Campaign Manager Women’s Marketing Inc. (WMI) November 3, 2010

Filed under: Jobs in NYC — sam roloff @ 7:51 pm

Women’s Marketing Inc. (WMI) has an immediate opening for a Campaign Manager. Our ideal candidate is a self-motivated, accomplished professional with strong communications and digital analytics skills, who has the ability to work autonomously as well as take a leadership role within the organization. This position will be located in either our Westport, CT office or our New York City office.

Responsibilities will include but are not limited to:

· Serve as the primary liaison with our clients to communicate the success of and opportunities for their digital and mobile advertising campaigns

· Provide insights from client campaigns to identify incremental revenue opportunities, including identifying particular areas of strength Women’s Marketing Inc. possess versus industry averages

· Perform ongoing optimization of active digital and mobile campaigns to maximize advertising success; offer ongoing suggestions to clients to improve success rates of campaigns

· Create meaningful post-campaign reports; translate data acquired from campaigns into up-sell opportunities

· Develop and keep the organization informed of digital and mobile best practices

· Other responsibilities upon request

Qualifications/Experience:

· Bachelor’s degree required

· 4+ years experience in advertising/sales analytics; 2+ years in digital media

· Expert skills with DoubleClick DART systems, Google Analytics, Quantcast and Microsoft Office suite

· Media buying/planning and Social Media experience a plus

· Strong negotiation and presentation skills

· Excellent verbal and written communicator

Women’s Marketing Inc. is a premium marketing and media solutions company. Located in Westport, CT, with offices in New York City and Dallas, TX, we offer a dynamic work environment and a true opportunity to learn and develop your professional skills. Want to be part of our growing organization? Interested candidates should apply by submitting their resume and cover letter along with hourly pay requirements to kdillon@womensmarketing.com.


Senior Marketing Manager – Prevention

Filed under: Jobs in NYC — sam roloff @ 6:13 pm

Prevention is seeking a Senior Marketing Manager to join our NY team. This position reports to the Associate Marketing Director. The overall goal of the Senior Marketing Manager is to attract, maintain and increase advertising revenue from a multi-range of categories and a variety of NY-based accounts for the Prevention brand (both print and online) through added value/merchandising enhancements and integrated marketing programs.

Responsibilities include:

•Conception of ideas and crafting of integrated proposals •Create proposals in response to RFPs (added value and integrated). Includes customization of Prevention programs and creation of original programs •Development of new program work with sales staff to create custom programs for clients. Includes researching budgets, producing timelines, working with partners and implementation of sold program •Merchandising program execution work closely with sales reps, clients and marketing team members to execute or oversee the execution of sold programs from start to finish •Track program progress and prepare final reports for internal use and for clients •Create and produce sales materials at the direction of Executive Marketing Director, write and manage production of category specific sales support materials including media kit sheets, sell sheets, presentations, mailings and other program collateral •Event management and support work with Events Staff as necessary to help produce, manage and staff events

Ideal candidate will possess:

•College degree required •6+ years of marketing experience, plus strong digital and integrated experience •Ability to take direction and apply own creative skills and talent toward successful execution of assigned work •Very strong writing and presentation skills •Strong organizational skills with flawless attention to detail •Excellent communicator with 6 years of experience •Team player •Facility with standard department software: Word, PowerPoint, Excel, Acrobat •Detail oriented, organized and ability to manage multiple projects and priorities

We are proud to be an EEO/AA employer M/F/D/V.

If you are interested, please apply to www.rodaleinc.com <http://www.rodaleinc.com/> .


Men’s Health/Women’s Health Senior Marketing Manager

Filed under: Jobs in NYC — sam roloff @ 1:21 am

Men’s Health and Women’s Health are currently seeking a seasoned integrated marketing professional to work in our New York-based Marketing Department. The overall goal of the Senior Marketing Manager is to attract, maintain and increase both print and digital advertising revenue for categories including fashion, retail, watches, and fragrance & grooming for both brands. The position reports to the Executive Director, Marketing.


Responsibilities include:

§ Developing client specific concepts and programs and/or marketing programs to drive incremental print, digital and/or sponsorship revenue

§ Writing all merchandising, marketing and category and sales materials for category specific clients

§ Acting as partner with designated sales reps to develop sales strategy and drive category growth

§ Meeting with clients as needed to present proposals and/or discuss added-value and marketing concepts and requirements

§ Spearheading the execution of all aspects of individual client programs (e.g. digital extensions, events, sponsorships, mailing, samplings, etc.)

