Marketing Manager - Teen Vogue May 17, 2012

Filed under: Jobs in NYC — sam roloff @ 7:15 pm

Overview
Condé Nast is seeking a smart, talented and creative media professional to join the team at TEEN VOGUE as a Marketing Manager/ Senior Marketing Manager for a full-time staff position.
The Marketing Manager/Senior Marketing Manager will report directly to the Associate Publisher, Marketing to provide marketing insight and sales development tools for TEEN VOGUE’s national sales staff. As a key member of the organization, you’ll create effective sales tools that position TEEN VOGUE within the advertising marketplace and give the brand a competitive edge.
We are a passionate, collaborative team and are looking for someone who can contribute to our creative environment. Our dynamic audience and their incredible level of engagement will give you first-hand knowledge of constantly shifting millennial trends and the ability to work on fulfilling projects.
General responsibilities include:
  • Running syndicated research runs and developing effective stories from the data, conducting custom research, interpret market data, and incorporating the information into compelling sales materials.
  • Responding to brand and research sections of RFPs, and writing/developing presentations
  • Working on category research pitches to secure advertising.
  • Developing smart innovative ways to provide insight and marketing solutions for individual clients.
  • Developing research initiatives with TEEN VOGUE’s It Girls – the largest reader panel of its kind.
About You
Our ideal candidate is a motivated self-starter who thrives in a fast-paced  environment and knows research like the back of their hand.  While you have a demonstrated fondness for organization and detail, you’re also great at crafting a compelling story.  You’ll bring a strong understanding of all advertising categories, the media industry, and digital media to our team.  We want someone who likes having a great deal of autonomy but can also work well with other people and departments.  At least five years of Magazine research/marketing experience is preferred, but strong Agency- related marketing experience will be considered.
Additional requirements:
  • Strong writing and public speaking skills
  • Strong, working knowledge of major syndicated research tools such as MRI.  Ability to use New Age is a plus.
  • Primary research skills.
  • Knowledge of Sales Graphics’ Custom Show software a plus, but not mandatory.
  • Must be proficient in MS Office software (especially PowerPoint & Excel).  Mac & PC proficient.
  • Bachelors Degree
###
Condé Nast is home to some of the world’s most celebrated media brands. In the United States, Condé Nast publishes 18 consumer magazines, four business-to-business publications, 27 websites, and more than 40 apps for mobile and tablet devices, all of which define excellence in their categories. The company also owns Fairchild Fashion Media (FFM), whose portfolio of brands serves as the leading source of news and analysis for the global fashion community. Condé Nast has won more National Magazine Awards over the past ten years than all of its competitors combined. Follow us on Twitter @CondeNastCorp and @CondeNastCareer.
Condé Nast is an equal opportunity workplace.
Duties and responsibilities may be adjusted based on years of experience.
Salary is also commensurate with experience.

Apply online: http://bit.ly/J9VcSj


INTEGRATED MARKETING MANAGER – Bon Appétit May 16, 2012

Filed under: Jobs in NYC — sam roloff @ 6:26 pm

Bon Appétit is looking for a full-time freelance Integrated Marketing Manager who will be responsible for conceptualization and writing of integrated marketing proposals, with a strong focus on digital. This position will work closely with Bon Appétit sales, marketing, events and PR teams, to create compelling programs for select advertising categories.

General responsibilities could include:

  • Conceptualize and develop advertiser-specific marketing programs, such as in-magazine advertorials, online/digital/social campaigns, and customized events
  • Act as day-to-day contact person between sales and marketing on RFP’s
  • Develop and write integrated marketing/added-value proposals
  • Work with team to brainstorm/develop/execute new programs, partnerships, and “big ideas”
  • Execute all online communications for the brand (e.g. digital campaigns, email blasts, social media posts)
  • Interface regularly with digital media planners, art department, events and PR teams

The ideal candidate will possess the following skills, experiences and qualities:

  • 3+ years in print and digital marketing, account management, advertising agency, or other highly relevant field
  • Team player with strong writing and communication skills, creative ideas, and program development experience and verse in digital and social media programs/extensions
  • Candidate must be able to work in a fast paced environment and handle multiple projects
  • Strong digital experience preferred

Condé Nast is an equal opportunity workplace.

