Digital Marketing Associate – People.com February 15, 2012

Filed under: Jobs in NYC — sam roloff @ 6:29 pm

Red Carpet. Sexiest Man Alive. World’s Most Beautiful. These are
just a few of the iconic franchises that define PEOPLE and attract
advertisers and consumers to engage with the brand. Representing a
diverse portfolio of products and platforms including PEOPLE.com,
PEOPLEStyleWatch.com, PEOPLEPets.com, CelebrityBabyBlog.com, PEOPLE TV,
mobile, iPhone and social media platforms, the PEOPLE Digital
Marketing Team – in partnership with Integrated Marketing – brings
these products to life in unique, engaging and custom ways for
advertising partners and consumers alike.

Description:
Responsible for driving ad sales revenue through the proactive and
advertiser-specific development of custom digital advertising
solutions that support advertiser objectives and enhance audience
value across the PEOPLE Digital Group. Lead in post-sale management
of custom solutions, report to and work hand in hand with Digital
Marketing Manager on development and reporting on custom digital
marketing solutions.

Key Responsibilities:
• Support manager in development of pre-sale pitches and
proposals within assigned categories. Also includes working
independently on proposals with Managers guidance to meet demand,
as needed
• Lead in post-sale build and management of all custom digital
advertiser campaigns with edit, product, legal and vendor partners
• Work closely with Ad Operations to successfully traffic,
launch, track and manage custom digital executions
• Along with Manager, serve as product marketing expert for
assigned specials – work with Digital Marketing Management to
refresh and develop marketing materials as needed
• Support manager in identifying and developing new
category specific needs that leverage internal product, edit and
external vendor capabilities
• Support manager in ongoing competitive site analysis and
quarterly capability reviews — ad sizes, custom opps, new content
areas
• Attend and represent team at internal and external meetings
• Develop case studies/recaps as needed

Specific Attributes:
• At least 3 years of successful digital marketing and
sales/support experience
• Strong understanding of digital production including:
• Comprehensive knowledge of various online advertising
platforms, creative executions and adserving technologies
• Creative and strategic thinker
• Excellent proposal and written communication skills
• Excellent interpersonal skills; able to navigate matrixed
environment
• Strong presentation skills; comfortable presenting to
internally to small and large groups
• Highly detail-oriented
• Flexible and able to adapt to change within newly evolving
group
• Able to juggle and prioritize multiple projects
• Working knowledge and ability to interpret online metrics
and research tools (i.e. comScore, @plan, Omniture)
• Strong time management and organizational skills
• Must be proficient in PowerPoint, Word and Excel
• Integrated marketing experience a plus

To apply, please send all resumes to christine_powell@timeinc.com

z


Sr Manager/Manager Integrated Marketing, Fairchild Fashion Media February 14, 2012

Filed under: Jobs in NYC — sam roloff @ 4:24 am

We are seeking a Senior Manager, Integrated Marketing for Fairchild Fashion Media which includes a print (Women’s Wear Daily – WWD, Style.com/Print, Footwear News), digital (Style.com, WWD.com), conference, trade show and book division.

Ideal candidate will have a passion for fashion, a brain for business, a flair for creativity and a love of writing.

The Senior Manager will be responsible for creation of single-advertiser integrated marketing programs including:

  • Leading creative brainstorm sessions to conceptualize ‘big idea’ revenue-generating programs
  • Crafting presentations and pitching to client with seller
  • Project management including execution/production of sold programs (print, digital, event, social media, etc.)
  • Interest in and knowledge about new technologies and vendors (mobile, live stream, high-impact digital units, ecommerce, social media)
  • Developing relevant partnerships
  • Resourceful researching skills
  • Creating promotional plans for key initiatives
  • Managing budgets, timelines, etc.
  • Interface regularly with sales, digital sales planners, art department, events and brand marketing
  • Reports to Director of Integrated Marketing /Special Projects

Requirements:

· Minimum of 5-7 years marketing experience

· Experience working in both digital and print mediums

· Ability to work in fast-paced dynamic environment

· Team player who is willing/able to step up to the plate

· Proficiency in Powerpoint, Microsoft Word, Excel

Interested candidates please forward your resume to:

danielle_mcmurray@fairchildfashion.com


Marketing Coordinator – Details

Filed under: Jobs in NYC — sam roloff @ 4:08 am

DETAILS is seeking a Marketing Coordinator to join the Marketing team. This position reports to the Marketing Director. The primary responsibility of the Marketing Coordinator is to assist with the packaging of market and syndicated research into effective sales tools, including but not limited to custom presentations, sell sheets and printed pieces.

