Associate Director, Integrated Marketing – Health February 14, 2013

Filed under: Jobs in NYC — sam roloff @ 10:41 pm

Health is a leading health and wellness franchise reaching an audience of over 21 million readers and users each month. Health is a positive and actionable franchise which looks to inspire consumers to live a happier and healthier life each and every day.

The Health franchise is looking for an Associate Director, Integrated Marketing to help oversee all planning, creating and execution of marketing platforms and initiatives designed to generate advertising revenue for Health Magazine and Health.com. 

Candidate will be responsible for the development, management and execution of multi-platform proposals and custom programs ? primarily within for pharmaceutical and over-the-counter (OTC) categories.

Specific Job functions:
• Lead DTC and OTC integrated proposals and responses to RFPs.
• Write merchandising, marketing, category and sales materials for category clients.
• Manage proprietary and syndicated research initiatives; work closely with Time Inc Research and Insights department to analyze research data and develop compelling marketing stories.
• Liaison with other marketing teams across Time Inc. Lifestyle Group as well as Time Inc. Corporate on large scale, cross-property pharmaceutical and OTC opportunities.
• Track and update sales team on key pharmaceutical and OTC industry insights, trends and news, especially within digital media.
• Attend client meetings to present integrated marketing concepts. 
• Develop relationships with third party organizations and vendors to enhance arsenal of integrated marketing offerings for the brand.

The ideal candidates will possess the following skills and experience:
• 8+ years in media marketing and sales development including 3+ years in digital marketing. Previous agency experience is a plus.
• In-depth knowledge of the pharmaceutical industry.
• Significant understanding of syndicated and proprietary research (MRI, MMR, AdMeasure, @plan, comScore, Omniture).
• Strong project management and leadership skills.
• Collaborative approach to partnership with the sales and editorial teams.
• Strong motivator with ability to conceptualize unique platforms on his/her feet.
• Exceptional proposal writing and presentation skills with extensive background generating multi-platform, integrated programs.
• Comprehensive knowledge of various online advertising platforms, creative executions, and ad serving technologies.
• Organization, creativity and ability to communicate clearly with sales staff, team members, advertising clients and vendors.
• Ability to work collaboratively across multiple sites and brands within Time Inc.
• Candidate must be an enthusiastic creative thinker and problem solver who’s passionate about developing impactful ideas and bringing them to life.

Resumes can go to Randi_weintraub@timeinc.com


Senior Production Manager, Marketing – Maternity Fill-in – InStyle.com February 12, 2013

Filed under: Jobs in NYC — sam roloff @ 5:59 pm


• Execute all ad sales custom programs inclusive of sponsored environments, ad products, microsites, sweepstakes and social media promotions
• Develop Kick off Call documents for client calls including asset lists, due dates and timeline
• Lead cross-functional teams, serving as project manager, to define project specifications, establish milestones, and manage development, launch and QA
• Communicate status, key issues and launch plans to client as well as senior management marketing, design, sales, Ad Ops, legal and editorial
• Measure program performance and identification of key levers of improvement to create wrap up reports and case studies at close of program
• Work with Art department for creative design and/or mocks on sold and pre-sale programs
• Provide pricing for all new ideas and negotiate with outside vendors for both timing and costs
• Monitor the competitive landscape, lead relevant market, site and consumer research and recommend strategies for remaining competitive

Requirements:
• Strong project management experience, including successful management of digital programs
• Previous Client Management Experience required
• Organized, self-motivator who is detail oriented with strong analytical skills

Resumes can be emailed to Randi_weintraub@timeinc.com


Full-Time Freelance Senior Graphic Designer February 5, 2013

Filed under: Jobs in NYC — sam roloff @ 9:30 pm

Full-Time Freelance Senior Graphic Designer
Four to Five Day Onsite Position for Growing Web and Magazine Publishing Company

Responsibilities
Work with sales and marketing team to design and produce sales proposals and presentations including comps that effectively illustrate ideas and concepts
Create promotional materials including brochures, ads, premiums and web blasts
Design invitations, signage, and other event-related collateral
Manage outside vendor relationships (design firms, printers)
Develop and manage marketing projects to budget
Work with other departments (circulation, production, web site) as needed to create collateral material and sales tools
Work with management team to develop and execute effective branding materials
Position reports to the Associate Publisher, Marketing

