Analytics

Includes site, social and newsletter metrics

— Develop and maintain an internal reporting system for all metrics

— Distribute a weekly internal traffic report, as well as a monthly overview

— Competitive analysis for external websites

— Comparative analysis for internal historical metrics

— Comparative analysis for editorial content and cover stories

— Development of marketing research and sales strategy

Inventory Management & Ad Operations

— Liaison with OAO

— From the point of sale, responsible for collection, testing and implementation of all advertising campaigns and liaison with client/agency for all implementation

— Paid traffic implementation to deliver campaigns in full (with help of Sales Coordinator)

— Prepares weekly delivery reports for advertising campaigns

— Oversees and directs media planning (with help of Sales Coordinator)

— Development and implementation of new advertising units (plus strategy)

Audience Development

— Liaison with OAO

— Paid traffic strategy to gain the most audience, through all paid media channels, including social

— Coordination with editorial to optimize paid media

— Aids in the development and implementation of social media strategy, and reports directly to the President on metrics

— Aids in the development and implementation of SEO strategy

— Aids in the development and implementation of newsletter strategy

Please send resumes to: m.bedford@mediabendcapital.com

Mediabend Capital is seeking a Digital Sales Manager, who has 2-3 years of sales experience.  The candidate must have connections with both digital agencies and clients, have drive for success and want to grow with a new and innovative company, who was just featured in WSJ, as one of five new, best and buzziest sites.

Mediabend Capital

Mediabend Capital, founded in 2011 by Emanuele Della Valle, is a venture capital firm and digital media company whose mission is to create and acquire digital media properties. Focusing on today’s ever-changing mediascape, each of the company’s digital brands speaks to international users from a specific and unique point of view.  Currently there are two websites, see descriptions below.

Elizabeth Street:  Where Stylish Moms Meet

Launched in November 2011 as an iPad app, Elizabeth Street has grown into a full website, with content updated multiple times daily. Elizabeth Street is a global brand dedicated to providing an artful, innovative and worldly view on being a stylish mother.  Featuring tastemaker moms from around the globe, Elizabeth Street covers fashion, travel, activities, culture, philanthropy and lifestyle with a unique voice geared towards moms who want the best for themselves and their families.

Lifestyle Mirror:  Lifestyle Content…Instantly Shoppable

Launched in February 2012 Lifestyle Mirror provides access to discover and shop the modern lifestyle.  Lifestyle Mirror is the shopping destination for the inspired modern lifestyle – with purchase just one click away. Featuring a new international cover personality every week and shot in their own environment to organically represent their lifestyle, our editors shop out each image, curating products based on inspiration from the photographs.

Responsibilities:

· Sell online advertising for both sites

· Negotiate and close new advertising and revenue partnerships

· Oversee online media campaigns to include: display/banner advertising, rich media (video/audio) placements

· Track, analyze and report advertising sales for all sites

Qualifications:

· BA or BS

· Minimum 2-3 years outside sales experience (preferably with in a fashion/ beauty company)

· Excellent communication and interpersonal skills, goal-oriented and highly self-motivated

Please send resumes to: m.bedford@mediabendcapital.com

Reporting directly to the Executive Director, Integrated Marketing, the Marketing Designer will be responsible for the conception, design, and execution of innovative promotional materials for the integrated marketing department. Such materials include—but are not limited to–custom advertorial sections, custom digital promotional materials, marketing brochures, videos and event collateral.

The ideal candidate will have strong creative direction vision, and the ability to translate this vision efficiently and effectively into designed materials. Attention to detail, organizational skills, and an ability to juggle multiple projects simultaneously in a fast-paced environment are key. Candidate must be self-motivated with a positive attitude.

Qualifications:

• 5 years experience
• Exceptional conceptual, typographical and design skills, with mastery of InDesign, Photoshop and Illustrator
• A combination of print and web experience
• An understanding of Flash, motion graphic and interactive design
• Experience designing sales and marketing materials for multiple advertising categories
• An interest in celebrity culture, as well as an understanding of the Us Weekly brand and aesthetic
  

Experience in magazine publishing is preferred.

This role is full-time with the possible option of starting Temp to Perm.

Please send your resume, pdf samples or link to online portfolio (no more than 5mb total), salary requirements and cover letter via email to hr1@wennermedia.com with Us Weekly Designer in the subject line.

EOE M/F

Job Description
Harper’s Bazaar Magazine’s revamped Merchandising department seeks a new Senior Integrated Beauty Merchandising Manager who will be responsible for the strategy, development, and activation of integrated marketing and added-value programs across beauty categories. This newly created position will collaborate with both the print and online sales teams to create promotions and programs spanning all platforms–including but not limited to: custom creative concepts, in-book promotions, events, digital integrations, social media extensions, and more.
Required Skills
· Strong creative skills and experience in developing compelling integrated marketing programs
· Strong copywriting, proofing and editing skills required
· Highly pro-active and solution-oriented, a team player and self-starter
· Ability to work in a fast paced environment and handle multiple projects
· Strong verbal presentation skills
· Proficiency with Microsoft Word, Excel and PowerPoint. Knowledge of InDesign a plus.
Required Experience
· Minimum 5 years marketing experience
· An understanding of the editorial product and the fashion and beauty industries
· Experience in developing and executing programs for both mass and prestige beauty accounts
· Experience with digital media offerings
Please apply online at: https://hearst-magazines.silkroad.com/epostings/index.cfm?fuseaction=app.jobinfo&id=23&jobid=213257&company_id=16061&version=1&source=ONLINE&JobOwner=981490&level=levelid1&levelid1=84744&parent=Marketing%2FPromotion&startflag=2
.

