Healthcasts is looking for an experienced and self-motivated Marketing Manager to join our team.  The Marketing Manager is responsible for working with the Senior Director, Sales Development and Marketing to support the company’s marketing strategy as we try to reach physician members as well as advertisers and pharmaceutical brand partners as follows:

Brand Development/Management

• Ensure all non-digital content and digital content is in line with brand objectives and marketing plan (i.e. editing/copywriting for consistency).
• Responsible for all marketing communications including web content, newsletters, collateral and press releases.
• Manage redesign of B to B website and quarterly promotional initiatives
  

Marketing Campaign Planning & Execution

• Co-development and optimization of the marketing plan – in charge of continuing development and execution of overall strategic marketing plan and corresponding tactics.  
• Drive member engagement and partner acquisition using traditional and non-traditional online channels, using a mix of paid and earned tactics
• Manage B to B advertising communication strategy and execution including whitepapers, releases and advertising
• Manage the marketing budget and work with management team to determine customer lifetime value
• Develop Marketing Activities Calendar/Plan taking into account community needs and product direction.
• Act as a liaison between marketing and other internal teams including production, creative/QA/Member Services departments to ensure the marketing team and internal groups are all on the same pages, at all times working towards marketing program goals
• Design, implement, and test integrated online and offline marketing strategies and campaigns.
• Identify alternative, effective marketing partners to help achieve marketing goals and member growth.
• Assist with PR efforts; manage award submission process and strategy
  

Sales Marketing & Trade Marketing

• Work with Senior Director and Sales Marketing Coordinator to assist with research for sales & marketing materials as needed; assist sales marketing efforts by compiling and updating research information for one sheets, presentations and other materials
• Develop tradeshow and event plan for Healthcasts brand exposure
  
  • Manage all local and regional trade events including signage, one sheets, premiums, attendance/staffing, shipping and fulfillment
    
• Execute local/regional marketing initiatives including researching vendors, coordinating production and project management
  

Desired Skills and Experience

• Undergraduate degree required. Emphasis in marketing, communications or related field preferred.
• 5+ years of marketing or commensurate experience; with clear demonstrated experience in the Health vertical. (Would consider part-time candidates as well if commensurate with experience)
• Prior experience with Health brands and/or Pharma A MAJOR PLUS.
• Knowledge of therapeutic areas and medical specialties
• Strong understanding of current web and mobile standards and technologies
• Strategic thinking to balance and prioritize short-term solutions with long-term vision
• Excellent oral communication, written communication and analytical skills.
• Detail –oriented.
• Thorough experience with Excel, Word, Power Point and Outlook is needed.
  

Reports to:  Sr. Director, Sales Development & Marketing

About Healthcasts
Our vision: To inspire and empower informed patient-care decisions by sharing knowledge from the world’s most trusted medical experts.

Since launching in 2001, Healthcasts has become the leading educational resource for physicians. Our members qualify for access to a personalized account that includes breaking medical news, the latest conference highlights, and interviews with key opinion leaders. Additionally, they are able to participate in programs and earn CME credits.

Our independent content is driven by our members through direct feedback, resulting in a highly customized physician-driven education that can be enjoyed at home and on the go.

What we offer:

• Competitive compensation
• Full Benefits Package
• A successful and collaborative management team that has experience in building profitable businesses
• An opportunity to really influence business growth directly through the role’s efforts
• Opportunity to join a team dedicated to improving patient health outcomes
  

Interested in joining us? Apply today!
PLEASE INCLUDE BOTH RESUME AND COVER LETTER IN APPLICATION ATTACHMENT.

Email to:

moniqueh@healthcasts.com

Role:

Latina seeks a strategic, creative and experienced digital integrated marketing professional to join the Integrated Marketing team. The ideal candidate will thrive in a fast-paced, dynamic environment, is enthusiastic about the Latin market and ready to conceive, communicate and execute compelling and ROI-driven marketing programs for our advertising partners. All programming will maximize the power of the Latina Media Ventures brands: Latina, Latina.com and TheLatinKitchen.com. 