Duties and responsibilities may be adjusted based on years of experience.

Job

Marketing

Location

New York

Schedule

Full-time freelance

For more information and to apply, please email Carolyn_Montrose@condenast.com.


Integrated Marketing Manager - Branded Solutions May 15, 2012

Filed under: Jobs in NYC — sam roloff @ 12:20 am

Time Inc. Branded Solutions seeks a strategic and creative Manager, Integrated Marketing for an integral role in the development and execution of corporate integrated marketing programs that cross Time Inc’s various content and audience channels from print to digital, mobile and more.

Responsibilities:

§ Assist in the development, ideation and strategic thinking for best-in-class customized integrated marketing solutions for the company’s largest and most high profile advertising partners across a range of categories including, but not limited to: Auto, Finance, CPG, Telecom

§ Work closely with the national Sales and Marketing teams to collaboratively deliver sellable ideas across multiple categories

§ Leverage strong communication skills to best sell our ideas–through carefully crafted written proposals and stand out in person presentations that best tell the story and bring the idea to life

§ Collaborate with the Creative Services team to fine tune ideas and deliver the “wow” factor required to help clients and agencies visualize an idea/concept

§ Work with key marketing and sales counterparts across Time Inc. business units, company and job functions to deliver collective best thinking and practices

§ Actively identify and understand emerging trends and opportunities to give our ideas and our team a competitive edge, whether it is new media channels, industry trends or new potential revenue streams

§ Partner with the Research & Insights team to develop smart, strategic insights to both inform our ideas and measure their effectiveness

§ Attend client and agency briefings for new opportunities

§ Manage assigned RFPs from conception to completion

Candidate Profile

§ 5+ years experience in media marketing preferred with strong cross-platform capability. Other backgrounds may include client-side marketing or ad agency
§ Enthusiastic strategic and creative thinker with strong writing and storytelling skills.
§ Excellent communicator and presenter – able to articulate and represent our brand and its assets both internally and externally
§ Collaborative and team-oriented – ability to interact proactively with sales, marketing, creative, production and corporate entities
§ Strong interpersonal skills with ability to effectively engage clients, agency decision makers, team members and internal counterparts
§ Able to see the big picture while attentive to detail (Must be a “thinker” as well as a “doer”)
§ Direct experience with both traditional and new/emerging media
§ Experience with Automotive, finance, consumer electronics and telecom a plus

To apply, please send resumes to randi_weintraub@timeinc.com


Sr. Manager/Associate Director of PR - Hearst Magazines May 14, 2012

Filed under: Jobs in NYC — sam roloff @ 7:26 pm

The Sr. Manager/Associate Director of Public Relations is primarily responsible for business and consumer publicity for Hearst’s various magazine brands and other executive initiatives.  This position supervises other staffers and oversees the PR efforts for several of the company’s consumer magazines, including O, The Oprah Magazine, Harper’s Bazaar, Redbook and Seventeen.

Duties
· Promote magazine editorial and business achievements, as well as brand extensions, digital initiatives, partnerships and events, for each title and special interest publications.
· Work directly with executives, senior staff, editors and publishers on media opportunities.
· Serve as a spokesperson for individual titles and for the corporation when necessary.
· Liaise with and manage public relations agencies and other vendors on contract.
· Produce written materials, including press releases, statements, briefing material for the executives, pitch letters for media and other communications.
· Supervise other staff members on titles that fall under the associate director’s purview.
· Assist director on corporate initiatives, crisis management and management of team.

Required Skills
Degree in Journalism or Communications

Perfection in English

Public Relations and Agency experience

Computer Skills

Required Experience

The candidate will have a minimum of 7-10 years of direct experience in media relations/public relations: generating results with business and consumer press; interaction with company executives and senior staff; managerial experience; liaison with PR firms; and will possess excellent written and oral skills. Experience in public relations for a magazine or publishing interest is preferred.  Experience or strong interest in fashion also preferred.   Prior management experience preferred. Must be experienced writer with copyediting skills, as well as conversant in social media and aware of the latest social media trends.  Attention to detail is mandatory.