Ability to
Work as a member of a team
Work on tasks independently
Handle multiple projects simultaneously
Organize and prioritize work under pressure
Manage project details and see projects through to completion
Work within an assigned budget

Qualifications
B.A. degree in design/fine arts or related field
5+ years of publishing (print and/or digital) experience within a ad sales marketing department
Experience designing for both print and digital based projects.
Must have thorough knowledge of Adobe Creative Suite (Photoshop, In Design, Illustrator, Acrobat) and PowerPoint,  HTML, CSS and Flash.
Thorough knowledge of print production techniques and file preparation for web, offset and digital applications
Project management experience
Strong written and oral communication skills

Send resumes to: confidentialjobopenings@gmail.com


Digital Marketing and Production Intern, Smithsonian Digital Enterprises, Washington DC February 1, 2013

Filed under: Jobs in NYC — sam roloff @ 8:09 pm

We are looking for an enthusiastic individual to join the Smithsonian’s digital team as a paid intern. The Digital Marketing and Production Intern will help to drive audience and create new content products for the Smithsonian’s Web sites.

 

Internship duties include:
*Work with the Audience/Product Development team to research, write and produce content for new marketing initiatives and content offerings.

*Assist with execution of marketing campaigns

*Help with social media activities and outreach to journalists and bloggers.

*Help with Search Engine Optimization keyword research and implementation.

*Help with photo research and web production – i.e., build slideshows, upload articles, and swap out creatives.

*Help research industry best practices and work with the Audience/Product Development team to develop new ideas for content offerings.

*Help with administration work in tracking invoices, etc.
Skills desired:
*Strong knowledge of and interest in the web and social media

*Experience with Photoshop, HTML and a Web content management system or web publishing tools is preferred.
*Strong research and writing skills, with the ability to handle several projects at once under deadline
*Fluency in MS Office application
*Experience with web publishing tools
*Recent graduate with a Bachelors or Masters Degree in a related field of study
Internship Details:
*12 months in duration – candidates must be able to commit to a full year
*40 hours a week
*Paid Internship

To apply, please submit a cover letter and resume to secareers@si.edu.

Attention: Digital Marketing Internship

Final selection will be subject to the intern’s successful completion of a pre-internship background check.

Applicants are asked to complete and forward an optional Applicant Survey form available at http://www.sihr.si.edu/Forms/Applicant_Survey_Form.PDF.


Research Analyst – Rolling Stone, Us Weekly, Men’s Journal January 29, 2013

Filed under: Jobs in NYC — sam roloff @ 7:20 pm

The Wenner Media Marketing Research Department is seeking a smart media researcher with magazine and digital research experience, who can use both syndicated and custom research to “craft” selling strategies for the print and digital sales staffs of Rolling Stone, Us Weekly and Men’s Journal brands.

This person will develop research tools for the sales staffs, write analyses of marketing and media data, and work on the development of custom research surveys.

REQUIREMENTS:

Candidate MUST Have:
• 2-3 years of media/market research experience.
• A passion and understanding for consumer, media and market trends.
• Strong attention to detail and numbers.
• Excellent analytical, writing and presentation skills.
• The ability to “juggle” multiple projects.
• Proficiency in Excel (including Pivot Tables), PowerPoint and Word.
• Experience working with Print syndicated data from MRI, JD Power, MMR, MARS, PIB, ABC, Hall’s and data retrieval systems such as New Age or IMS.
• Experience working with Online syndicated data from comScore and Nielsen and their respective systems.

Please send your resume, salary requirements and cover letter via email to hr1@wennermedia.com with Research Analyst in the subject line.


