Us Weekly Magazine seeks a Marketing Designer. February 28, 2013

Filed under: Jobs in NYC — sam roloff @ 6:25 pm

Reporting directly to the Executive Director, Integrated Marketing, the Marketing Designer will be responsible for the conception, design, and execution of innovative promotional materials for the integrated marketing department. Such materials include—but are not limited to–custom advertorial sections, custom digital promotional materials, marketing brochures, videos and event collateral.

The ideal candidate will have strong creative direction vision, and the ability to translate this vision efficiently and effectively into designed materials. Attention to detail, organizational skills, and an ability to juggle multiple projects simultaneously in a fast-paced environment are key. Candidate must be self-motivated with a positive attitude.

Qualifications:
5 years experience
Exceptional conceptual, typographical and design skills, with mastery of InDesign, Photoshop and Illustrator
A combination of print and web experience
An understanding of Flash, motion graphic and interactive design
Experience designing sales and marketing materials for multiple advertising categories
An interest in celebrity culture, as well as an understanding of the Us Weekly brand and aesthetic

Experience in magazine publishing is preferred.

This role is full-time with the possible option of starting Temp to Perm.

Please send your resume, pdf samples or link to online portfolio (no more than 5mb total), salary requirements and cover letter via email to hr1@wennermedia.com with Us Weekly Designer in the subject line.

EOE M/F


SAVEUR Magazine – Sales and Marketing Interns February 26, 2013

Filed under: Jobs in NYC — sam roloff @ 1:00 am

SAVEUR Magazine – part of Bonnier Corporation’s Travel & Epicurean Group – is looking for motivated, passionate interns to join their sales and marketing team starting this March. College students will assist in executing sales initiatives, marketing programs and events, work on digital campaigns, help brainstorm “big idea” concepts, contribute to communications materials, and assist in the day-to-day duties of a dynamic marketing and advertising team.

The available positions are a true immersion in the publishing industry and will be a great experience and education for anyone interested in advertising sales (print & digital), media, marketing and communications. Interns must be proactive, ambitious, professionals with a strong attention to detail. Applicants must be full-time students at an accredited university and must be able to work 2 or 3 days per week in the SAVEUR sales & marketing office in midtown New York City. This is an unpaid internship but college credit will be offered. Recent college graduates willing to volunteer their time will also be considered.

Interested applicants should send a cover letter and resume to Araceli Franco at araceli.franco@bonniercorp.com.


Digital Associate Account Manager, Sales Planner-CookingLight, MyRecipes February 23, 2013

Filed under: Jobs in NYC — sam roloff @ 2:05 am

CookingLight.com and MyRecipes.com are looking for an enthusiastic, energetic, focused individual to assist with all aspects of our online sales and marketing efforts. The Digital Associate Account Manager & Sales Planner will develop and manage creative, production and sales support for online advertising efforts. We are looking for a strategic thinker who can work collaboratively as a team player along with the sales and marketing teams. This individual should be highly detail oriented, can thrive in a deadline-driven environment and has a strong understanding of the digital space, online advertising platforms and executions. This is an ideal position for a candidate with strong online advertising experience to grow within an exciting and dynamic organization. This position is based in New York.
The Digital Associate Account Manager & Sales Planner will be tasked with these primary responsibilities:
• Prepare mid-campaign/post-campaign analysis reports and detailed digital pricing proposals/media plans for RFP’s
• Have familiarity with contract management systems
• Be an expert on all areas of the sites and be able to make recommendations on placements based on key categories and clients
• Verify inventory availability, lead times, rates and all other pitch elements throughout the sales proposal process
• Work closely with Ad Operations to create, launch and successfully manage campaigns
• Manage and optimize all sold deals to ensure client delivery
• Coordinate delivery reports including screenshots
• Be the day to day contact for advertiser inquiries & requests
• Have a firm understanding of the online trafficking process including DART
• Become digital evangelist for CookingLight.com and MyRecipes.com
Specific Attributes:
• 1-2 years online account management and/or sales planning experience
• Must have excellent written, communication and interpersonal skills, and be an enthusiastic team player in order to successfully coordinate sales efforts across multiple divisions including Sales, Ad Operations & Finance, Digital Marketing, and Client Services
• Must possess a working knowledge of online metrics and research tools used in the marketplace (i.e. MediaMetrix, Nielsen NetRatings and @Plan, Omniture)
• Quantitative skills for analysis and tracking of this data also required
• Comprehensive knowledge of various online advertising platforms and creative executions, and with current online ad serving technologies and creative executions
• Strong time management and organizational skills
• Show strong initiative and willingness to go above and beyond
• Must be proficient in PowerPoint, Word and Excel
• 4 year college degree or equivalent experience
• Experience with Mediavisor, Atlas a plus