Responsibilities include:

· Analyze and package syndicated and custom research into sales tools and materials

· Update media kit and other general sales tools on a regular basis and as needed

· Create category and advertiser specific presentations and sell sheets

· Maintain, oversee and liaise with the DETAILS brand ambassador club

· Handle day-to-day research requests from sales staff

Ideal candidate will possess the following skills:

· A general understanding of basic research methodology and a strong interest in using research to craft a compelling story to promote the DETAILS brand

· A strong eye for design and highly attentive to detail

· Excellent communication skills (both written and oral)

· Excellent computer skills (proficient in Powerpoint, Excel, Word; Keynote and InDesign a plus)

· Prior experience in or exposure to magazine publishing a plus

· B.A., B.S. or equivalent required

To apply, please send resume to matthew_palmaccio@condenast.com


Strategic Accounts Manager – NY February 13, 2012

Filed under: Jobs in NYC — sam roloff @ 7:28 pm

Strategic Accounts Manager – NY

COMPANY: Kontera Technologies (www.kontera.com)

POSITION: Strategic Accounts Manager
REPORTS TO: Regional Sales Manager

LOCATION: New York

About Kontera

Kontera delivers the most relevant In-Text Advertising & Related Information solutions online.  Kontera’s patented technology performs real-time semantic analysis of content and other information to dynamically hyper-link the terms that most accurately represent and predict user-intent and engagement.  Kontera enhances consumer experience through superior phrase relevance, driving increased user interaction, unparalleled campaign performance for advertisers, and substantial revenue for publishers.  Reaching more than 100 Million unique users per month, Kontera’s exclusive network features over 15,000 premium and niche publishers and represents a unique opportunity for advertisers to reach their target audiences through innovative text, rich media and video advertising units.  Founded in 2003, Kontera is backed by Sequoia Capital, Tenaya Capital and Carmel Ventures and has offices in San Francisco, New York, Los Angeles, Detroit, Chicago, Atlanta and Tel Aviv. For more about Kontera, visit: www.kontera.com

Summary of Position:

The Strategic Accounts Manager will be responsible for growing major advertising client and agency relationships within Kontera.   The desired candidate will be well established selling online media to brands the CPG, Tech and Finance verticals as well as within the NYC agency community. Must be experienced in strategic account and consultative selling, and be knowledgeable in online media and underlying technology. Must be comfortable selling to all levels within the Agency and client.

Responsibilities include but not limited to:

  • Meet or Exceed quarterly revenue targets
  • Grow Kontera’s presence and increase market penetration within the specified verticals
  • Evangelize Kontera and communicate the value of semantic based advertising
  • Communicate emerging market needs and requirements for product development
  • Drive Marketing and Sales support activities in the vertical
  • Engage agency decision makers at all levels
  • Develop and execute strategic account plans
  • Plan, prepare and execute high impact meetings with prospects and clients
  • Develop and close significant business opportunities including annual agreements
  • Develop a strong understanding of marketing objectives and opportunities in the clients business.
  • Accurately forecast revenue growth
  • Execute in a fast paced, “make-it-happen yourself” small team environment

Requirements:

  • 7-8 years experience in senior online media sales
  • 5 years of sales experience calling on agencies and clients at a senior level
  • Sold and managed at least $1 million dollars in annual online advertising spend
  • In-depth knowledge and contacts with top online advertisers with a deep rolodex in related digital Agencies
  • Strong understanding of online branding and performance campaign models, media industry trends, technologies and pricing models
  • Strong knowledge of ad campaign metrics and analysis for branding and performance
  • Excellent understanding of agency dynamics and in campaign buying and planning
  • Superior Strategic and Solution Selling skills in all facets of the sales cycle and account management
  • Excellent communication, presentation and sales skills with proven success in consultative selling
  • Proven record of strategic development of Fortune 500 client base
  • Proactive, driven, self-thinker who strives for results while contributing to the team

Please send resumes to: shira@kontera.com


Marketing Manager, Fast Company

Filed under: Jobs in NYC — sam roloff @ 7:14 pm

Fast Company, the most innovative business media brand, seeks an intelligent, creative and entrepreneurial team player to join our marketing team. The Marketing Manager will work closely with the sales and marketing teams to conceptualize and write integrated merchandising proposals to win new business, increase existing business, and help Fast Company reach the advertising and revenue goals established for 2012.

Responsibilities Include, but are not limited to:
· Working with integrated team of sales reps to develop cross-media ideas to meet client objectives and grow advertising business;

· Translation of ideas into clear, concise, articulate and persuasive written proposals;

· Conceptualize “big idea” cross-platform/integrated proposals utilizing all the capabilities of the Fast Company brand (in-book, online, events, partnerships,  etc.);

· Manage the fulfillment and execution of proposed/sold concepts, including advertorials, custom digital programs, contests, event build-outs;

· Identify potential partners for marketing platforms to leverage business;

· Attend client sales calls to present concepts.