Primary Responsibilities:

• Ideation: Conceptualizing, writing & executing integrated & digital marketing proposals and multi-platform programs for all LMV properties (Latina Magazine, Latina.com and TheLatinKitchen.com). Proactively develop programs that are exclusive to Latina properties and deliver accountable results.
• Collaboration: Work with sales and marketing counterparts to ideate, develop and implement integrated media strategy, including executing solid digital marketing programs with specialization in digital, mobile & social platforms; but can include print and experiential, where applicable. Proactively seek opportunistic digital partnerships and unique programming with the focus on generating revenue. Regularly staying informed of digital business and industry news and share with management and sales.
• Development: Develop integrated marketing proposals for new business cross a variety of selling categories. Includes collaborative and individual ideation. Strong marketing/proposal writing and layout are a MUST. Work with team on development and marketing of digital properties and products.
• Oversee the creation of digital marketing materials to promote Latina.com and TheLatinKitchen.com including sales collateral, presentations and one-sheets.
• Secure, implement and track all online barter initiatives and trade-based partnerships (including negotiation of affiliate partnerships, launch support, conversion tracking etc.)
• Execution: Project manage digital marketing programs that could include sponsored content, custom videos, sweepstakes/contests, blogger programs, etc… Work with respective departments to ensure program execution is performing and meeting the defined KPIs. Manage outside 3^rd party vendors and freelancers on projects, to achieve successful and cost-effective outcomes. Manage to budgets.

Requirements:

• BA/BS Degree Required
• Must have minimum 7+ yrs experience in integrated marketing with a specialty in digital marketing.
• Must have very strong knowledge of digital: from operations to web advertising units/capabilities to implementation of digital marketing concepts as well as knowledge and comfort with all social media platforms, apps, and tablet platforms for media/publishing.
• Creative thinker who can carry ideas from conception to execution.
• Familiarity and ability to run research within ComScore, Google Analytics, etc.
• Familiarity with ad trafficking and DFP a plus but not required
• Understanding of primary and syndicated research a plus
• Highly organized individual who can keep to deadline while working on multiple projects.
• Excellent writing skills with the ability to successfully weave one concept/theme through several integrated platforms.
• A team player who can effectively collaborate closely with many different personalities and a positive and can-do attitude to their work.

Position reports to Executive Director, Integrated Marketing

Email resumes to: lori.delsecolo@latina.com

Healthcasts is seeking an experienced and self-motivated Sr Marketing Manager to join our team on a part-time basis. Do you have 6+ years of end-to-end B-to-B marketing experience in Health/Medical/Pharmaceutical marketing and are looking to apply that to a role, but only want to work part-time? Well then this might be the opportunity you are looking for.

We’re looking for a marketing rockstar with health media experience to work with our Sr, Director of Sales Development and Marketing to run our marketing programs and be an integral part of the marketing team.

Role responsibilities include:

Brand Development/Management

• Ensure all non-digital content and digital content is in line with brand objectives and marketing plan (i.e. editing/copywriting for consistency).
• Manage redesign of B to B website and quarterly promotional initiatives
  

Marketing Campaign Planning & Execution

• Co-development and optimization of the marketing plan – in charge of continuing development and execution of overall strategic marketing plan and corresponding tactics.  
• Drive member engagement and partner acquisition using traditional and non-traditional online channels, using a mix of paid and earned
• Manage B to B advertising communication strategy and execution tactics including whitepapers, releases and advertising
• Manage the marketing budget and work with management team to determine customer lifetime value
• Develop Marketing Activities Calendar/Plan taking into account community needs and product direction.
• Act as a liaison between marketing and other internal teams including production, creative/QA/Member Services departments to ensure the marketing team and internal groups are all on the same pages, at all times working towards marketing program goals
• Assist with PR efforts; manage award submission process and strategy
• 6+ years of marketing or commensurate experience; with clear demonstrated experience in the Health vertical or at an agency working on health brands
• Prior professional marketing experience with Health brands and/or Pharma a must
• Knowledge of therapeutic areas and medical specialties
• Strong understanding of current web and mobile standards and technologies
• Strategic thinking to balance and prioritize short-term solutions with long-term vision
• Excellent oral communication, written communication and analytical skills.
• Detail –oriented.
• Thorough experience with Excel, Word, Power Point and Outlook is needed.
  

Undergraduate degree required. Emphasis in marketing, communications or related field preferred.

About Healthcasts

Our vision: To inspire and empower informed patient-care decisions by sharing knowledge from the world’s most trusted medical experts.

Since launching in 2001, Healthcasts has become the leading educational resource for physicians. Our members qualify for access to a personalized account that includes breaking medical news, the latest conference highlights, and interviews with key opinion leaders. Additionally, they are able to participate in programs and earn CME credits.