If you are interested in this opportunity, please apply through our career site at:


http://hearstcareers.silkroad.com Job code 1276


Integrated Marketing Director - Lifestyle Group

Filed under: Jobs in NYC — sam roloff @ 7:13 pm

Time Inc Lifestyle Group seeks a seasoned, strategic marketer for a critical leadership role in the development and execution of brand platforms across the Lifestyle group print, digital, social media and event assets as well as the ongoing development of marketing and sales collateral and tools.

The position will report to the Vice President of Marketing.

Responsibilities

• Create integrated marketing campaigns to build advertising to generate incremental sales for the Lifestyle Group brands (All You, Coastal Living, Cooking Light, Health, Real Simple, Southern Living, Sunset, This Old House, MyRecipes.com, MyHomeIdeas.com).
• Leverage brand assets to implement cross-platform marketing programs from conception through execution for all advertising categories.
• Develop and implement digital, mobile and social tactics to maximize consumer engagement.
• Work with Publishers, Marketing Directors, and Editorial of each brand to maximize sales opportunities targeting women’s lifestyle consumer accounts.
• Lead sponsorship strategy and marketing for multi-brand event sponsorships (events include Big Apple Barbecue Block Party, a NYC-event for 140,000 consumers).
• Partner with the Creative Director to execute content and original creative ideas.
• Attend high-level agency and client meetings to brainstorm and present marketing programs.
• Strengthen existing and develop new strategic partnerships for integrated marketing and promotional program.
• Serves as liaison between TIBS and LSG on Corporate accounts.

Qualifications
• Must be a creative thinker that is organized and possesses strong communication and presentation skills.
• Must have ability to effectively multi-task and work collaboratively with several divisions such as sales, digital, broadcast, marketing, as well as edit.
• Proven record in cross-functional collaboration and brainstorm.
• Equally willing to be both a creative thinker and hands-on executer.
• 8-10 years experience in magazine media or client side marketing.
To apply, please send resumes to randi_weintraub@timeinc.com


Marketing Manager - Men’s Health

Filed under: Jobs in NYC — sam roloff @ 7:01 pm

Men’s Health is currently seeking a seasoned integrated marketing professional to work in our New York-based Marketing Department. The overall goal of the Marketing Manager is to attract, maintain and increase print, digital and sponsorship revenue for the following categories and territories: fashion, watches, grooming, Chicago and New England. He or she will be developing client specific concepts and programs and/or marketing programs to drive incremental print, digital and/or sponsorship revenue. This individual will be writing all merchandising, marketing and sales materials for category specific clients. The ideal candidate will be acting as a partner with designated sales reps to develop sales strategy and drive category growth.
Responsibilities include: - Meeting with clients as needed to present proposals and/or discuss added-value and marketing concepts and requirements - Spearheading the execution of all aspects of individual client programs (e.g. digital extensions, events, sponsorships, mailing, samplings, etc.) - Identifying and developing third party marketing partnership for the brand - Maintaining a big-picture outlook to help create and sell multi-advertiser and platform programs within assigned categories - Preparing program summaries upon completion of executed activities - Working within established budget guidelines and managing costs for all projects - Other duties as required

The ideal candidate will possess: - 4-6 years integrated industry or related experience - Proven ability to identify, develop, sell and execute results-oriented programs - Close attention to detail and ability to manage multiple projects and priorities in a high-volume, fast-paced work environment - Strong written and verbal communication skills - Polished presentation skills - Awareness of current culture as it relates to the brand and relevant promotional opportunities - Excellent working knowledge of Excel, Word and PowerPoint and the Internet - College degree required

Rodale has made a positive difference in the lives of millions of people. Perhaps we’ll make a difference in yours. Discover this career opportunity and more at www.rodaleinc.com <http://www.rodaleinc.com>

