Research Analyst – Rolling Stone, Us Weekly, Men’s Journal January 29, 2013

Filed under: Jobs in NYC — sam roloff @ 7:20 pm

The Wenner Media Marketing Research Department is seeking a smart media researcher with magazine and digital research experience, who can use both syndicated and custom research to “craft” selling strategies for the print and digital sales staffs of Rolling Stone, Us Weekly and Men’s Journal brands.

This person will develop research tools for the sales staffs, write analyses of marketing and media data, and work on the development of custom research surveys.

REQUIREMENTS:

Candidate MUST Have:
• 2-3 years of media/market research experience.
• A passion and understanding for consumer, media and market trends.
• Strong attention to detail and numbers.
• Excellent analytical, writing and presentation skills.
• The ability to “juggle” multiple projects.
• Proficiency in Excel (including Pivot Tables), PowerPoint and Word.
• Experience working with Print syndicated data from MRI, JD Power, MMR, MARS, PIB, ABC, Hall’s and data retrieval systems such as New Age or IMS.
• Experience working with Online syndicated data from comScore and Nielsen and their respective systems.

Please send your resume, salary requirements and cover letter via email to hr1@wennermedia.com with Research Analyst in the subject line.


Integrated Promotion Director, MATERNITY FILL-IN, Cosmopolitan Magazine

Filed under: Jobs in NYC — sam roloff @ 6:52 pm

Integrated Promotion Director, MATERNITY FILL-IN, Cosmopolitan Magazine
Timing: Mid-February to Mid-May

Primary responsibilities include:

  • Working with three senior sales people on automotive, beauty, personal care, and financial categories
  • Proposal writing
  • Presentation development
  • Idea generation
  • Advertorial copy writing
  • Project management and execution


To apply, please send your resume and a writing sample to:
Kmorse@hearst.com


Advertising and Editorial Internship NY Jan 2013 January 28, 2013

Filed under: Jobs in NYC — sam roloff @ 6:47 pm

Pace Communications, one of the largest content marketing agencies in the country, is now accepting resumes for an Advertising and Editorial Intern in our New York office.

Pace is one of the largest and most successful agencies of its type in the world – our people are recognized as leaders in the field and our account list includes some of the North America’s most successful brands – including Four Seasons Hotels and Resorts, Southwest Airlines, USAirways,Verizon Wireless, Wells Fargo and Walmart.

JOB QUALIFICATIONS:

Experience:

· Must be pursuing a degree and receive college credit as the internship is unpaid

· Must be an undergraduate Junior/Senior or a graduate student

· Previous intern experience

· Must be able to commit to at least 24 hours per week

Skills: Excellent organizational, oral and written communication skills. Ability to work in a fast paced environment with frequent deadlines. Strong interpersonal skills, ability to handle multiple projects at once.

POSITION SUMMARY:

Support for a Magazine Sales & Editorial in New York. Intern will be exposed to all facets of the sales, marketing & editorial efforts of a magazine. Intern duties will include maintaining advertising database, lead generating, issue mailings, assisting with products for editorial shoots, assisting Publisher & Director of Sales with miscellaneous tasks, general office/administrative duties.

WORKING CONDITIONS:

General office environment, small team.

No phone calls please.

Equal Opportunity/Affirmative Action Employer m/f/d/v

https://home2.eease.adp.com/recruit/?id=5254682


Program Director, National Events – AtlanticLIVE

Filed under: Jobs in NYC — sam roloff @ 5:41 pm

Description

AtlanticLIVE, the live events arm of The Atlantic magazine, seeks a highly motivated, entrepreneurial, and service-minded professional to join our team and contribute to the growth of our portfolio of large-scale national programs. Our ideal candidate will be an ambitious, forward-thinking, unconventional leader, highly engaged and determined to play an integral role in the strategy and implementation of new programs – not just directly in the editorial conception and logistical execution of the live events themselves but also creatively in the development of unique integrated advertising and underwriting packages.

Our ideal candidate will have 5+ years previous events and client management experience, preferably in a high-velocity, bottom-line focused industry. Experience in journalism, research, and project management strongly preferred.