Our independent content is driven by our members through direct feedback, resulting in a highly customized physician-driven education that can be enjoyed at home and on the go.

What we offer:

• Competitive compensation
• Full Benefits Package
• A successful and collaborative management team that has experience in building profitable businesses
• An opportunity to really influence business growth directly through the role’s efforts
• Opportunity to join a team dedicated to improving patient health outcomes
  

Interested in joining us? Apply today by emailing your resume and why this job interests you to careers@healthcasts.com <mailto: careers@healthcasts.com>

Prevention Magazine, Prevention.com and EatClean.com, part of Rodale, Inc., is looking for a smart, dynamic, strategic, creative thinker to join our Marketing team in our New York office and hit the ground running!

Primary Responsibilities:

• Manage RFP process across select categories from ideation through execution and provide client-ready responses to successfully support the sales team and win business across all Prevention properties
• Ideation and writing of proactive proposals, programs  and presentations articulating Prevention’s unique value and brand DNA   
• Work with sales and marketing counterparts to build signature programs, strategic partnerships and competitive added value opportunities for clients to increase visibility, revenue and client base for the Prevention brand
• Project manage and execute sold programs across all media including print, digital, mobile, social and event platforms, working with internal departments and outside vendors to achieve successful outcomes.  Manage individual budgets.  
• Develop relationships with third party organizations and vendors to enhance arsenal of integrated marketing offerings
• Write and develop sales support collateral such as sell sheets, media kit materials,  recaps, comps, etc.
• Responsible for management of select Prevention marketing programs including category specific management of Prevention’s signature event – the R3 Summit
  

Requirements:

• Min. 3-4 years of advertising/marketing experience, preferably in media/advertising
• Candidate must have strong balance of strategic and creative skills and experience in developing and executing compelling integrated marketing programs
• Strong written and verbal communication skills
• Highly pro-active and solution-oriented, a team player and self-starter with strong interpersonal and client skills
• Detailed oriented with ability to manage multiple projects and priorities in a fast- paced, high-volume work environment
• Working knowledge of digital highly recommended: from web advertising units/capabilities to implementation of digital marketing concepts, knowledge and comfort with social media platforms, apps, and tablet platforms for media/publishing
• Proficiency with Microsoft Word, Excel and Powerpoint.  Custom Show experience a plus.
  

Please send resume and cover letter with salary requirements to nicole.dale@rodale.com

The Senior Promotion Manager will be responsible for working closely with the Marketing Director and sales staff to write high level proposals as well as develop and execute custom marketing and added value programs for Family Circle advertisers. This role will also work on developing and executing Family Circle’s consumer and brand events. This role also works closely with the internal art department to develop comps, sell sheets and event collateral materials. This position will directly impact the sales process and may be asked to attend sales calls when necessary. The Senior Promotion Manager will be required to work with many other departments at Meredith in addition to the Family Circle Sales & Marketing Staff including: digital, circulation, database, production, research as well other marketing departments.This position requires daily contact withinternal customers (primarily Ad Sales) as well as with external customers.  Excellent interpersonal skills and follow through are essential.

Minimum 5 years experience. Must have been responsible for writing proposals and creating/executing Marketing programs and events for at least 2-3 years. Must have working knowledge of digital/social/mobile opportunities as well as retail activations.

Please send your resume, cover letter and salary requirements to

sandra.salerno@meredith.com.

Us Weekly seeks an Integrated Marketing Manager to join its award-winning team in ideating and executing custom marketing solutions for advertisers. Position requires a self-starter with superior creativity and project management skills for print and digital-based integrated programs.

Responsibilities:

• Respond to advertiser RFPs with unique and actionable multi-platform marketing programs via articulate written proposals
• Project manage and execute sold custom programs that involve custom digital content/ads/experiences, print advertorials and promotional extensions
• Pitch brand partners or celebrity/expert talent to enhance custom programs
• Concept and managing marketing promotions and events

Qualifications:

• 3-5 years marketing experience with an emphasis on creative ideation and execution; candidates from advertising/marketing agencies, publishing or media brands preferred
• Stellar written communication skills, including professional and creative writing
• Exceptionally detail oriented and organized, with an ability to handle multiple projects simultaneously in a fast-paced environment
• Digital marketing experience a must, with familiarity of mobile, emerging media and social
• Passion for celebrity entertainment, fashion and beauty

If you are interested, please apply directly to http://careers.wennermedia.com/1174/job and include a cover letter.

