platform generation and program execution.

Primary Responsibilities:
• Manage, Train & Build the Integrated marketing team to ensure their productivity and development within the department and within Essence.

• Big Idea Generation: Collaborate with sales and marketing team to develop and sell “big idea” integrated opportunities including but not limited to print, digital, event (EMF) and retail.

• Program Development & Management: Develop new events, programs, retail extensions and marketing initiatives commensurate with assigned categories and platforms and oversee their management, execution and fulfillment.

• [Category Development: Develop category-specific (CPG, Pharma, Automotive, Beauty) strategies including marketing programs, competitive landscape and industry trends/category updates.

• Presentation Development and Execution: Create/write compelling proposals, presentations, marketing concepts and/or brand positioning presentations both at Essence and across the Style and Entertainment group (for corporate (i.e. – cross brand) programs).

• Client Meetings: Attend big idea sales calls to present marketing platforms and client-specific opportunities.

• Project Management: Responsible for the overall management and daily workflow process of team’s projects

• Program Management: Responsible for managing all aspects of assigned category and custom marketing programs from conception through implementation and/or fulfillment.

Qualifications:
• Bachelor’s degree required, minimum 10-12 years marketing experience, preferably in media/advertising. Some digital experience, either at a website or through an integrated marketing role at a magazine or agency, is required

• Proven management experience and interest in developing and fostering growth– must have the ability to both challenge and motivate the staff

• Extensive experience in creating and developing compelling integrated marketing programs and platforms

• Innovation, professionalism and resourcefulness – highly organized and a desire for excellence

• Must be a creative thinker and extremely solutions-driven

• Team player and partner to marketing & sales colleagues and management team

• The Executive Director must possess a passion for the publishing and entertainment industries as well as the overall Essence brand and effectively translate that passion and energy to their team as well as their overall day to day business practices

• Knowledge of advertising sales, magazine marketing, digital media and related research (MRI, Media Metrix, Nielson NetRatings, @Plan, PIB, ABC, etc.)

Please send all resumes to geri_dembicer@timeinc.com

Fairchild Fashion Media’s Event Marketing department seeks an organized, dynamic and curious student to intern August-December, 2011. Looking for juniors or seniors with prior intern experience. Interns will receive great exposure to sales, marketing and event planning.

Three to four days a week requested. Academic credit available.

–       Research new event venues (private rooms, hotels, etc.)
–       Assist with in-office client entertaining
–       General admin for Event Marketing team
–       Manage department supplies: furniture, gifts, etc.
–       Event production support:
o   Shipping
o   Gift bag fulfillment
o   Assist on-site at all events
Please send all resumes to Kristen_Wildman@condenast.com.  Note that this is not a paid internship, academic credit only.

The Marketing Intern will assist the Marketing Team at Fairchild Fashion Media with the following:

·        Fairchild Marketing & Branding Campaigns (Print Ads, Direct Mail, Email, Web Site, Digital, etc.)

·        Sales & Marketing Materials (Presentations, Sell Sheets, etc.)

·        Event Marketing (e.g. Summits Campaigns)

Please send all resumes to Leigh_Alcott@condenast.com.  Note that this is not a paid internship, academic credit only.

ALL YOU & AllYou.com, the award winning brand for the everyday, value-driven woman is seeking an enthusiastic and creative Integrated Marketing Manager.

The Integrated Marketing Manager will work directly with sales team on a variety of accounts, and will be responsible for developing, managing and executing multi-platform proposal requests and custom programs. In addition, this role will be responsible for overseeing ALL YOU’s added value programs and strategy. The Manager will report directly to Associate Director, Integrated Marketing.