About Men’s Health: Men’s Health is the go-to source for guys seeking the latest information and expert advice in their pursuit of a healthy and active lifestyle. Published 10 times a year in the U.S. by Rodale Inc., Men’s Health is the best-selling men’s magazine on newsstands and provides its 24 million readers worldwide with the up-to-the-minute information on health, fitness, fashion, nutrition, relationships, travel, technology and finance. Men’s Health is the largest men’s lifestyle magazine brand in the world, offering 40 global editions, an interactive ipad edition, a host of apps for iPhone, Android, and BlackBerry subscribers, as well as branded books, eBooks and microsites. The magazine has garnered numerous industry accolades, winning National Magazine Awards in the general excellence and personal service categories as well as being deemed by Media Industry Newsletter as the “#1 Most Notable Magazine Launch of the Last 25 Years.” Men’s Health has also made several appearances on Advertising Age’s “A List” and Adweek’s “Hot List.” For up-to-date news from Men’s Health, visit www.menshealth.com <http://www.menshealth.com> , and get instant updates on Twitter (@MensHealthMag) and Facebook (Men’s Health).

About Rodale: Rodale is a global media company with a heritage, mission, and authority dedicated to the health and wellness of the individual, community, and planet. Through a broad portfolio of leading media properties, Rodale reaches more than 70 million people around the world through multiple distribution channels, including magazines, books, online, mobile, e-commerce, direct-to-consumer, and video. The company publishes some of the best-known health and wellness lifestyle magazines, including Men’s Health, Prevention, Women’s Health, Runner’s World, Bicycling, Running Times, and Organic Gardening, and is the largest independent book publisher in the United States, with a collection of bestselling titles, including Al Gore’s An Inconvenient Truth, The End of Overeating: Taking Control of the Insatiable American Appetite, Eat This, Not That! and Flat Belly Diet! Rodale is also a leader in direct-response marketing and has more than 25 million active customers in its database. To learn more about Rodale, visit www.rodaleinc.com <http://www.rodaleinc.com> . We are proud to be an EEO/AA employer M/F/D/V.

All candidates should apply directly to www.rodaleinc.com


Marketing Copy Manager - Men’s Health

Filed under: Jobs in NYC — sam roloff @ 7:00 pm

Men’s Health is currently seeking a self-directed, extremely detail oriented integrated marketing professional to work in our high energy New York-based Marketing Department. The Marketing Copy Manager plays a hybrid role that combines the responsibilities of a traditional copy manager with proposal writing and sponsor-related work on key brand platform programs. The successful candidate will maintain a consistent brand voice that will live through all related materials, including, but not limited to, sales materials, presentations, advertorials, digital executions and event collateral.

Responsibilities include: · Development and maintenance of a consistent voice and language that will be woven through all materials · Act as a resource for the marketing department for copy editing · Work with art team to write, design and produce all marketing materials, sales tools and digital presence for key brand platform programs · Collaborate with marketing managers, sales staff and art department to develop category-specific sales materials and presentations · Work with marketing, event and art team to develop and package platform marketing, merchandising, and brand communications programs in support of the sales effort · Manage related budgets

Qualifications: · Superior writing and editing skills · 3-5 years integrated marketing experience (print, online, mobile and social platforms) · Creative thinker with excellent strategy skills · Highly detail-oriented · Strong communication and polished presentation skills · Ability to multi-task and work under pressure · Experience with 360-degree multi-platform marketing programs

Rodale has made a positive difference in the lives of millions of people. Perhaps we’ll make a difference in yours. Discover this career opportunity and more at www.rodaleinc.com <http://www.rodaleinc.com>

About Men’s Health: Men’s Health is the go-to source for guys seeking the latest information and expert advice in their pursuit of a healthy and active lifestyle. Published 10 times a year in the U.S. by Rodale Inc., Men’s Health is the best-selling men’s magazine on newsstands and provides its 24 million readers worldwide with the up-to-the-minute information on health, fitness, fashion, nutrition, relationships, travel, technology and finance. Men’s Health is the largest men’s lifestyle magazine brand in the world, offering 40 global editions, an interactive ipad edition, a host of apps for iPhone, Android, and BlackBerry subscribers, as well as branded books, eBooks and microsites. The magazine has garnered numerous industry accolades, winning National Magazine Awards in the general excellence and personal service categories as well as being deemed by Media Industry Newsletter as the “#1 Most Notable Magazine Launch of the Last 25 Years.” Men’s Health has also made several appearances on Advertising Age’s “A List” and Adweek’s “Hot List.” For up-to-date news from Men’s Health, visit www.menshealth.com <http://www.menshealth.com> , and get instant updates on Twitter (@MensHealthMag) and Facebook (Men’s Health).