Send resumes to: Randi_weintraub@timeinc.com


Integrated Marketing Manager

Filed under: Jobs in NYC — sam roloff @ 2:04 am

Integrated marketing manager for the lifestyle team. Development and execution of custom integrated marketing programs for advertising clients.

Responsibilities include:
• Conceptualize and write custom integrated marketing programs for lifestyle team
• Work one-on-one with clients to execute integrated marketing programs
• Attend client sales calls to present integrated marketing concepts
• Develop relationships with third party organizations and vendors to enhance arsenal of integrated marketing offerings for category
• Competitive and market research of categories
• Participate in the development of InStyle platform programs

Competencies include:
• Strong project management and leadership skills
• Exceptional proposal writing and presentation skills
• Extensive background generating multi-platform, integrated programs
• Digital knowledge
• Organization, creativity and ability to communicate clearly with sales staff, team members, advertising clients and vendors

Send resumes to: Randi_weintraub@timeinc.com


ELLE Magazine, Integrated Marketing Manager February 19, 2013

Filed under: Jobs in NYC — sam roloff @ 9:10 pm

The Integrated Marketing Manager will be an integral member of the ELLE marketing team. This position focuses across multiple categories and includes integrated proposal writing, large-scale program ideation, and event execution. This role works directly with the print and digital sales and marketing teams to selling integrated programs and execute those programs from start to finish.

RESPONSIBILITIES:
· Idea generation for clients across non-endemic categories, as well as key beauty clients
· Work with sales and marketing colleagues to develop integrated marketing programs that maximize advertising partnerships and close business
· Proposal development including digital program integration
· Program Management: manage the fulfillment and execution of proposed sold concepts including advertorials, sweepstakes, contests, promotions, events, digital components, etc.
· Client Meetings: As requested, accompany sales reps and/or marketing management on sales calls to present marketing programs and client-specific opportunities
· Budgeting: Ensures that all projects are executed within or under budget
· Take responsibility for project timelines and deadlines

REPORTING STRUCTURE:
· Reports to Senior Director, Integrated Marketing

REQUIRED SKILLS/EXPERIENCE
· 3+ years of experience in magazine merchandising and promotions
· Must work well under time pressures, be organized and able to juggle multiple projects simultaneously
· Clear understanding of and affinity for fashion and beauty market
· Proficient in Custom Show, PowerPoint, InDesign, Excel and Word
· Must be able to communicate clearly and concisely in both written and oral presentations

To apply, please go to:
https://hearst-magazines.silkroad.com/epostings/index.cfm?fuseaction=app.jobinfo&jobid=213461&company_id=16061&version=1&source=ONLINE&JobOwner=981490&startflag=1


Marketing Associate – Cooking Light and MyRecipes February 15, 2013

Filed under: Jobs in NYC — sam roloff @ 8:50 pm

Role Description: As part of the Cooking Light and MyRecipes marketing team, the marketing associate will play an essential role across all disciplines of the department. As a result, the marketing associate will build a solid foundation for branding, integrated and digital marketing, brand insights and program execution which will serve as a roadmap for career development.

