O, the Oprah Magazine—Marketing Coordinator June 30, 2011

Filed under: Jobs in NYC — sam roloff @ 9:53 pm

Work with 2 sales reps across different categories to fulfill all promotional needs and requests

· Write standard and customized merchandising proposals based on advertiser objectives as assigned; execute programs based on written proposals

· Contribute to the development of multi-advertiser issue/category/themed added value programs and execute programs as assigned

· Support Promotion Managers in executing programs as needed

· Support execution of magazine events, including annual signature event(s), sales meeting and others as assigned

· Regularly provide creative ideas for events and programs, client gifts and entertainment and magazine editorial tie-ins

· Manage budgets for programs, special events and projects as assigned

Required Skills

Strong Organizational skills and be able to manage multiple detailed projects simultaneously.  Strong writing skills are essential.  Budget management skills, resourcefulness and customer service orientation required.  Mac-platform; proficient in Word, Excel, and PowerPoint, experience with InDesign a plus

Required Experience
1-2 years in magazine/sales marketing department with exposure to/experience with answering RFP’s, added value proposals/programs, client communications, events, etc.  Direct experience creating, managing and/or executing marketing programs and events a plus

Please apply at: hearstcareers.silkroad.com


Research Manager – People and People StyleWatch

Filed under: Jobs in NYC — sam roloff @ 9:32 pm


§ Provide the Marketing Department and Sales Teams with the best Brand/Advertiser sales story possible to help them go out into the market and sell print, digital and online

§ Utilize a variety of Syndicated and Secondary research sources to keep our Brands ahead of the curve and differentiated from the competitive set with business and consumer insights

§ Work in tandem with Primary researchers for the Brand(s) on special projects and for inclusion of available information in any and all sales stories

§ Provide proof of the value of our brands multi-platform offerings (print, online and digital) and the richness of our consumers. The research sources utilized and the stories created are ever-changing and specific to the brand, advertiser, target and category.

§ We’re looking for a creative thinker with a sense of curiosity and flair for solving challenging questions and situations with innovative thinking and new strategic ways to position our brands

Do you have what it takes?

• Must be passionate and experienced with all forms of Media

• Must be proficient and creative with MRI, Starch AdMeasure and Vista Affinity resources

• Need to be able to see the forest through the trees to solve for the bigger picture.

• A dynamic individual that is both right and left brained. Must be equally marketing savvy and analytical.

• Must have excellent written and presentation skills and the ability to form and communicate insights clearly either in person or in written documents in a knowledgeable/confident manner, as this position is called upon by Publishers, Marketing and Sales for their expertise, opinion and guidance.

§ This position requires the ability to turn a variety of syndicated data/numbers into well written, easily understandable facts with informed insights and/or brand selling strategies to be shared with Publishers, Marketing, Sales, and External Clients.

§ Must exercise common sense and judgment to determine how best to deliver Client requests for information in an efficient manner (Email, PowerPoint, Bullet Points).

§ Need to be forward thinking and not only provide the specific answers to specific questions but, be able to think ahead and provide answers to questions that may arise from the request.

§ Must be very comfortable working with numbers.

Previous Work Experience: Minimum 5-10 years experience in Research, Media, Publishing or Marketing

Education: Bachelor Degree

Technical Skills: Excellent Excel, PowerPoint, Word



Contact randi_weintraub@timeinc.com for more information.


Designer, People Stylewatch & People en Español June 29, 2011

Filed under: Jobs in NYC — sam roloff @ 6:29 pm

Reporting to Art Director, the Designer is
responsible for:

• Design
o Assist in design execution of branded
materials such as:
Presentations; sell sheets/media kit; branded
promotion pages and client/consumer
mailings; signature events

o Work with requesting project manager to
create effective client materials such as:
advertorials and comps, mailings, event
collateral, eblasts, invitations

• Project management
o Work with requesting project managers
to create effective materials on deadline.
Manage project timelines to maintain said
deadlines.