§ Identifying and developing third party marketing partnership for the brands

§ Maintaining a big-picture outlook to help create and sell multi-advertiser and platform programs within assigned categories

§ Preparing program summaries upon completion of executed activities

§ Working within established budget guidelines and managing costs for all projects

§ Other duties as required



The ideal candidate will possess:

§ 6-8 years integrated industry or related experience

§ Proven ability to identify, develop, sell and execute results-oriented programs

§ Close attention to detail and ability to manage multiple projects and priorities in a high-volume, fast-paced work environment

§ Strong written and verbal communication skills

§ Polished presentation skills

§ Awareness of current culture as it relates to the brands and relevant promotional opportunities

§ Excellent working knowledge of Excel, Word and PowerPoint and the Internet

§
College degree required

Interested parties should submit a resume and cover note to eric.hunter@rodale.com.


Senior Analyst, Business Research & Insights November 2, 2010

Filed under: Jobs in NYC — sam roloff @ 7:17 pm

Position Title: Senior Analyst, Business Research & Insights

Research & Insights

Sr. Analyst Position

The role of the BRI Manager is two-fold:

Marketing/Sales Support-Research Partner

Your daily responsibility will be to:
§ Provide our Network Marketing and Sales Teams with the best Brand sales story possible to help them go out into the market and sell ad pages.
§ You will be responsible for knowing and using a variety of syndicated research sources to keep our Brands ahead of the curve and differentiated from the competitive set.
§ Providing proof of the value of print, the power of our brands and the richness of our readers. The research sources utilized and the stories created are ever-changing and specific to the title, advertiser, target and category.
§ We’re looking for a creative thinker with a sense of curiosity and flair for solving challenging questions and situations with innovative thinking and new strategic ways to position our brands
§ Additionally, our responsibility is to function as advocates debunking marketplace misperceptions about magazine engagement and magazine advertising effectiveness

Category Experts. As a category expert your responsibility is to:
§ Identify and inform the company of industry trends and insights that may provide revenue generating and content opportunities. This entails proactively keeping up on new media trends, product introductions, ad campaigns, so that Time Inc.’s sales reps informed with up to the moment category news.
§ Responsible for preparing written quarterly industry updates and/or newsletters, yearly category overviews, media analyses and category ad spend forecasts.

Do you have what it takes?
· The person who will excel in this position will need to be able to see the forest through the trees to solve for the bigger picture.
· We are looking for a dynamic individual that is both right and left brained. Must be equally marketing savvy and analytical.
· Must have excellent written and presentation skills and the ability to form and communicate insights either in person or in written documents in a knowledgeable/confident manner, as this position is called upon by Publishers, Marketing and Sales for their expertise, opinion and guidance.
§ This position requires the ability to turn a variety of syndicated data/numbers into well written, easily understandable facts with informed insights and/or brand selling strategies to be shared with Publishers, Marketing, Sales, and External Clients.
§ Must exercise common sense and judgment to determine how best to deliver Client requests for information in an efficient manner (Email, PowerPoint, Bullet Points).
§ Need to be forward thinking and not only provide the specific answers to specific questions but, be able to think ahead and provide answers to questions that may arise from the request.
§ Must be very comfortable working with numbers.
· Must be familiar with Media: The various roles of Media, Media Syndicated Data such as: MRI, MMR, Starch, AdMeasure, Iconoculture, Forrester, etc.), and the Media Industry in General including New Media platforms.

Previous Work Experience: Minimum 4 years experience in Media Planning, Advertising Account Management, Marketing, Research

Education: Bachelor Degree

Technical Skills: Excel, PowerPoint, Word

To apply please use the following link:

http://jobs.brassring.com/1033/ASP/TG/cim_home.asp?partnerid=391&siteid=5161&Codes=NWES,120457BR


Digital Intern – Budget Travel October 29, 2010

Filed under: Jobs in NYC — sam roloff @ 4:39 am

BudgetTravel.com is a premier travel content destination. We are currently in the midst of an exciting infrastructure upgrade and are looking for a digital intern to join our team.

Responsibilities include tagging content, QAing new features, responding to user inquiries, running site traffic and newsletter reports, and more. Qualified candidates may also be offered the opportunity to blog for us and/or participate in our social media efforts.

Qualifications:
Digitally savvy and comfortable with technology

Articulate and quick to grasp concepts

Organized, professional and detail oriented

Passion for travel a plus

This position is ideal for someone looking to work in the digital space in content development, web production, project management, or product development.

Budget travel will give school credit but applicants are not required to receive credit. We are flexible regarding your class schedule. Internships are unpaid.

