Food Network Magazine – Senior Manager, Integrated Marketing December 16, 2014

Filed under: Jobs in NYC — sam roloff @ 10:36 pm

Food Network Magazine is seeking a Senior Manager, Integrated Marketing to respond to all assigned RFPs, provide Marketing support to assigned sales reps and write, develop and execute proposals and programs that meet the needs of advertisers in order to generate paging and revenue goals. Other responsibilities are listed below.
· Responsible for working directly with assigned sales reps, as well as counterparts at Food Network and Foodnetwork.com on integrated proposals/programs
· Provide added-value and ideation on revenue generating programs, promotional partnerships and advertorial sections.
· Oversee programs once it has been sold ensuring that the client’s brand, our brand and the program is properly represented and executed. This includes recipe development, photo shoot supervision, etc.
· Supervise and attend FNM events to ensure seamless integration of advertiser sponsorship
· Work with production team, fulfillment companies, creative services and other internal personnel to ensure the timely delivery of client assets and work directly with clients to obtain approvals.
· Accompany sales reps on sales calls with marketing focus
· Supervise Interns
· Maintain list of new/upcoming and available talent for advertorials
· Collaborate with Food Network and Foodnetwork.com on all integrated ad sales opportunities

Must have at least 3+ years of marketing experience and proposal writing.

Please apply online if interested! Follow the link: https://hire.jobvite.com/j?cj=oEMb0fwl&s=Westover_Media


Integrated Marketing – Bauer Media

Filed under: Jobs in NYC — sam roloff @ 10:34 pm

Looking to fill a junior/mid-level marketing spot in integrated corporate marketing department. Fun, fast-paced environment working on major entertainment properties like In Touch, Life&Style, J-14, M and Twist. Ideal candidate will have prior marketing experience (2-3 years print/digital), strong work ethic, positive attitude and strong writing skills. Interested candidates: email resume and salary requirements to kasciutto@bauermediaus.com


Senior Manager of Integrated Marketing – Fortune and Money December 11, 2014

Filed under: Jobs in NYC — sam roloff @ 10:27 pm

FORTUNE and MONEY are looking for a bright, optimistic, hard-working “idea person” to join our team as a Senior Manager of Integrated Marketing based in New York City.

In this role, you will manage several advertising categories and partner with our global advertising sales staff to drive revenue growth for our brands. Exercising a strong focus on client objectives and strategies, your job responsibilities will fall into three separate areas of advertising sales marketing:

Key responsibilities include:
• Generating smart, integrated platforms by collaborating and brainstorming with sales, marketing, editorial, creative services, research, events, outside partners, and, where appropriate, colleagues from other Time Inc. brands
• Developing and writing compelling, strategic proposals that effectively communicate program concepts, benefits and requirements to advertising partners
• Facilitating successful execution of programs upon activation, ensuring proper representation of our brands and advertising partners
• Attending sales calls with account executives to present marketing programs
• Tracking competitive set marketing activity, positioning and events in relevant categories
• This role will specialize in the Luxury and Travel Category – developing customized proposals that resonate with Luxury/Travel segment and creating opportunities within Luxury/Travel franchises, partnerships and events.
Experience:
• Minimum 5-6 years previous online/mobile/print advertising or marketing experience
• Minimum 5-6 years media business experience in sales development, account management/client services
• Familiarity with online tools (workflow systems, research, etc.) a plus
• Relevant integrated marketing experience within the Luxury/Travel segment preferred
• Education:
• Bachelor`s Degree
Skills:
• Enthusiastic, energetic, focused individual
• Highly detail oriented and able to thrive in deadline-driven environment
• Exceptional proposal writing, presentation and interpersonal skills
• Team player with strong balance of strategic and creative ability
• Familiarity with print and online research (e.g., MRI, @plan, comScore, etc.); proficiency in PowerPoint and Excel

To apply: https://careers.timeinc.com/TGWebHost/jobdetails.aspx?partnerid=25960&siteid=36&areq=141567BR


Assoc Mgr Events & Activation, Parents Network Marketing December 4, 2014

Filed under: Jobs in NYC — sam roloff @ 9:53 pm
Parenthood Grp Mktg Adv Sales
Job Summary: The Associate Manager, Events and Activation manages the program execution and event activation for the American Baby, FamilyFun, and Parents brands.

Working closely with Marketing Director, this role involves a high level of interaction with clients, internal Meredith colleagues, and external vendors. A consistent professional, positive and helpful attitude is essential to maintain best in class service in the marketplace.

Responsibilities include:

Program Execution:
· Execute sold integrated marketing programs across the Meredith Parents Network involving print, digital, tablet, mobile and experiential elements
· Execute sold added value by working with internal and third party vendors
· Work closely with the Art Department and oversee the advertorial and in-book special section process including: writing, design and timelines
· Work with legal to draft and adhere to sweepstakes and contest rules for necessary programs
· Create and uphold execution timelines with internal and external parties

Event Planning and Execution:
· Assist with all Meredith Parents Network events such as National Sales Meetings, Smuggler’s Notch Winter Carnival, Baby Expos and trade shows, among others
· Responsibilities include planning, budgeting, collateral creation, onsite activation, and vendor management
· Update staff on commitment and material deadlines

Other Responsibilities:
· Maintain and explore Meredith Parents Network partnerships and keep abreast of current opportunities (Baby Expos, Mom Events, Family Events and more)
· Liaise with the art department to update sell sheets for all MPN programs, communicate updates to the staff

Essential Job Functions

50% – Executes Sold integrated marketing programs and added value elements
30% – Assist with Meredith Parents Network event promotion and activation
10% – Maintain and explore MPN partnerships
10% – Update and disseminate program sell sheets
Job Requirements: Minimum Qualifications:
All must be met to be considered.

Education:
Bachelor’s degree in Marketing or a related field, or equivalent training and/or experience

Experience:
Three to four years of magazine marketing/event experience
Specific Knowledge, Skills and Abilities:
Proficiency in all Microsoft programs necessary
Must be a creative and strategic thinker with the ability to execute customer-focused merchandising programs
Excellent verbal and written communication skills
Strong business and promotional copywriting skills
Strong project management skills
Ability to work well with sales and marketing staff, other internal departments, clients and outside vendors
Ability to manage multiple projects simultaneously and meet deadlines
Must be highly organized with attention to detail
Ability to work in a team-oriented, fast-paced environment
Ability to demonstrate a high level of creativity and team spirit
Online experience not necessary but is also a plus

 


https://www.meredith.apply2jobs.com/ProfExt/index.cfm?fuseaction=mExternal.showJob&RID=8574&CurrentPage=3