Integrated Promotion Director, MATERNITY FILL-IN, Cosmopolitan Magazine

Filed under: Jobs in NYC — sam roloff @ 6:52 pm

Integrated Promotion Director, MATERNITY FILL-IN, Cosmopolitan Magazine
Timing: Mid-February to Mid-May

Primary responsibilities include:

  • Working with three senior sales people on automotive, beauty, personal care, and financial categories
  • Proposal writing
  • Presentation development
  • Idea generation
  • Advertorial copy writing
  • Project management and execution


To apply, please send your resume and a writing sample to:
Kmorse@hearst.com


Advertising and Editorial Internship NY Jan 2013 January 28, 2013

Filed under: Jobs in NYC — sam roloff @ 6:47 pm

Pace Communications, one of the largest content marketing agencies in the country, is now accepting resumes for an Advertising and Editorial Intern in our New York office.

Pace is one of the largest and most successful agencies of its type in the world – our people are recognized as leaders in the field and our account list includes some of the North America’s most successful brands – including Four Seasons Hotels and Resorts, Southwest Airlines, USAirways,Verizon Wireless, Wells Fargo and Walmart.

JOB QUALIFICATIONS:

Experience:

· Must be pursuing a degree and receive college credit as the internship is unpaid

· Must be an undergraduate Junior/Senior or a graduate student

· Previous intern experience

· Must be able to commit to at least 24 hours per week

Skills: Excellent organizational, oral and written communication skills. Ability to work in a fast paced environment with frequent deadlines. Strong interpersonal skills, ability to handle multiple projects at once.

POSITION SUMMARY:

Support for a Magazine Sales & Editorial in New York. Intern will be exposed to all facets of the sales, marketing & editorial efforts of a magazine. Intern duties will include maintaining advertising database, lead generating, issue mailings, assisting with products for editorial shoots, assisting Publisher & Director of Sales with miscellaneous tasks, general office/administrative duties.

WORKING CONDITIONS:

General office environment, small team.

No phone calls please.

Equal Opportunity/Affirmative Action Employer m/f/d/v

https://home2.eease.adp.com/recruit/?id=5254682


Program Director, National Events – AtlanticLIVE

Filed under: Jobs in NYC — sam roloff @ 5:41 pm

Description

AtlanticLIVE, the live events arm of The Atlantic magazine, seeks a highly motivated, entrepreneurial, and service-minded professional to join our team and contribute to the growth of our portfolio of large-scale national programs. Our ideal candidate will be an ambitious, forward-thinking, unconventional leader, highly engaged and determined to play an integral role in the strategy and implementation of new programs – not just directly in the editorial conception and logistical execution of the live events themselves but also creatively in the development of unique integrated advertising and underwriting packages.

Our ideal candidate will have 5+ years previous events and client management experience, preferably in a high-velocity, bottom-line focused industry. Experience in journalism, research, and project management strongly preferred.

Responsibilities Include:

  • Lead The Atlantic’s role in large-scale event partnerships, managing the integration of Atlanticeditors, executives, and overall ambitions and representing The Atlantic brand to external partners
  • Contribute to development of program content, to include, but not limited to: topic generation, expert speaker identification and recruitment, and program format development
  • Oversee the management of a universe of 8-10 underwriter clients, from on-boarding and integration to delivery of promised benefits, with a keen commitment to forging relationships, understanding goals, and meeting expectations to secure renewals
  • Lead AtlanticLIVE marketing and sales teams in creating compelling materials for successful marketing campaigns to meet event revenue goals
  • Manage overall event logistics, to include: client and internal executive communication and integration; budget management (versus goal); venue and vendor sourcing and negotiations; and on-site delivery and execution
  • Guide recruitment and sculpting of program audiences to meet event specifications through detailed organizational research, overseeing of invitation deployment and high-touch communication and marketing

Qualifications of the Ideal Candidate:

  • Meticulous attention to detail and superior organizational skills
  • Ability to manage complex and fast-changing program elements and prioritize effectively in response
  • Creative and strategic thinking with emphasis on customer service to understand and deliver on client objectives
  • Ability to forge and grow strong relationships with clients and strategic partners
  • Ability to communicate goals and strategies persuasively to internal and external constituents; strong presentation skills and exceptional copywriting/general writing skills
  • Superior knowledge of global and national issues, with particular focus in business and urban issues; acute understanding of the key players within these issue areas, required, and existing relationships and contacts within these fields, preferred
  • Commitment to deep research to develop and prepare for programs, and uncompromising dedication to understanding an issue from all sides
  • Entrepreneurial spirit, track record of initiative, and ownership of work
  • True service ethic, spirit of generosity, and gracious sense of humor
  • Bachelor’s degree and 5+ years of relevant experience