Job Requirements Include:
· Bachelor’s degree;

· Strong writing skills;

· Three to 4 years of magazine and/or website marketing-related work (integration a plus!);

· Knowledge of merchandising, promotion, sales materials and events;

· Excellent oral communication;

· Strong interpersonal skills.

For immediate consideration please send your resume and cover letter to mmerwin@mansueto.com.
EOE


Digital Sales Marketing Manager – PureWow, New York, NY

Filed under: Jobs in NYC — sam roloff @ 12:07 am

PureWow.com, the premiere women’s lifestyle email publication and website, is seeking a full-time digital sales marketing manager. We’re looking for someone who can work in the New York City office and has a minimum of 3 years digital media marketing experience with a top performance record. This candidate should be a self-starter, an entrepreneur-in-residence who understands the online marketing/advertising industry. The role requires a strong attention to detail and a passion for popular styles and trends.

Responsibilities may include but are not limited to:

• Working on added value proposals and client RFPs
• Working with sales and marketing staff to brainstorm added value ideas and new marketing programs/platforms
• Developing and executing digital/mobile marketing programs
• Writing sales materials, sell sheets and media kit materials
• Helping with design and creation of comps and proposals
• Writing client-specific and category sales presentations
• Position requires a self-starter with superior creative/strategic thinking and writing skills.
• Responding to advertiser RFPs with unique and actionable digital/mobile/event ideas and platforms
• Planning and executing custom programs that include advertorials, events, and custom content.
• Creation of custom digital content and sweepstakes/contest promotions.
• Participating and leading creative brainstorm sessions to conceptualize ‘big idea’ revenue-generating programs
• Report directly to Director of Sales

Qualifications and Expectations:

• ?Open to meeting both Manager and Senior Manager level candidates. Minimum of 2 years of digital and/or print promotion/merchandising experience required at the Manager level and 4 years of digital and/or print promotion/merchandising experience required at the Sr. Manager level
• ?Experience developing integrated marketing programs (print, digital, event, mobile, etc.)
• ?Great with computers (Mac experience preferred) including word processing (google docs and/or Word), spreadsheets (google docs and/or Excel), Powerpoint, and general internet savvy
• ?Excellent writing and communication skills
• ?Ability to work as part of a team and individually as needed
• Knowledge of In-Design, Adobe Acrobat and Photoshop a plus
• Interest in and knowledge about new technologies and vendors (mobile, live stream, high-impact digital units, e-commerce, social media)
• Experience with events a plus
• College degree

Location: New York

Compensation: Competitive salary; benefits

If you are interested in successfully growing with a fun, dynamic, and creative team in an environment with a lot of upside potential please send your resume to salesmarketing@purewow.com along with your salary requirements.


Integrated Marketing Manager – All You February 10, 2012

Filed under: Jobs in NYC — sam roloff @ 7:37 pm

ALL YOU, the award winning brand for the everyday, value-driven woman is seeking an enthusiastic and creative Integrated Marketing Manager.

The Integrated Marketing Manager will work directly with 3-4 Integrated Account Managers on a variety of accounts and will be responsible for developing, managing and executing multi-platform proposal requests and custom programs. In addition, this role will be responsible for conceptualizing and executing ALL YOU’s marketing programs. The Manager will report into the Director, Integrated Marketing.

Responsibilities:

– Act as sales development lead for 3-4 Integrated Account Managers
– Conceptualize creative 360 integrated marketing solutions and added-value programs that provide advertisers with maximum ROI. These programs may include print, online, social, promotional and research components
– Write compelling, well-thought-out proposals for a broad variety of advertisers that effectively communicate program concepts and requirements
– Attend client sales calls to present integrated marketing programs
– Execute integrated marketing programs once they are sold, ensuring the client’s brand and the ALL YOU brand are both properly represented
– Act as liaison between internal departments to develop and execute programs
– Develop relationships with third party organizations and vendors to enhance arsenal of integrated marketing programs.

Qualifications:

– Candidate must be a creative thinker and team player with a solid knowledge of marketing and media business
– Must be resourceful, proactive, detail-oriented and able to thrive in a fast-paced environment
– Strong written, verbal and presentation skills
– Bachelor’s degree required
– 5 years marketing experience, preferably in media/advertising
– Proficient in PowerPoint, Word and Excel
– Possess working knowledge of research tools (MRI, Ad Measure, MMR, ABC, PIB, @plan, comScore, etc.) a plus
– Digital experience and understanding of Shopper Marketing industry a plus
To apply, please send all resumes to randi_weintraub@timeinc.com


Senior Marketing Manager – Rodale February 9, 2012

Filed under: Jobs in NYC — sam roloff @ 11:36 pm

Rodale Inc. is seeking a Senior Marketing Manager to join the Corporate NY team. This position reports to the Integrated Marketing Director. The overall goal of the Senior Marketing Manager is to attract, maintain and increase advertising revenue from a multi-range of categories for Rodale’s largest accounts (both print and online) through marketing programs. This individual will work closely with individual Rodale brand management teams, sales staffs and marketing staffs to effectively utilize Rodale brand assets.