About Rodale: Rodale is a global media company with a heritage, mission, and authority dedicated to the health and wellness of the individual, community, and planet. Through a broad portfolio of leading media properties, Rodale reaches more than 70 million people around the world through multiple distribution channels, including magazines, books, online, mobile, e-commerce, direct-to-consumer, and video. The company publishes some of the best-known health and wellness lifestyle magazines, including Men’s Health, Prevention, Women’s Health, Runner’s World, Bicycling, Running Times, and Organic Gardening, and is the largest independent book publisher in the United States, with a collection of bestselling titles, including Al Gore’s An Inconvenient Truth, The End of Overeating: Taking Control of the Insatiable American Appetite, Eat This, Not That! and Flat Belly Diet! Rodale is also a leader in direct-response marketing and has more than 25 million active customers in its database. To learn more about Rodale, visit www.rodaleinc.com <http://www.rodaleinc.com> . We are proud to be an EEO/AA employer M/F/D/V.

All candidates should apply directly to www.rodaleinc.com


Summer Marketing Internship at AFAR Media May 10, 2012

Filed under: Jobs in NYC — sam roloff @ 6:41 pm

Summer Marketing Internship at AFAR Media
Marketing Intern – reports to Integrated Marketing Director.

The Ideal Candidate: Is a self-starter who takes charge of projects and sees them through to completion; Appreciates a fast-paced, team environment; Has excellent written and oral communication skills; Demonstrates creativity as well as sound organization; Has great interpersonal skills and enjoys working with people; Is proficient in MS Word, Excel, and PowerPoint software; graphic and desktop publishing software (Adobe Illustrator, Photoshop, InDesign, and Acrobat); Working for course credit.

Responsibilities Include:
Assist Integrated Marketing Director with brand development initiatives, research and events:

· Assist with RFPs: research and brainstorm proposals
· Implement new presentation updates – including client presentations;
· Provide online marketing support – calendar postings, blog updates, etc.
· Assist with sales meetings and consumer events

Salary Unpaid/Course Credit - must be enrolled in a College or University
Timing June 4 – August 29
5 days a week preferred

Email resumes to anjali@afar.com


Senior Director, Product Marketing - WebMD May 9, 2012

Filed under: Jobs in NYC — sam roloff @ 6:25 pm


WebMD (NASDAQ: WMBD) is the most recognized and trusted brand of health information and the leading provider of health information services, serving consumers, physicians, healthcare professionals, employers and health plans through our public and private online portals and WebMD the Magazine. The WebMD Health Network includes WebMD, Medscape, MedicineNet, eMedicine, RxList, theheart.org and Medscape Education.  Our consumer portals and mobile health applications provide engaging, relevant and credible health and wellness information, personalized health assessment tools and access to online communities.

WebMD is an Equal Opportunity Employer

WebMD – the leading health information brand - seeks a Senior Director of Marketing to join its growing team. We are a team of passionate, strategic and creative thinkers.  WebMD’s Product Marketing Team directly supports and impacts results for a sales team who are at the top of their industry. The Senior Director of Product Marketing leads a dynamic, cross-functional marketing team focused on building an innovative, integrated marketing product strategy for WebMD.

The right candidate is confident and capable of juggling several balls on a regular basis while working independently, strategically and creatively. As a Senior Director of Product Marketing you bring the ability to mentor, manage and motivate product marketing team members. You have the ability to effectively win pitches and gain sales confidence as a leader who can be relied upon to manage and translate client success through leveraging the power of WebMD’s platform and audience.

You will be responsible for developing and owning the business and sales product portfolio that drives WebMD’s sales growth.  You will establish the baseline business metrics and the growth targets and then manage to them through working collaboratively with existing business and production work flow with centralized services such as editorial, graphics, production, technology, sales and marketing.