Responsibilities Include:

  • Lead The Atlantic’s role in large-scale event partnerships, managing the integration of Atlanticeditors, executives, and overall ambitions and representing The Atlantic brand to external partners
  • Contribute to development of program content, to include, but not limited to: topic generation, expert speaker identification and recruitment, and program format development
  • Oversee the management of a universe of 8-10 underwriter clients, from on-boarding and integration to delivery of promised benefits, with a keen commitment to forging relationships, understanding goals, and meeting expectations to secure renewals
  • Lead AtlanticLIVE marketing and sales teams in creating compelling materials for successful marketing campaigns to meet event revenue goals
  • Manage overall event logistics, to include: client and internal executive communication and integration; budget management (versus goal); venue and vendor sourcing and negotiations; and on-site delivery and execution
  • Guide recruitment and sculpting of program audiences to meet event specifications through detailed organizational research, overseeing of invitation deployment and high-touch communication and marketing

Qualifications of the Ideal Candidate:

  • Meticulous attention to detail and superior organizational skills
  • Ability to manage complex and fast-changing program elements and prioritize effectively in response
  • Creative and strategic thinking with emphasis on customer service to understand and deliver on client objectives
  • Ability to forge and grow strong relationships with clients and strategic partners
  • Ability to communicate goals and strategies persuasively to internal and external constituents; strong presentation skills and exceptional copywriting/general writing skills
  • Superior knowledge of global and national issues, with particular focus in business and urban issues; acute understanding of the key players within these issue areas, required, and existing relationships and contacts within these fields, preferred
  • Commitment to deep research to develop and prepare for programs, and uncompromising dedication to understanding an issue from all sides
  • Entrepreneurial spirit, track record of initiative, and ownership of work
  • True service ethic, spirit of generosity, and gracious sense of humor
  • Bachelor’s degree and 5+ years of relevant experience

Core Attributes:

  • Force of Ideas – At the center of Atlantic Media work are the ideas within our writing. We believe that ideas – to the good and not – have consequence. Our highest work is bringing rigor, insight, intellectual honesty, to that ultimate purpose of separating the bad from the good, giving voice, argument, and flight to the latter.
  • Spirit of Generosity – Atlantic Media seeks in its ranks a spirit of generosity – a natural disposition in each colleague toward service and selfless conduct. Atlantic Media writing should be cut from the same cloth – critical on the merits but informed by charity and forbearance in measuring motive and personal character.

To learn more and apply online, please visit www.atlanticmedia.com.  Atlantic Media is an Equal Opportunity Employer


Freelance Program Development- Time Inc. January 24, 2013

Filed under: Jobs in NYC — sam roloff @ 11:04 pm

• Liaise with Sponsorship Sales leads, Integrated Marketing and Digital to develop custom program ideas and platforms for Festival sponsors
• Prepare Festival 2013 proposals
• Maintain and Essence Festival RFP and Proposal Tracker
• Manage all Festival programs and assets directly with each Sponsor Activation Lead
• Coordinating materials
• Sponsorship Handbook updates
• Coordinating execution process: filling out forms, getting approvals
• Directly manage all Essence Festival integrated programs and reporting of launch dates, impressions summaries and delivery
• Support updates to Festival General Presentation (Generic Deck)
• Weekly account reporting/status updates to National Sponsorship Director
• Direct Management of Select Vendor and Pavilion Level Sponsors
• Help prepare post-event sponsorship ROI reports under direction of National Sponsorship Director

Send resumes to: Version: Randi_weintraub@timeinc.c


Senior Manager of Sales Development – POPSUGAR

Filed under: Jobs in NYC — sam roloff @ 11:00 pm

POPSUGAR is looking for a superstar storyteller for the Integrated

Marketing team. At the core of this role is the need for a big thinker,

someone that understands sales strategy and how to create, pitch and sell

big concepts. This role will work directly with the Director of Sales

Development to drive the story of the brand to the advertising community

as well as work closely with edit and consumer marketing to ensure

alignment. Core functions will include: work on all editorial sponsorship

ideas, trade and product marketing efforts, as well as assist in sales

strategy and tentpole creation. The day to day will be working closely

with marketing, sales, edit, and operations, to determine needs and

strategize accordingly. This person must be able to work in a fast paced

environment, multi-task and not be afraid to roll up their sleeves.

Knowledge of POPSUGAR audience a big plus. Reports to Director of Sales

Strategy.