• Production/administration
o Prep files for in-book pages and other
print materials
o Prep files for web and other digital
executions
o Work with vendors, from estimate
process through to finished product
o Research photos, fonts and manage
purchase of same

The successful candidate will have the
following experience:
• A minimum of 3 years experience in
marketing lifestyle/fashion/beauty
magazines
• Strong design skills; strong creative
concept skills a plus
• Strong project management and
communication skills
• Ability to handle multiple projects and
work under pressure
• Knowledge of offset printing
• Knowledge of InDesign, Photoshop,
Illustrator, Power Point. Knowledge of
Dreamweaver and Flash a plus

Please send all resumes to christine_powell@timeinc.com


Marketing Manager – Temporary Assignment

Filed under: Jobs in NYC — sam roloff @ 3:07 am

The Newsweek/The Daily Beast Company formed in February 2011 when Newsweek and The Daily Beast completed their merger, bringing together the revered print brand and one of the country’s best trafficked and most visible news sites. Since its founding in 1933, Newsweek has served as the world’s preeminent conversation starter. Launched in 2008, The Daily Beast now has upwards of 9 million unique users a month and has made an immediate and lasting impact on the world of online news.

Position: Marketing Manager – Temporary Assignment

Location: New York

We are looking for an enthusiastic self-starter to step into an integral position of our marketing team.

The ideal candidate will have a hands-on approach to working directly with 2-3 integrated account managers on a variety of accounts, and will be responsible for developing, managing and executing multi-platform proposal requests and custom programs, with a particular emphasis on integrated event sponsorships. This position will report directly to the Vice President, Marketing.

Responsibilities:

· Act as sales development lead for 2-3 Account Managers;

· Lead in response to print and digital RFPs, including the preparation of PowerPoint presentations and Excel media plans;

· Conceptualize creative integrated marketing solutions that may include but not be limited to print, digital, social, promotional and/or research components;

· Write compelling, well-thought-out proposals for a broad variety of advertisers that effectively communicate program concepts and requirements – and deliver on client objectives;

· Attend client sales calls to present integrated marketing programs when needed;

· Execute programs once they are activated, ensuring the client’s brand, the Newsweek Daily Beast brand and the program are properly represented;

· Work with Vice President, Marketing to develop strategic partnerships with both internal departments, vendors, and third-party organizations to enhance our arsenal of integrated marketing solutions;

· Assist with developing and communicating the team’s merchandising/added value assets;

· Assist Vice President, Marketing and Sponsorship Sales Director with selling and executing event sponsorships for Newsweek Daily Beast salon events and “Women in the World” and “Think Festival” summits;

· Other responsibilities, as assigned.

Requirements:

· Minimum 5 years’ marketing experience, preferably in media/advertising, with a strong familiarity and/or command of the digital space;

· Must be resourceful, proactive, and detail-oriented with an ability to manage multiple projects simultaneously;

· Must be a true team player who is also able to work independently in a fast-paced, entrepreneurial environment;

· Demonstrated ability with conceptualizing and executing excellent media programs and first-to-market solutions;

· Strong written, verbal and organizational skills;

· Computer proficiency required, including but not limited to Excel, PowerPoint, Word, and Excel;

· Event experience a plus, but not required;

· Bachelor’s degree preferred.

The Newsweek/Daily Beast Company is an equal opportunity employer and will consider all qualified candidates regardless of race, color, religion, gender, age, citizenship, national origin, marital status, sexual orientation, physical or mental disability, military status or status as a disabled veteran, Vietnam-era veteran, recently separated veteran or other covered veteran or any other characteristic protected by law.

Send resumes to: Elizabeth.Gulluscio@iac.com


Sr. / Marketing Manager – The Newsweek/The Daily Beast Company

Filed under: Jobs in NYC — sam roloff @ 3:06 am

The Newsweek/The Daily Beast Company formed in February 2011 when Newsweek and The Daily Beast completed their merger, bringing together the revered print brand and one of the country’s best trafficked and most visible news sites. Since its founding in 1933, Newsweek has served as the world’s preeminent conversation starter. Launched in 2008, The Daily Beast now has upwards of 9 million unique users a month and has made an immediate and lasting impact on the world of online news.