Primary Responsibilities:

· Digital Marketing:
o Support the digital specialists in responding to basic digital proposals and developing post-program recap reports

· Brand Insights:
o Update PPT sales materials (e.g. monthly digital sell sheets, category modules, media kit sheets etc.)

o Run basic data on the Well (advertising, print and digital syndicated research) and submit requests to corporate team when needed

o Create and format Excel spreadsheets

· Integrated Marketing Program Management:
o Primary contact for monthly marketing program execution (print, digital and email)
o Participate in events and other program execution as needed

· Administration
o Support Associate Publisher with basic administrative items and projects
o Manage sales and marketing incentive program
o Deploy monthly eblast to client list touting brand accomplishments

Qualifications:

· Bachelor’s degree required, minimum of 2 years administrative or marketing experience, preferably in magazines, media planning or promotions
· Strong digital and social media knowledge required
· The associate must be a team player, self-starter who is also extremely innovative, creative, professional and resourceful
· Ideal candidate must be highly proactive, detail and solution-oriented
· Must be proficient in PowerPoint, Word and Excel

Please send resumes to: Analisa_cortez@timeinc.com


Research Analyst – Rolling Stone, Us Weekly, Men’s Journal

Filed under: Jobs in NYC — sam roloff @ 6:05 pm

The Wenner Media Marketing Research Department is seeking a smart media researcher with magazine and digital research experience, who can use both syndicated and custom research to “craft” selling strategies for the print and digital sales staffs of Rolling Stone, Us Weekly and Men’s Journal brands.

This person will develop research tools for the sales staffs, write analyses of marketing and media data, and work on the development of custom research surveys.

REQUIREMENTS:

Candidate MUST Have:
• 2-3 years of media/market research experience.
• A passion and understanding for consumer, media and market trends.
• Strong attention to detail and numbers.
• Excellent analytical, writing and presentation skills.
• The ability to “juggle” multiple projects.
• Proficiency in Excel (including Pivot Tables), PowerPoint and Word.
• Experience working with Print syndicated data from MRI, JD Power, MMR, MARS, PIB, ABC, Hall’s and data retrieval systems such as New Age or IMS.
• Experience working with Online syndicated data from comScore and Nielsen and their respective systems.

Please send your resume, salary requirements and cover letter via email to hr1@wennermedia.com with Research Analyst in the subject line.


Marketing Coordinator, THE WEEK and Mental Floss

Filed under: Jobs in NYC — sam roloff @ 6:04 pm

The Marketing Coordinator will be an integral part of the marketing team that works on THE WEEK, Mental Floss and all of their assets – iPad, Mobile, digital and events.
This individual will report to the Associate Publisher, Marketing and work very closely with the ad sales and marketing departments. The ideal candidate will have the ability to multi-task and take initiative, have excellent communication and critical thinking skills, creativity, curiosity, strong follow-through, and a passion for marketing. This is a great opportunity to utilize and further develop marketing skills in a high energy environment. Candidates must be team oriented and be able to work with diverse groups of people. Independent judgment is required to plan, prioritize, and organize workload and manage priorities in a fast-paced environment. Work requires continual attention to detail in establishing priorities and meeting deadlines. Positive, can-do attitude combined with flexibility is a winning combination for this role.

Job Requirements:
· 1-2 years experience in a marketing or sales department in print or web publishing and/or within an ad agency media department

· Understanding of and strong interest in the evolving media landscape and a strong desire to research and learn about all new opportunities and technologies

· The ability to multitask and juggle numerous requests and deadlines and ability to work in a fast paced environment

· Possess a detail oriented nature, strong analytical and organizational skills, excellent written and verbal communication and interpersonal skills

· Proficient in Microsoft Office Applications a must.