Responsibilities:

* Work with editorial, sales, art and project management teams to

conceive, package and present integrated digital marketing solutions for

advertisers

* Work closely with Consumer Marketing and Operations to create sales

packages, tent pole events and materials

* Work with Sales Development Director on PopSugar’s b2b presence

(includes advertising, events, and strategy)

* Assist in trade marketing event strategy and execution with Events

Director

* Concept and develop trade and sponsorship opportunities

* Research and develop new promotional partnerships, strategic alliances

and marketing programs

* Create big idea programs and work with creative services managers on

smaller RFP- based requests

* Present programs to clients during calls with management and sales staff

* Assist in development and production of all sales materials, including

special advertising sections, sell sheets, collateral, premiums etc.

* Leverage the use of marketing analytics to provide insights and make

recommendations to improve marketing ROI recommendations and overall

strategies

Requirements:

* Minimum 5+ years experience – integrated (print and digital) or digital

experience required

* Familiarity with the female Gen Y market

* Ability to multi-task within a fast-paced, high-volume environment

* Strong presentation and writing skills a must

* Experience identifying and executing successful large-scale partnerships

* Strong organizational skills, attention to detail and ability to handle

multiple tasks and meet deadlines

* Some travel involved

* SF based preferred, will consider LA or NY

Email resumes to: mbenetos@sugarinc.com


Graphic Designer – NYC

Filed under: Jobs in NYC — sam roloff @ 6:43 pm

Are you a graphic designer who can take a dull 15 page Powerpoint presentation and transform it into a compelling visual narrative where imagery and design bring to life vividly the salient points in research findings?

Established and successful consumer products marketing consultancy with 12 employees, based in SOHO, seeks graphic designer whose primary responsibility will be bringing to life Powerpoint presentations used to propose consulting engagements and summarize research findings on a variety of marketing issues (uncovering consumer insights and trends, developing brand positionings/brand strategy, and new product innovation). The ideal candidate will see these presentations as ad campaigns unto themselves, requiring impact and visual flair.

Strong photoshop skills necessary to create graphic elements; equally important is someone who can grasp the salient points of the presentations and then select appropriate images from stock photo databases (like Getty Images) to reinforce concepts and talking points of the presentations.

Send resume to recruiting@sharedexperience.com


Freelance Associate Director, Production & Activation- People en Espanol

Filed under: Jobs in NYC — sam roloff @ 2:03 am

Responsibilities:
Production
• Manage day to day operation and logistics of day and night production of Festival
• Primary liaison between production companies, the PESP management team, venues and partners on all execution elements of the event.
• Develop and maintain the production schedule and execution plan for day and night production, including but
• Ensure all deadline and deliverables for every element of production is achieved ahead or on time, including, but not limited to:
Day and night experience of festival
Festival branded/support pre-post events/production, i.e. welcome party, receptions, after parties, pre-post events
PESP booth experience
Vendor booth experiences
Website/promotions elements
• Lead bi-weekly/weekly calls with production companies to ensure deadlines are set, objectives are provided and task/issues are assigned, addressed and executed
• Work with sponsorship team to ensure that sponsor benefits are integrated into day and night production as contracted in sponsorship agreement
• Work with departments to ensure on-site production needs have been appropriate outlined and executed, i.e. press conference, staff catering, credentials, and transportation, on-site production offices, etc
• Lead Time Inc support department on-site support and execution, i.e. security, IT, consumer marketing and research
• Lead management of video content capturing on-site at event
• Assist with management of Festival branded experience, i.e. stages, vendor experiences and etc.
• Other production responsibilities as assigned

Sponsor Marketing and Servicing
• Manage the delivery of Sponsor account benefits, programs and strategies once the sell is complete. This will include:
§ Leading and assisting in weekly/biweekly calls with sponsors; prepare agenda, track open items
§ Liaising on all sponsor promotions tied to Festival and oversee all sponsor deliverable documents and timelines
§ Managing fulfillment of all sponsor benefits during pre-planning and on-site (e.g., advertising/promotion, tickets, signage/collateral, on-site display) against sponsor contracts
• Coordinate with internal departments related to sponsorship activation and program development; including the fulfillment of Sponsor legal requirements such as execution of deal memos and contracts and adherence to legal standards and policies.