Position: Sr. / Marketing Manager

Location: New York

Newsweek Daily Beast is seeking an enthusiastic and creative Marketing Manager to join its marketing team. This integral position offers the opportunity for the right person to play a pivotal role in developing strategic and integrated marketing solutions for this dynamic company.

The Marketing Manager will work directly with 2-3 integrated account managers on a variety of accounts, and will be responsible for developing, managing and executing multi-platform proposal requests and custom programs. The ideal candidate must have a strong understanding of the digital and social media space. The position will report directly to the Vice President, Marketing.

Responsibilities:

· Act as sales development lead for 2-3 Account Managers;

· Lead in response to print and digital RFPs, including the preparation of PowerPoint presentations and Excel media plans;

· Conceptualize creative integrated marketing solutions that may include but not be limited to print, digital, social, promotional and/or research components;

· Write compelling, well-thought-out proposals for a broad variety of advertisers that effectively communicate program concepts and requirements – and deliver on client objectives;

· Attend client sales calls to present integrated marketing programs when needed;

· Execute programs once they are activated, ensuring the client’s brand, the Newsweek Daily Beast brand and the program are properly represented;

· Work with Vice President, Marketing to develop strategic partnerships with both internal departments, vendors, and third-party organizations to enhance our arsenal of integrated marketing solutions;

· Assist with evaluating, developing, and overseeing ad products across our digital and social media properties;

· Conceptualize, communicate and fulfill added value programs and promotions as needed;

· Other responsibilities, as assigned.

Requirements:

· Minimum 5 years’ marketing experience, preferably in media/advertising, with a strong familiarity and/or command of the digital space;

· Must be resourceful, proactive, and detail-oriented with an ability to manage multiple projects simultaneously;

· Must be a true team player who is also able to work independently in a fast-paced, entrepreneurial environment;

· Demonstrated ability with conceptualizing and executing excellent media programs and first-to-market solutions;

· Strong written, verbal and organizational skills;

· Computer proficiency required, including but not limited to Excel, PowerPoint, Word, and Excel;

· Event experience a plus, but not required;

· Bachelor’s degree preferred.

The Newsweek/Daily Beast Company is an equal opportunity employer and will consider all qualified candidates regardless of race, color, religion, gender, age, citizenship, national origin, marital status, sexual orientation, physical or mental disability, military status or status as a disabled veteran, Vietnam-era veteran, recently separated veteran or other covered veteran or any other characteristic protected by law.

Send resumes to: Elizabeth.Gulluscio@iac.com


Manager, Integrated Marketing – TIME June 23, 2011

Filed under: Jobs in NYC — sam roloff @ 4:13 pm

With an eye on client goals and objectives, you will conceive and develop creative marketing solutions that leverage the full TIME portfolio of print, digital, mobile, social media, tablet and experiential (thought-leader and consumer events) as well as third-party partnerships and custom content.

ÿ Generate “big ideas,” targeted concepts and smart, integrated platforms by collaborating and brainstorming with sales, marketing, creative services, editorial, digital, research, custom content, corporate, events, outside vendors, and, where appropriate, colleagues from other Time Inc. titles and brands (i.e. Fortune, CNN, CNNMoney.com, and more)
ÿ Develop and write compelling, strategic proposals for a broad array of advertisers that effectively communicate program concepts, benefits and requirements
ÿ Create smart added-value programs that provide advertisers impact, engagement, awareness and return on objective – programs may include custom print, online, event and/or research components
ÿ Attend client sales calls to present marketing and added-value programs as needed
ÿ Execute programs upon activation, ensuring proper representation of client and TIME brands
o Create and manage detailed timelines, budgets, ensure legal compliance
ÿ Build relationships with third-party organizations and vendors to enhance TIME’s arsenal of smart marketing programs
ÿ Develop expertise in one or more advertising categories (fashion, beauty & luxury experience preferred), including a full understanding of the competitive landscape in each respective category
ÿ Track competitive set marketing activity, positioning and events in relevant categories