EOE M/F

The Senior Manager, Integrated Marketing at Women’s Health is responsible for developing and executing innovative, multi-platform marketing programs that attract, maintain and increase advertising revenue across the Women’s Health brand. The ideal candidate is a collaborative, inquisitive, and resourceful team player with a passion for storytelling who excels at developing marketing solutions that are creative and strategic in equal measures. This position reports into the Executive Director, Integrated Marketing.

Responsibilities:

• Partner with sellers to develop strategies that drive category growth
• Participate in brainstorms with a variety of internal teams to answer RFPs
• Generate ideas and write proposals across advertising categories that drive revenue
• Oversee flawless execution of marketing programs within established budgets and maintained production schedules
• Create wrap-up documents for assigned clients and programs
• Manage client integrations within signature programs
• Participate in sales calls to bring programs and ideas to life for advertisers

Key Skills:

• Bachelor’s Degree (required)
• 3-4 years of integrated marketing experience or marketing experience in a related industry
• Knowledge of cross-platform advertising sales and media industry
• Proven success in execution of marketing programs from conception to completion
• Capable, confident writer
• Deadline-oriented project manager
• Ability to manage multiple projects simultaneously within a high-volume, fast-paced environment
• Excellent public speaking and communication skills
• Ability to work independently and within a team setting
• Team player with a  “can-do” attitude
• Strategic thinker with both energy and passion for the brand
• Ability to work effectively with sales, marketing, clients, art and vendors in a collaborative way
• Fluency in the Microsoft Office suite of applications
• Some travel/weekend work required

About Rodale Inc.: Rodale is the global voice for health and wellness with a mission to inspire and enable people to improve their lives and the world around them. Through a broad portfolio of best-in-class brands, Rodale reaches more than 100 million people globally through multiple distribution channels, including magazines, books, online, mobile, e-commerce, direct-to-consumer, social, and video. With 100 editions in 67 countries, Rodale publishes the largest, most established health and wellness lifestyle magazine brands, including Men’s Health, Prevention, Women’s Health, Runner’s World, Bicycling, Running Times, and Organic Gardening, which will relaunch as Rodale’s Organic Life in 2015, and through Rodale Events, LLC, produces 25 branded events that draw more than 100,000 participants annually. A digital leader in the healthy living space with properties such as Rodale’s®, an e-tail store offering healthy products that nurture happiness, protect nature, and help people around the world, the company continues to find new ways to connect with audiences across developing technologies.

Please encourage all applicants to apply directly online: https://rodaleinc-openhire.silkroad.com/epostings/index.cfm?fuseaction=app.jobinfo&jobid=848&source=ONLINE&JobOwner=992662&company_id=16663&version=1&byBusinessUnit=NULL&bycountry=0&bystate=0&byRegion=NULL&bylocation=&keywords=&byCat=&proximityCountr

Brief Job Description: While working as the only forward facing customer point of contact, the customer service associate works to process and fulfill all orders on ShopBAZAAR.com. This position will own and develop the ShopBAZAAR customer service experience into a high-touch, insightful and highly engaged role that interacts with our top shoppers and VIPs, driving increased revenue. The right candidate will have a passion for the fashion industry and be forward thinking in providing style advice for ShopBAZAAR clients. This associate pulls our monthly sales reports and manages invoicing our vendors. All warehouse/fulfillment relations (ie: Stellae Logistics) will be managed by the customer service associate.

Customer Service Responsibilities:

• Provide client style advice, using BAZAAR’s editorial authority
• Create and manage a customer Loyalty Program
• Develop a high-touch shopping experience at ShopBAZAAR
• Order Processing and Fulfillment
• Manage and oversee Customer Service & FAQ elements of the site
• Manage and facilitate return requests
• Managing Credit Card Processing via Authorize.Net
• Customer Service Relations (phone + email)
• Manage and create promo codes
• Managing Stellae Relationship
• Maintaining consignment stock in closet

Vendor Relation Responsibilities:

• Arrange drop shipping
• Ensure order fulfillment
• Pull Sales Reports on a monthly basis

Administrative Operations:

• Invoice each order that has been placed
• Track processing orders to ensure shipment
• Keep track of all returns and cancellations

Send Resumes to:

“Weiskopf, Caitlin R” <cweiskopf@hearst.com>

ShopBAZAAR.com, Harper’s BAZAAR ecommerce site, is looking for a Digital Editor with editorial and retail writing skills to serve as a key member of the ShopBAZAAR.com team.