· Mac expertise and knowledge of Keynote or other design programs a plus

· College degree

Responsibilities will include, but are not limited to:

· Assist on execution of all events and merchandising programs

· Work with digital sales planner and ad operations manager on digital proposals and tracking advertising performance and metrics

· Work with research manager to access and utilize research for presentations and sales collateral and assist in updating sell sheets, media kits and presentations

· Maintain and update all media kits both print and digitally

· Work with marketing managers and sales team on proposals and presentations

· Assist other members of the team with executing various projects on an as needed basis

· Work with Associate Publisher, Marketing and Finance Dept on maintaining and updating marketing dept budget

· Manage vendor relationships including printers and premiums vendors

Send resume with salary requirements to jobs@theweek.com.


Associate Director, Integrated Marketing – Health February 14, 2013

Filed under: Jobs in NYC — sam roloff @ 10:41 pm

Health is a leading health and wellness franchise reaching an audience of over 21 million readers and users each month. Health is a positive and actionable franchise which looks to inspire consumers to live a happier and healthier life each and every day.

The Health franchise is looking for an Associate Director, Integrated Marketing to help oversee all planning, creating and execution of marketing platforms and initiatives designed to generate advertising revenue for Health Magazine and Health.com. 

Candidate will be responsible for the development, management and execution of multi-platform proposals and custom programs ? primarily within for pharmaceutical and over-the-counter (OTC) categories.

Specific Job functions:
• Lead DTC and OTC integrated proposals and responses to RFPs.
• Write merchandising, marketing, category and sales materials for category clients.
• Manage proprietary and syndicated research initiatives; work closely with Time Inc Research and Insights department to analyze research data and develop compelling marketing stories.
• Liaison with other marketing teams across Time Inc. Lifestyle Group as well as Time Inc. Corporate on large scale, cross-property pharmaceutical and OTC opportunities.
• Track and update sales team on key pharmaceutical and OTC industry insights, trends and news, especially within digital media.
• Attend client meetings to present integrated marketing concepts. 
• Develop relationships with third party organizations and vendors to enhance arsenal of integrated marketing offerings for the brand.

The ideal candidates will possess the following skills and experience:
• 8+ years in media marketing and sales development including 3+ years in digital marketing. Previous agency experience is a plus.
• In-depth knowledge of the pharmaceutical industry.
• Significant understanding of syndicated and proprietary research (MRI, MMR, AdMeasure, @plan, comScore, Omniture).
• Strong project management and leadership skills.
• Collaborative approach to partnership with the sales and editorial teams.
• Strong motivator with ability to conceptualize unique platforms on his/her feet.
• Exceptional proposal writing and presentation skills with extensive background generating multi-platform, integrated programs.
• Comprehensive knowledge of various online advertising platforms, creative executions, and ad serving technologies.
• Organization, creativity and ability to communicate clearly with sales staff, team members, advertising clients and vendors.
• Ability to work collaboratively across multiple sites and brands within Time Inc.
• Candidate must be an enthusiastic creative thinker and problem solver who’s passionate about developing impactful ideas and bringing them to life.

Resumes can go to Randi_weintraub@timeinc.com


Senior Production Manager, Marketing – Maternity Fill-in – InStyle.com February 12, 2013

Filed under: Jobs in NYC — sam roloff @ 5:59 pm


• Execute all ad sales custom programs inclusive of sponsored environments, ad products, microsites, sweepstakes and social media promotions
• Develop Kick off Call documents for client calls including asset lists, due dates and timeline
• Lead cross-functional teams, serving as project manager, to define project specifications, establish milestones, and manage development, launch and QA
• Communicate status, key issues and launch plans to client as well as senior management marketing, design, sales, Ad Ops, legal and editorial
• Measure program performance and identification of key levers of improvement to create wrap up reports and case studies at close of program
• Work with Art department for creative design and/or mocks on sold and pre-sale programs
• Provide pricing for all new ideas and negotiate with outside vendors for both timing and costs
• Monitor the competitive landscape, lead relevant market, site and consumer research and recommend strategies for remaining competitive

Requirements:
• Strong project management experience, including successful management of digital programs
• Previous Client Management Experience required
• Organized, self-motivator who is detail oriented with strong analytical skills

Resumes can be emailed to Randi_weintraub@timeinc.com


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