Requirements / Qualifications:
ÿ Passion for news, politics, culture, science, environment
ÿ Enthusiastic, energetic, focused individual, highly detail oriented and able to thrive in deadline-driven environment
ÿ Exceptional proposal writing, presentation and interpersonal skills
ÿ Extensive background generating and executing multi-platform, integrated programs
ÿ Strong project management and leadership skills, and a balance of strategic and creative ability
ÿ Experience in and knowledge of digital marketing and social media
ÿ Familiarity with print and online research (e.g., MRI, MMR, @plan, comScore, etc.); proficiency in PowerPoint and Excel
ÿ BA or equivalent, plus minimum 4 years of related media/magazine marketing or agency experience



Contact randi_weintraub@timeinc.com for more information.


Marketing Manager – Forbes Media June 21, 2011

Filed under: Jobs in NYC — sam roloff @ 3:56 pm

Do you want to develop breakthrough ideas for clients that are at the center of authoritative journalism and social media? Are you driven to execute customized programs that meet client objectives that drive direct revenue and program renewals? Forbes is at the forefront of delivering authoritative business insights through our new, open social journalism platform that enables journalists, consumers and marketers to share their voice and engage in a more interactive way. The Client Marketing Manager position will be the catalyst for driving top line growth for clients in key categories such as technology, autos, luxury/lifestyle and financial services. By putting authoritative journalism at the center of social media, Forbes tells the stories of the world’s most impactful business people.

Major Responsibilities
The successful candidate for this position will be responsible for the development of strategic and innovative advertising solutions, sales collateral and customer-centric marketing programs for the Financial Services category.
• Acting as the liaison between sales and marketing, creating innovative marketing solutions for the financial services category
• Development of fully integrated custom programs and big ideas for clients, on both a reactive and proactive basis. It is important that ideas and solutions can come from anywhere, both inside and outside of Forbes and this position will be a conduit for the successful development and execution of big ideas for clients.
• Provide deep category insights to product and editorial teams to create innovative products and successful integrated client solutions, acting as a subject matter expert
• Leveraging strong marketing expertise, creativity and strategic vision, this role will drive direct advertising revenue by creating compelling value propositions and communicating persuasive stories to the Forbes sales force and our marketing clients through engaging sales materials.

Required Experience
• 5 + years experience in brand or client marketing roles, within strong, well-recognized organizations
• Digital experience necessary, print experience a plus
• 3+ or more years of proactive, successful strategy, marketing and/or sales experience in the Financial Services industry
• Process oriented person who can has developed efficient go to market practices that have resulted in operational and revenue wins for the company.
•• Skilled storyteller with experience communicating the benefit of marketing strategies to large brands, with a history of direct client/agency experience
• Passionate self-starter, capable of leading the Financial Services category in highly dynamic, rapidly changing environment


Please send resumes to: JTyrrell@forbes.com


Associate Integrated Marketing Manager – All You June 17, 2011

Filed under: Jobs in NYC — sam roloff @ 7:56 pm

The Associate Integrated Marketing Manager will be responsible for executing, tracking and optimizing all digital sales activity for AllYou.com and will be the primary internal and external (client) contact for these activities. As a core part of the ALL YOU team, the AIMM will also participate in magazine marketing and integrated marketing responsibilities.

Digital Sales Planning Responsibilities
– Working closely with sales and sales development, the “DSP/AIMM” will be the lead on executing sold programs. From campaign asset collection and timeline development to campaign recap and/or delivery reports.
– Primary liaison with Time Inc Ad Operations to create, launch and successfully manage sales plans for each client
– Input all IO’s into Solbright operations/accounting system
– Monitor campaign launch, including screen shots, and coordinate delivery reports.
– Manage and optimize all sold deals to ensure client delivery and recommend incremental opportunities
– Work directly with Time Inc Interactive Finance to ensure proper billing and campaign management occurs with each client
– Manage and forecast inventory
– Be the team lead on utilizing omniture, Nielsen, comscore, AdRelevance. Help the ALL YOU team independently use these tools to handle individual client requests. Initiate research queries to develop compelling presentation points for use by entire AllYou.com sales team.
– Independently produce client recap presentation for promotional clients