Other Management
• Management of the Sponsorship Activation team and processes under the Supervision of Sponsorship Associate Sales Director. This will include:
§ Sponsorship Master Tracker for People en Español
§ Sponsorship Handbook updates
§ Sponsorship vendor relationships
§ Post-event Fulfillment reports

Job Requirements
• Experience should include at least 3 years of relevant sales experience preferably in sponsorship and/or media
• Experience in Live Events and/or Integrated Marketing is preferred
• Excellent communication and presentation skills
• Proficiency with web based technologies as well as word, excel and powerpoint
• Solution oriented
• Bachelor’s Degree preferred

Candidates may email their resumes to Randi_Weintraub@timeinc.com


Marketing Manager – Playboy Magazine January 23, 2013

Filed under: Jobs in NYC — sam roloff @ 6:10 am


Responsibilities:

  • Develop, write, and execute integrated marketing programs for advertisers across the brand’s print, digital, social media, mobile, tablet and experiential platforms
  • Fulfill daily requests for proposals (RFPs) to meet client objectives
  • Coordinate creative brainstorms with internal teams (including sales, digital, social, and editorial departments) to concept marketing solutions and added-value opportunities for advertisers
  • Manage and execute sold programs including: communication between sales reps, agencies and clients; creating and managing program outlines, timelines, and budgets; working with creative teams to design custom assets; routing of custom elements for client approval
  • Work closely with digital and social media project managers to ensure on-time execution of all custom digital marketing programs
  • Collaborate with internal art department to concept, create copy for, and design high-impact print advertorial units
  • Sweepstakes management and fulfillment
  • Create recaps decks for all custom programs executed
  • Support the integrated sales team with all marketing related requests
  • Manage weekly status updates for all pitched and sold programs/sales materials
  • Routinely update marketing calendar with pitched and sold programs
  • Assist with event preparation and on-site execution as needed


Qualifications:

  • Strong project management and leadership skills
  • Service-oriented, creative thinker who can pro-actively generate ideas to drive sales
  • Exceptional proposal writing, grammatical, time management, multi-tasking and communication skills
  • Extremely organized, detail-oriented and efficient
  • Ability to work in a fast-paced, timeline driven environment
  • Proficient in Microsoft Power Point, Word, Excel and Microsoft Office
  • 3-4+ years of integrated marketing experience
  • Publishing background with strong digital and social media experience is preferred
Email resumes to: myresumenyc@amilink.com


Associate Director, Integrated Marketing for Good Housekeeping January 18, 2013

Filed under: Jobs in NYC — sam roloff @ 5:36 pm

Good Housekeeping seeks an Associate Integrated Marketing Director candidate who will be responsible for the strategy, development and execution of integrated marketing and added-value programs across multiple categories, and who will help articulate Good Housekeeping’s multi-platform offerings to the media community through brand positioning and sales support.

  • Works closely with sales staff to brainstorm and develop integrated marketing programs utilizing various brand assets (print, online, social, research, etc.)
  • Executes and manages integrated and added-value programs, including custom advertiser programs
  • Develops sales presentations and collateral to help promote and support Good Housekeeping’s brand story to the advertising community
  • Researches and develops strategic marketing alliances to help drive sales and revenue, as well as new added-value opportunities and programs
  • Attends sales calls to pitch integrated marketing solutions and/or promotional programs/ideas; educates sales staff on new and emerging partnerships and platforms

Required Skills

The ideal candidate will be a smart, strategic, flexible, creative thinker who is willing to roll up his/her sleeves, open to learning and ready to have some fun. S/he must be:

  • Resourceful, proactive, detail-oriented, organized and able to thrive in a fast-paced environment
  • Familiar with all aspects of integrated marketing, including digital, social, and emerging media platforms
  • An exemplary communicator, both written and verbal
  • Willing to work in a highly-collaborative atmosphere, yet be comfortable taking the lead on projects and giving direction to a team, where appropriate
  • 6-8 years integrated marketing experience; experience or knowledge of “big brand” media a plus
  • Proficient in PowerPoint, Word and Excel; InDesign and CustomShow skills a plus
  • Bachelor’s degree required

To apply, please go to: https://hearst-magazines.silkroad.com/epostings/index.cfm?fuseaction=app.jobinfo&id=23&jobid=213403&company_id=16061&version=1&source=ONLINE&JobOwner=981490&level=levelid1&levelid1=84744&parent=Marketing%2FPromotion&startflag=2


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