Responsibilities:

– Act as sales development lead and partner working closely with Sales

– Conceptualize creative integrated marketing solutions and added-value programs that provide advertisers with return on objective. These programs may include custom print, online, promotional and/or research components

– Write compelling, well-thought-out proposals for a broad variety of advertisers that effectively communicate program concepts and requirements

– Attend client sales calls to present integrated marketing programs

– Execute programs once they are activated, ensuring the client’s brand, the ALL YOU brand and the program are properly represented

– Act as liaison between internal departments and vendors to develop and execute programs

– Conceptualize, communicate and fulfill added value programs, promotions and research

– Develop relationships with third party organizations and vendors to enhance arsenal of integrated marketing programs

– Potential to oversee post-digital sales Associate Manager.

Qualifications:

– Candidate must be an enthusiastic creative thinker and team player with a solid knowledge of marketing and the media business.
– Must be resourceful, proactive, detail-oriented and able to thrive in a fast-paced environment
– Strong written, verbal and organizational skills
– Bachelor’s degree required
– 5 years marketing experience, preferably in media/advertising
– Computer skills including PowerPoint, Word and Excel
– Strong digital experience a plus

Please send all resumes to christine_powell@timeinc.com

Integrated Marketing Manager
(Position is based in the JPC New York Office)

Primary Responsibilities

Execute advertising category and project-specific initiatives, including but not limited to: advertorials, consumer events, merchandising, promotional programs, online and social media efforts for EBONY and JET.

· Develop effective and creative ways to execute programs for specific categories and advertising accounts

· Works closely with the Detroit and Atlanta sales team to develop fully integrated marketing programs

· Interpret syndicated and qualitative research and apply consumer insights to proposals and presentations (MRI, Mars, Halls, Starch, NetRatings, GoogleWorks, JD Power, etc.)

· Category development and execution– develop specific strategies for key advertising categories

· Excellent marketing proposal writing skills

· Recommend creative integrated ideas that leverages EBONY’s and JET’s core strengths and meet clients’ objectives and goals

· Ensure marketing programs are within designated budgets and are aligned with the client’s goals

· Attend client sales meetings and presentations as needed

· Strong presenter of materials and information

· Able to give clear direction to a creative team and provide succinct feedback

· Assists sales staff in identifying appropriate client merchandising opportunities

· Research competitor programs and events

· Seek prospective new marketing program opportunities nationwide

· Generate leads for partnerships and develop new business relationships

· Highly organized and detailed-oriented

· Position reports to the Integrated Marketing Director

· Has no supervisory responsibilities

Ideal Candidate Qualifications

· Ideal candidate has 5-7 years of advertising or marketing experience

· Must have a minimum of 5 years experience in at least two of four integrated skills

· Print

· Digital

· Mobile or Social Media

· Promotions, Events, Sponsorships

· Worked at a major media company, advertising agency or held a marketing role at a company in a fast paced work environment

· Must be inquisitive and posses a problem-solving, can do spirit

· Extremely proactive

· Proficiency in Microsoft Word, Excel and PowerPoint

· Must have worked at a multicultural title, worked on a multicultural marketing assignment or demonstrates a great passion for Johnson Publishing Company brands

· Team oriented, high energy and enthusiastic contributor with respect for corporate DNA

· Impeccable work ethic

All applicants should apply at careers@johnsonpublishing.com

Integrated Marketing Manager
(Position is based in the JPC Chicago Office)

Primary Responsibilities

Execute advertising category and project-specific initiatives, including but not limited to: advertorials, consumer events, merchandising, promotional programs, online and social media efforts for EBONY and JET.

· Develop effective and creative ways to execute programs for specific categories and advertising accounts

· Works closely with the Detroit and Atlanta sales team to develop fully integrated marketing programs

· Interpret syndicated and qualitative research and apply consumer insights to proposals and presentations (MRI, Mars, Halls, Starch, NetRatings, GoogleWorks, JD Power, etc.)