This person will be responsible for all copy related to ShopBAZAAR. This includes website copy, email copy, on-site art assets, product descriptions, blog, plus 4+ pages per month that speak about ShopBAZAAR in Harper’s BAZAAR print magazine. This person will work closely with our Senior Merchandising Editor to assist with editorial trends that will be featured across ShopBAZAAR marketing channels and our Designer to ensure the ShopBAZAAR voice is heard creative designs.  This person will bridge the gap between ShopBAZAAR and Bazaar.com, facilitating a seamless experience between content and commerce via integration of original and repurposed content from ShopBAZAAR on Bazaar.com. The ability to work with many departments, inclusive of marketing, advertising, merchandising and edit and have exceptional project and time management skills is required.

Responsibilities:

• Website Edit/Copy: email newsletters, fashion editing, blog writing/editing, product descriptions (editor’s notes), copywriting for onsite content – mantles/sliders/homepage/tiles
• In-Book Copy: ShopBAZAAR editorial pages, ShopBAZAAR marketing & advertiser programs
• Bazaar.com Copy: Integrate ShopBAZAAR on Bazaar.com via shopping modules, trends, shopping stories, #The LIST weekly features, designer interviews
• Stylist emails: field all style questions that come in through customer service
• Collaborate with Social Media Manager on programs to ensure seamless voice on ShopBAZAAR social channels
• Provide assistance to Senior Merchandising Editor on email creative and concepts

Skills:

• 2-3 years of copywriting and edit experience (digital and/or print)
• Ability to multi-task and execute against tight deadlines with precision and attention to detail
• 1-2 years of SEO writing experience
• Experience with RAMS platform

Send resumes to:

“Weiskopf, Caitlin R” <cweiskopf@hearst.com>

The Hearst Digital Media marketing department is seeking a Manager or Senior Manager, Marketing will develop creative and impactful marketing solutions that meet client objectives while driving digital revenue for Hearst’s Fashion & Luxury Collection of sites: Harper’s BAZAAR, ELLE, Marie Claire, and Town & Country.
ROLE & RESPONSIBILITIES
· Ideate and develop custom solutions in response to digital RFPs, collaborating with Sales, Ad Product & Solutions, Content Strategy, Editorial, Ad Operations, Media Planning, and Project Management
· Liaise with Magazine colleagues throughout the process, imparting digital expertise on integrated sales and marketing brand teams
· Bring the above solutions to life in a compelling pitch deck that strongly articulates the reason for and benefit of the proposed strategy
· Attend client meetings to present digital opportunities as needed
· Develop expertise at category and client level and share knowledge and best practices across the larger marketing team
· Help develop and refine the overall go to market messaging and presentation for the Fashion & Luxury business unit
· Envision new ways for advertisers to connect with our consumers via ad product, content programs, experiential executions and more, and work across the larger company to develop those capabilities
· Participate in the creation of sales strategy against a client or relevant category, and create proactive opportunities for relevant accounts
· Facilitate turnover of sold digital program to Project Manager and/or executive producer. Stay connected to sold programs throughout the execution phase to ensure quality of execution and program success.
· Stay abreast of the marketplace competition and digital innovations
IDEAL CANDIDATE
· Can quickly synthesize an array of objectives and inputs to determine the right, executable solution
· Understands and has relevant experience with luxury advertisers
· Has superior written and verbal presentation skills, and is comfortable interfacing with internal and external clients
· Has strong prioritization and time management skills (manage to multiple deadlines and meeting requests across departments)
REQUIREMENTS
· 3+ years Digital Media Marketing and Advertising experience and a Bachelor’s Degree
· Proven experience solving advertiser objectives in a media and content environment.
· Strong knowledge of digital sales and marketing dynamics and processes
· Strong PowerPoint, Keynote and Excel required; Photoshop and InDesign a plus
· Knowledge of @plan, comScore, Adobe Analytics a plus

To apply, please click on the link below and fill out the apply page:
https://hire.jobvite.com/j?cj=oWmC0fwE&s=Westover_Media