Above all else you will be accountable for developing the plans, securing the vision and missions, defining the marketplaces, implementing the plans and growing the businesses from an agreed upon baseline. You will deliver competitive sales products – packaging, positioning and pricing – in response to emerging industry needs and tied to yearly sales goals across Bio-Pharma, Medical Device and Consumer Package Goods.

Your interactions with WebMD’s customers, ongoing understanding of competitive landscape, and understanding and application of audience and site analytics will define the strategy for you and members of your team. Your skill at successfully managing across a cross-functional team including editorial, engineering, product development, sales operations, sales and print teams will be key.

Online marketing experience and understanding of the digital landscape are a must. The candidate must also have solid management experience and come in ready to lead and contribute to a seasoned online marketing team.

Responsibilities

  • Mentor, leader and manager of Product Marketing team
  • Deliver the business plan, strategy, forecasting,  pricing and positioning of WebMD’s highly differentiated, online advertising media product solutions
  • Define and implement a product roadmap that delivers on the yearly forecasted sales and revenue plan
  • Provide ongoing leadership in evaluating product sales performance/impact to deliver monthly insights, trends and recommendations to management team
  • Oversee the creation of marketing requirement documents to initiate new product releases which will be sourced to develop a PRD by product development and engineering
  • Collaborate with product development through initial launch and follow-on releases
  • Interact with early adopter clients/agencies and internal teams to define market requirements
  • Provide actionable guidance to product development and engineering with clear prioritization of development efforts
  • Develop product sales materials such as client-facing  positioning, sales tools, case studies and competitive analyses
  • Create and deliver sales training for the  sales force and support teams

Qualifications:

  • Education: Bachelor’s Degree in Marketing or equivalent related field
  • Overall Experience: 7 years or equivalent experience in online and product marketing
  • Proven success in launching new online products to market that impact sales growth
  • Highly self-motivated, proactive and self-sufficient with the ability to motivate and drive a team of intelligent, creative, and opinionated colleagues
  • Knowledge and/or background in Internet technologies and Media

Apply here: https://careers-webmd.icims.com/jobs/9171/job?mode=view


Director, Marketing Communications - WebMD

Filed under: Jobs in NYC — sam roloff @ 6:23 pm


WebMD (NASDAQ: WMBD) is the most recognized and trusted brand of health information and the leading provider of health information services, serving consumers,physicians, healthcare professionals, employers and health plans through ourpublic and private online portals and WebMD the Magazine. The WebMD Health Network includes WebMD, Medscape, MedicineNet, eMedicine, RxList, theheart.org and Medscape Education.  Our consumer portals and mobile health applications provide engaging, relevant andcredible health and wellness information, personalized health assessment tools and access to online communities.

WebMD is an Equal Opportunity Employer

The Director of Marketing Communications is a key leader within the organization. In this role, you are responsible for effectively communicating our brand, company identity and market perception. You will do succeed by developing and delivering communications to effectively and competitively position the WebMD brand including insights, services and advertising impact.

Responsibilities

  • Develop key messages for all audiences to communicate our core brand identity
  • Devise and execute corporate communications and strategies
  • Monitor the effectiveness of marketing materials, seeking feedback, and calibrating programs as needed
  • Promote company image, product and thought leadership
  • Develop B2B focused marketing strategy for company goals involving marketing collateral, promotional campaigns and other communication programs
  • Manage and develop training programs for sales employees
  • Be an expert on all competitive products and services
  • Contribute to market strategy by monitoring market data, competitive products and prospect feedback

Qualifications

  • Bachelor’s degree with 5+ years marketing experience, specifically in marketing communications
  • Strong influencing skills and the ability to interface effectively with multiple levels of management ranging from C-level corporate executives to other strategic partner companies, demonstrating good business judgment
  • Excellent communication, written and organizational skills
  • Expert with all Microsoft Office applications and/or iWork applications
  • Detail oriented; possess multi-tasking and proactive problem-solving skills
  • Strong understanding and working knowledge ofsales, product management, and executive teams

Apply here: https://careers-webmd.icims.com/jobs/9168/job?mode=view


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