Marketing Responsibilities
– Develop digital sales materials for the team
– Create templates and oversee sales team in creation of simple (non-integrated) proposals
– Work hand in hand with Marketing Team on general, and account-specific, marketing solutions
– Execute Free Samples campaign
– Execute Social Media campaigns (Blogger programs)
– Manage dedicated email program (paid and added value)
– Help AllYou.com Sales Manager develop prospects

Position Requirements
– 2+ Years digital experience (online operations, ad agency, planning, account service)

Please send all resumes to christine_powell@timeinc.com


Sales Development Manager -Lifestyle Group

Filed under: Jobs in NYC — sam roloff @ 7:56 pm

The Time Inc Lifestyle Digital Group is looking for an enthusiastic, energetic, focused individual to assist with all aspects of our online sales and marketing efforts. The Sales Development Manager will develop and manage creative, production and sales support for the online advertising efforts within the Lifestyle Group of digital properties. We are looking for a self-starter, who can think creatively and strategically, can work collaboratively as a team player, and has very strong presentation and interpersonal skills. We are looking for someone who is highly detail oriented, can thrive in a deadline-driven environment and has familiarity with online advertising platforms and executions. This is an ideal position for a candidate with strong online advertising experience to grow within an exciting and dynamic organization. This position is based in New York.

Key Responsibilities:
• Person would serve as primary liaison on Leading sites within the Lifestyle Group including: MyRecipes.com and CookingLight.com
• Work closely with the digital sales and product teams to develop new and creative programs that deliver on client objectives for all online RFPs.
• Develop compelling sales proposals, media plans, and presentations for growing digital business.
• Collaborate and brainstorm with the brand magazines’ print marketing teams to implement successful integrated sales processes and integrate online components into all client proposals. (includes brainstorm participation, working with edit/product teams to assess program feasibility and delivery of digital portion of proposals.)
• Attend and present at digital agency clients where appropriate.
• Collaborate on production of online ad sales materials and collateral, incorporating research data where necessary.
• Lend direction with regard to development of rich media, contests and sweepstakes, and other non-standard advertising programs for clients.
• Work with digital management to develop and continually evolve more efficient and effective pricing models, and assist in maintaining the rate card, including production costs, for inventory across the sites.
• Manage and update performance and pipeline reports.
• Communicate capabilities to advertising marketplace

Please send all resumes to christine_powell@timeinc.com


Temporary Digital Marketing Manager, Branded Solutions

Filed under: Jobs in NYC — sam roloff @ 7:55 pm

This person will play a key role in the development and execution of strategic sales proposals and projects for Time Inc Digital. The candidate will work closely with the sales and marketing teams to generate creative platforms for sales proposals, presentations and project execution. The ideal candidate will be a creatively strategic thinker, a savvy marketing/communications writer, and a detail oriented individual who can help bring a digital idea to fruition through execution with experience in account/project management

Responsibilities:

• Management of key post-sale activities including scopes of work, budgets, timelines, content creation, custom solutions, web development & rich media and sponsorship coordination
• Account and project oversight of custom solutions, acting as day to day program manager responsible for execution and overall project success
• Drive the strategy and implementation of innovative marketing programs by working collaboratively with the sales team from concept development through delivery, drafting proposal responses and acting as a key point of consultation around feasibility for program ideas
• Create strategic advertising solutions and proactively identify new digital opportunities that leverage edit, custom content and external partnership opportunities

Qualifications:
• 3 -6 + years of work experience, with at least 2+ years of digital expertise, prefer exposure to agency and/or sales side
• Deep experience with online and digital platforms including content and web development, video, social networks, and emerging platforms
• Solid understanding of production best practices related to the creation of microsites, rich media solutions, branded entertainment programs and sponsorship integration
• A proven collaborator and relationship builder with experience leading digital marketing solutions with demonstrated ability to be flexible within a dynamic environment

Please send all resumes to christine_powell@timeinc.com


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