Core Attributes:

  • Force of Ideas – At the center of Atlantic Media work are the ideas within our writing. We believe that ideas – to the good and not – have consequence. Our highest work is bringing rigor, insight, intellectual honesty, to that ultimate purpose of separating the bad from the good, giving voice, argument, and flight to the latter.
  • Spirit of Generosity – Atlantic Media seeks in its ranks a spirit of generosity – a natural disposition in each colleague toward service and selfless conduct. Atlantic Media writing should be cut from the same cloth – critical on the merits but informed by charity and forbearance in measuring motive and personal character.

To learn more and apply online, please visit www.atlanticmedia.com.  Atlantic Media is an Equal Opportunity Employer


Freelance Program Development- Time Inc. January 24, 2013

Filed under: Jobs in NYC — sam roloff @ 11:04 pm

• Liaise with Sponsorship Sales leads, Integrated Marketing and Digital to develop custom program ideas and platforms for Festival sponsors
• Prepare Festival 2013 proposals
• Maintain and Essence Festival RFP and Proposal Tracker
• Manage all Festival programs and assets directly with each Sponsor Activation Lead
• Coordinating materials
• Sponsorship Handbook updates
• Coordinating execution process: filling out forms, getting approvals
• Directly manage all Essence Festival integrated programs and reporting of launch dates, impressions summaries and delivery
• Support updates to Festival General Presentation (Generic Deck)
• Weekly account reporting/status updates to National Sponsorship Director
• Direct Management of Select Vendor and Pavilion Level Sponsors
• Help prepare post-event sponsorship ROI reports under direction of National Sponsorship Director

Send resumes to: Version: Randi_weintraub@timeinc.c


Senior Manager of Sales Development – POPSUGAR

Filed under: Jobs in NYC — sam roloff @ 11:00 pm

POPSUGAR is looking for a superstar storyteller for the Integrated

Marketing team. At the core of this role is the need for a big thinker,

someone that understands sales strategy and how to create, pitch and sell

big concepts. This role will work directly with the Director of Sales

Development to drive the story of the brand to the advertising community

as well as work closely with edit and consumer marketing to ensure

alignment. Core functions will include: work on all editorial sponsorship

ideas, trade and product marketing efforts, as well as assist in sales

strategy and tentpole creation. The day to day will be working closely

with marketing, sales, edit, and operations, to determine needs and

strategize accordingly. This person must be able to work in a fast paced

environment, multi-task and not be afraid to roll up their sleeves.

Knowledge of POPSUGAR audience a big plus. Reports to Director of Sales

Strategy.

Responsibilities:

* Work with editorial, sales, art and project management teams to

conceive, package and present integrated digital marketing solutions for

advertisers

* Work closely with Consumer Marketing and Operations to create sales

packages, tent pole events and materials

* Work with Sales Development Director on PopSugar’s b2b presence

(includes advertising, events, and strategy)

* Assist in trade marketing event strategy and execution with Events

Director

* Concept and develop trade and sponsorship opportunities

* Research and develop new promotional partnerships, strategic alliances

and marketing programs

* Create big idea programs and work with creative services managers on

smaller RFP- based requests

* Present programs to clients during calls with management and sales staff

* Assist in development and production of all sales materials, including

special advertising sections, sell sheets, collateral, premiums etc.

* Leverage the use of marketing analytics to provide insights and make

recommendations to improve marketing ROI recommendations and overall

strategies

Requirements:

* Minimum 5+ years experience – integrated (print and digital) or digital

experience required

* Familiarity with the female Gen Y market

* Ability to multi-task within a fast-paced, high-volume environment

* Strong presentation and writing skills a must

* Experience identifying and executing successful large-scale partnerships

* Strong organizational skills, attention to detail and ability to handle

multiple tasks and meet deadlines

* Some travel involved

* SF based preferred, will consider LA or NY

Email resumes to: mbenetos@sugarinc.com


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