To apply for the budgettravel.com digital internship, please send an e-mail and an  attached resume to lisa.schneider@budgettravel.com

Be sure to visit us at BudgetTravel.com! And Follow us for great travel tips and deals:

Twitter: http://twitter.com/BudgetTravel

Facebook: http://www.facebook.com/home.php?#!/budgettravelmagazine


Creative Services Coordinator October 26, 2010

Filed under: Jobs in NYC — sam roloff @ 7:53 pm

Prometheus Global Media, LLC (formerly Prometheus Global Media), a newly established and growing media company with leading brands in music, entertainment and media/marketing, (Billboard, Adweek Media, The Hollywood Reporter, Back Stage) is looking to fill a Creative Service Coordinator for its New York City office, supporting Adweek Media.

The Creative Services Coordinator will:

· Report directly to the Creative Services Director

· Respond to RFPs (print and digital) and customize integrated proposal for clients

· Manage all barter relationships including negotiating annual contracts, developing program ads, etc.

· Manage events/programs components with the help of the director/manager

· Work directly with clients to gather assets for in-book promotional page and promotional website, etc.

· Work with production team, fulfillment companies, art and other internal personnel to ensure the timely deliver of client assets and work directly with clients to obtain approvals

This position requires excellent verbal and written communication skills; Excel, Microsoft Word and Powerpoint program proficiency; professional phone skills, attention to detail, interest in the media world and the ability to support multiple individuals and projects in a fast-paced environment
Please send resume and a cover letter including salary requirements to contact.hr@e5globalmedia.com


AMERICAN EXPRESS PUBLISHING–Departures Magazine, Merch Mgr October 25, 2010

Filed under: Jobs in NYC — sam roloff @ 9:28 pm

RESPONSIBILITIES:
Looking for a creative and strategic thinker to join the DEPARTURES team as a Merchandising Manager reporting into the Merchandising Director. Responsibilities include:

*Partner with sales reps on select advertising categories to conceptualize and create integrated marketing programs across print and online designed to help drive advertising revenue
*Create and write integrated merchandising proposals and when needed, present them at client meetings
*Organize and execute merchandising events and advertiser activations at signature magazine events
*Manage merchandising fulfillments (email blasts, advertorials, social media, etc.)
*Work with Senior Manager and VP to strategize with print and online sales and management teams to conceptualize large-scale advertiser programs and special sections
*Manage program budgets
*Work with clients, vendors, sales, management, legal and other internal departments
*Assist with special projects as needed, e.g., sell sheets, bonus added-value, etc.
*Perform other job related duties

QUALIFICATIONS:
4+ years experience in consumer magazine publishing, merchandising, event marketing and/or program management. Excellent organizational, verbal, creative, written communication and analytical skills. Candidate must be a team player, have strong problem solving and interpersonal skills as well as have the ability to manage multiple tasks in fast-paced, collaborative and team-oriented environment. Position may require some travel, and work evening/weekend hours as needed. Must be proficient in Microsoft Office.
******

“QUALIFIED CANDIDATES SHOULD APPLY ONLINE GO TO: http://careers.americanexpress.com/ Scroll to bottom of page and select the link Jobs@American Express. Click search jobs (Req #:132993BR) and follow the on-line prompts. Only those candidates who PROVIDE SALARY REQUIREMENTS and meet minimum qualifications will be contacted. No paper resumes will be accepted. An Equal Opportunity Employer.”


Associate Manager, Attendee Marketing

Filed under: Jobs in NYC — sam roloff @ 6:46 pm

Prometheus Global Media, LLC (formerly Prometheus Global Media), a newly established and growing media company with leading brands in music, entertainment and media/marketing, (Billboard, Adweek Media, The Hollywood Reporter, Back Stage) is looking to fill an Attendee Marketing Manager for its New York City office. This person will be responsible for:

  • Building and maintaining strategic partnerships and alliances with industry associations and media partners; including barter and list procurement
  • Partnering with the Marketing Manager on executing marketing plans
  • Implementing email campaigns, managing and maintaining on-line registration system
  • Working with internal Web group to maintain conference web-sites
  • Coordination and trafficking of direct mail, print advertisements and other attendee promotional pieces
  • Traffic direct mail, email, advertising, and other attendee collateral
  • Managing the attendee marketing budget
  • Maintaining weekly projection and overall tracking for each event
  • Handling post show survey and post event outreach

Requirements:

  • B.A./B.S. in Marketing or Communications strongly preferred
  • 4 years direct marketing experience to include: direct mail, e-mail, social networks, web-based campaigns, mass media in a events or publishing environment
  • 4 years of experience in conferences or events
  • Database experience
  • Understanding of list segmentation
    Registration management experience
  • Marketing budget expertise
  • Superb organizational and time management skills a self-driven professional able to assume responsibility of multiple projects, can adhere to schedules
  • Experience with social media; Facebook, Twitter LinkedIn.
  • Knowledge of HTML coding preferable
  • Customer service oriented with strong interpersonal skills
    Proficient baseline HTML coding and Adobe Photoshop preferred
    Excellent written and verbal communication skills
    **Travel is required for this position**

Please send resume and a cover letter including salary requirements to contact.hr@e5globalmedia.com


Intern – StyleCaster October 22, 2010

Filed under: Jobs in NYC — sam roloff @ 12:34 am

StyleCaster is the web’s first truly integrated fashion-lifestyle channel. We are a personal style discovery platform—the ideal hybrid of expert recommendations, top-level editorial content, social networking.

StyleCaster needs enthusiastic Junior Team Members (JTMs) to assist the Editorial Content team in our offices, located in Midtown Manhattan.

Responsibilities include writing, editing, and pitching stories daily for the online newsroom. Prior writing experience or a journalism background is preferred. Candidates should be available at least 2 days a week.

Applicants should have knowledge of the fashion media industry and a love for all things fashion. They should be creative, hardworking, detail oriented, and ready to bring new ideas to the internship.

StyleCaster will give school credit but applicants are not required to receive credit, and fashion magazine experience is not an absolute requirement. This internship is an amazing opportunity to work alongside industry leaders on a revolutionary concept in the fashion world that surpasses the basics of an online fashion magazine.

To apply for the internship, please send your resume to intern@stylecaster.com.

We are always accepting applications all year round!

Be sure to visit us at StyleCaster.com! Follow us on Twitter!: http://twitter.com/stylecaster


Sr. Associate Manager, Media Planning & Development – EW.com October 20, 2010

Filed under: Jobs in NYC — sam roloff @ 8:24 pm

EW.com is looking for an energetic, experienced Sr Associate for our Sales Planning team. This person will be a key member of the EW.com sales planning group and will aide the Associate Director in rolling out new ad units and products for the site. Ideal Sr Associate candidates will have 2-3 years experience in digital sales planning and able to manage multiple tasks under tight deadlines.

In addition to the standard responsibilities (outlined below), the Sr Associate will be tasked with the following:

1) Serve as primary liaison with ad vendors to develop new ad units on EW.com
a) Sr Associate is expected to research and recommend 2 new ad units to launch on EW.com in 1H 2011.
b) Development will include working with Associate Director, vendor and ad ops to create ad specifications, writing business rules, gathering approvals for units, and developing pricing
c) Sr Associate will be responsible for managing materials and being primary point person for all sales reps on new units, including going out on sales calls as necessary to present to clients.
d) Sr Associate is also responsible for meeting with vendors on a regular basis to evaluate new opportunities as they come up and present them to the sales force

2) Support Sr Manager in new product development
a) Sr Associate will work with Sr Manager on select new products rolling out on EW.com.
i) Responsibilities include working with Sr Manager on pricing, business rules (as necessary) ad specifications and back end roll out of new products.

3) Serve as primary contact for EW.com Sales Planning when Sr Manager is out
a) Will be able to provide recommendations and decisions on any sales planning issues for associate planners or sales people in Sr. Manager’s absence.

4) Reporting back to Sr. Manager
a) Sr Associate will be responsible for reporting to Sr. Manager on a weekly basis on progress on the above as well as any new issues that have arisen amongst sales/sales planning group.

Standard Responsibilities:

• Work in partnership with the sales team to understand their client’s objectives and needs
• Understand site traffic patterns and the EW.com edit calendar to effectively put together media plans customized to each individual client
• Work closely with the category marketing managers to effectively integrate requested research and site specific data
into RFP responses
• Develop strategic media plans in response to all RFP’s.
• Serve as primary liaison between client and ad operations to ensure campaigns launch on time and deliver in full
• Coverage of sales representative’s accounts in manager’s absence
• Traffic necessary deal paperwork through internal channels (client services, ad operations, finance)
• Provide weekly reporting to Account Executives on all active campaigns
• Work closely with Account Executives to ensure accurate internal communication of all sold deals
• Thorough knowledge of site specifications for input onto agencies media plans and internal sales documents

To apply please use the following link:

http://jobs.brassring.com/1033/ASP/TG/cim_home.asp?partnerid=391&siteid=5161&Codes=NWES,120783BR


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