· Category development and execution– develop specific strategies for key advertising categories

· Excellent marketing proposal writing skills

· Recommend creative integrated ideas that leverages EBONY’s and JET’s core strengths and meet clients’ objectives and goals

· Ensure marketing programs are within designated budgets and are aligned with the client’s goals

· Attend client sales meetings and presentations as needed

· Strong presenter of materials and information

· Able to give clear direction to a creative team and provide succinct feedback

· Assists sales staff in identifying appropriate client merchandising opportunities

· Research competitor programs and events

· Seek prospective new marketing program opportunities nationwide

· Generate leads for partnerships and develop new business relationships

· Highly organized and detailed-oriented

· Position reports to the Integrated Marketing Director

· Has no supervisory responsibilities

Ideal Candidate Qualifications

· Ideal candidate has 5-7 years of advertising or marketing experience

· Must have a minimum of 5 years experience in at least two of four integrated skills

· Print

· Digital

· Mobile or Social Media

· Promotions, Events, Sponsorships

· Worked at a major media company, advertising agency or held a marketing role at a company in a fast paced work environment

· Must be inquisitive and posses a problem-solving, can do spirit

· Proficiency in Microsoft Word, Excel and PowerPoint

· Extremely proactive

· Must have worked at a multicultural title, worked on a multicultural marketing assignment or demonstrates a great passion for Johnson Publishing Company brands

· Team oriented, high energy and enthusiastic contributor with respect for corporate DNA

· Impeccable work ethic

All applicants should apply at careers@johnsonpublishing.com

Integrated Marketing Director –
(Position is based in the JPC Chicago office)

Primary Responsibility

Develop advertising category and project-specific initiatives, including but not limited to: advertorials, consumer events, merchandising, promotional programs as well as online and social media efforts for EBONY and JET.

· Develop effective and creative ways to promote brand awareness and help grow our client’s business

· Develop and maintain marketing materials, promotions and programs for advertising categories as well as manage a selection of the magazines’ core branded marketing platforms and programs

· Combine creative “big” idea/platform creation and presentation skills in an effort to leverage the EBONY/JET brands as a vital media partner across multiple platforms

· Write project and creative briefs and then provide clear and concise direction to the creative services team

· Interpret syndicated and qualitative research and apply consumer insights to proposals and presentations (MRI, Mars, Halls, Starch, NetRatings, GoogleWorks, JD Power, etc.)

· Project and RFP/RFI management – Manage the daily workflow process including the prioritizing of presentations and follow-up on all materials delivered to sales partners

· Idea generation and program development – Develop marketing materials for print, digital, event, retail, social media to maximize advertising partnerships

· Category development – develop specific strategies for key advertising categories

· Primary contact for the sales staff in the Chicago and Los Angeles offices

· Presentation development and execution – Advise various departments (e.g., Research, Digital, Creative Services and Events) on the creation of compelling proposals, presentations and sell sheets)

· Client Meetings – Accompany sales reps and/or marketing management on sales calls to present marketing platforms and client-specific opportunities

· Program Management – Manage the fulfillment and execution of proposed sold concepts including advertorials, sweepstakes, contests, promotions, events, digital components, etc.

· Pitch digital/social media campaigns & tactics to internal teams when there is an appropriate fit and said program aligns with a client’s goals.

· Must have prior experience managing and inspiring a team

· Analyze and implement syndicated (MRI, Mars, Halls, Starch, NetRatings, GoogleWorks, JD Power, etc) and proprietary research (Subscriber Studies and Reader Panels) as well as provide SWOT and Competitive Analysis for presentations and RFPs

· Position reports to the Vice President, Marketing Media

Ideal Candidate Qualifications

· Ideal candidate has 7-10 years of advertising or marketing experience

· Must have a minimum of 5 years experience in at least two of four integrated skills

· Print

· Digital

· Mobile or Social Media

· Promotions, Events, Sponsorships

· Worked at a major media company, advertising agency or held a marketing role at a company in fast paced work environment

· Must be inquisitive and posses a problem-solving, can do spirit

· Extremely proactive

· Proficiency in Microsoft Word, Excel and PowerPoint

· Must have worked at a multicultural title, worked on a multicultural marketing assignment or demonstrates a great passion for Johnson Publishing Company brands

· Team oriented, high energy and enthusiastic contributor with respect for corporate DNA

· Impeccable work ethic

All applicants should apply at careers@johnsonpublishing.com