Responsibilities include:

– Conceive ideas, craft integrated proposals, and present concepts to top Rodale advertising clients – Create proposals in response to RFPs and proactively develop programs for potential advertisers – Develop new programs, including researching budgets, producing timelines, identifying and working with partners and implementation of sold program – Manage day-to-day marketing needs of corporate digital sales team – Track program progress and prepare final reports for internal use and for clients – Create and produce sales materials at the direction Integrated Marketing Director – Manage outside vendors, freelancers and production teams

Ideal candidate will possess:

– College degree required – 6+ years of marketing experience, plus strong digital and integrated experience – Very strong writing and presentation skills – Strong organizational skills with attention to detail – Facility with standard department software: Word, PowerPoint, Excel, Acrobat – Detail oriented, organized and ability to manage multiple projects and priorities

We are proud to be an EEO/AA employer M/F/D/V.

If you are interested, please apply directly to www.rodaleinc.com <http://www.rodaleinc.com> .


Lead Front End Site Designer – Darien, CT Pavé Life | Darien, CT February 8, 2012

Filed under: Jobs in NYC — sam roloff @ 8:50 pm

Pavé Life is redefining how consumers can experience luxury for less. Through its deep rooted connections to arts and cultural organizations through the US and Canada, Pavé Life offers tickets to arts and cultural experiences at performing arts venues and gives consumers the ability to pair their glittering evening with 50% off luxury dining experiences and stays at four- and five-star hotels.

Pavé Life is funded and growing fast. The energy around the office and the arts and cultural space is palpable. Our team is driven to give consumers the ability to experience the arts in new ways, and provide our merchant partners with remarkable exposure and new, untapped revenue streams.

We are looking for a seasoned veteran developer to join our team and be responsible for the maintenance and evolution of our e-commerce platform. If you have a yearning to proactively affect change and drive growth through creative ideas and execution, you may be the perfect fit.

Pavé Life is an equal opportunity employer.


Primary Responsibilities:

· Enhance existing site and test enhancements

· Use findings from user research to create designs that satisfy user goals and optimize engagement.

· Work with our design team to both develop and implement wireframes, visual comps, and process flows

· Continuously improve products by optimizing business performance and user satisfaction

· Lead brainstorm sessions

Required Qualifications:

· Has a Bachelor’s degree

· Has 5-8 years of online e-commerce interaction design experience

· Has an expert working knowledge of HTML, CSS, and web standards

· Has an expert working knowledge of HTML for email

· Has a strong understanding of the latest web technologies and their capabilities

· Is an expert in usability engineering practices, information architecture, and taxonomy design

· Can manage multiple projects simultaneously

· Collaborates effectively with designers, product managers, and developers

· Loves tackling new challenges

· Digital portfolio required for consideration

Contact:

SVP Creative/Marketing Director

Elizabeth Leonard

elizabeth.leonard@pavelife.com


Director of Technology – Darien, CT Pavé Life | Darien, CT

Filed under: Jobs in NYC — sam roloff @ 8:48 pm

Pavé Life is redefining how consumers can experience luxury for less. Through its deep rooted connections to arts and cultural organizations through the US and Canada, Pavé Life offers tickets to arts and cultural experiences at performing arts venues and gives consumers the ability to pair their glittering evening with 50% off luxury dining experiences and stays at four- and five-star hotels.

Pavé Life is funded and growing fast. The energy around the office and the arts and cultural space is palpable. Our team is driven to give consumers the ability to experience the arts in new ways, and provide our merchant partners with remarkable exposure and new, untapped revenue streams.

We are looking for a seasoned veteran developer to join our team and be responsible for the maintenance and evolution of our data systems and the backend of our platform. If you have a yearning to proactively affect change and drive growth through creative ideas and execution, you may be the perfect fit.

Pavé Life is an equal opportunity employer.


Primary Responsibilities:

· Enhance existing backend and test enhancements

· Manage technology operations of the business in an organized, streamlined fashion

Required Qualifications:

· Has a Bachelor’s degree

· Experience building complex backend data systems using Python, preferably related to e-commerce

· Experience with Google App Engine

· Experience with Amazon S3

· Experience with Twitter Bootstrap

· Is an expert in usability engineering practices, information architecture, and taxonomy design

· Can manage multiple projects simultaneously

· Collaborates effectively with designers, product managers, and developers

· Loves tackling new challenges

Contact:

SVP Creative/Marketing Director

Elizabeth Leonard

elizabeth.leonard@pavelife.com


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