Since 1969, National Journal Group has served as Washington’s leading online and print publisher of non-partisan news covering the people, issues and trends that drive the federal policy-making process. Providing daily, weekly and monthly reporting, we have established an exceptional reputation at the center of Washington politics as the most respected and dependable one-stop source of information for the nation’s capital.

National Journal joins The Atlantic, Government Executive, and Quartz in comprising the major properties of the Atlantic Media Company, a rapidly expanding media enterprise. Aiming to inform, elevate, and challenge the national discourse, ours are among the most influential media outlets in America, reaching 1.5 million opinion leaders and decision makers across the ranks of business, politics, government, media, and academia.

Offering a progressive, collegial work environment, Atlantic Media believes that ideas are indispensable, generosity is paramount, and merit earns reward. Our mix of business functions – spanning journalism, marketing, research and strategy – provide unique opportunities for career development and professional growth.

Job Description

The Director of Marketing will lead a scrappy, fast-paced marketing team tasked with both defining and communicating National Journal Group’s brand, as well as developing and executing highly customized, differentiated and market-leading multi-platform programs for advertisers. The position combines strong strategic planning and visionary brand development with core big idea/platform creation and best-in-class program execution. The ideal candidate will be a whip-smart, strategic, and highly creative thinker with great aesthetic judgment and a strong analytic mind, who is also willing to roll up his/her sleeves and get dirty. The position will report to the SVP of Advertising and President of National Journal.

Responsibilities Include:

• Develop short and long term strategic marketing plans that drive National Journal’s business forward and demonstrate its leadership in the beltway influential category
• Oversee development of brand message and market-leading communication tools
• Oversee and develop innovative, best-in-class ideas for current and prospective advertisers that could include print, online, social media, mobile, app, and emerging media elements that leverage editorial, custom content and external partnership opportunities
• Inspire the sales team and current and potential clients through presentation of existing marketing programs and customized concepts at client meetings and on calls with the sales staff
• Oversee the analysis and packaging of research data to support and augment advertising sales, document print and digital advertising effectiveness and provide strategic marketing research insights
• Conceive and execute branding events in Washington, DC and outer markets
• Oversee and manage National Journal’s marketing budget

Qualifications of the Ideal Candidate:

• Vision, determination, and the charisma to inspire
• Knowledge of and passion for digital media space
• Working knowledge of design programs and ability to create materials
• Exceptional writing skills coupled with a creative, out-of-the-box mind
• Experienced in management and have the ability to lead and motivate
• Strong analytics and strategic thinking; ability to understand and use relevant research data about our enterprise and audience
• Experience generating and executing multi-platform, integrated programs
• Outstanding social intelligence with the ability to successfully interact with high-level executives, both within and outside of National Journal Group
• 6+ years of related experience (digital experience a must/social experience preferred)
• Exceptional business intuition, real-time judgment with maturity, poise and “grace under pressure”
• Outstanding record of achievement
• Bachelor’s degree

Core Attributes:

• Atlantic Media recruits for two personal attributes in its candidates.  The first is force of intellect – reflected in discipline and rigor of thought as manifested, often, in exceptional academic performance. The second is a personal spirit of generosity – a natural disposition towards service and selfless conduct.
• Adaptable and willing to approach tasks with velocity and a high metabolism.

To apply, please visit us online at www.atlanticmediacompany.com.

Atlantic Media Company is an Equal Opportunity Employer.

The PEOPLE Digital Group is looking for an enthusiastic, energetic, focused individual to assist with all aspects of our online sales and marketing efforts. The Sales Planning Senior Manager will develop and manage creative, production and sales support for online advertising efforts. We are looking for a strategic thinker with strong managerial skills who can work collaboratively as a team player along with sales and marketing teams across the PEOPLE brand. This individual should be highly detail oriented, can thrive in a deadline-driven environment and has a strong understanding of the digital space online advertising platforms and executions. This is an ideal position for a candidate with strong online advertising experience to grow within an exciting and dynamic organization. This position is based in New York.

Key Responsibilities:

• 5-7 years experience in digital media and planning
• Strong operational background; project management experience a plus
• Work closely with the digital sales, digital marketing and editorial teams to develop new and creative programs that deliver on client objectives for all online RFPs.
• Experience managing a staff (3 direct reports)
• Assist in development of compelling sales proposals, media plans, and presentations for growing digital business.
• Work closely with Ad Operations and Sales Planning to ensure programs are executable and deliver in full.
• Work with management team to help set digital go-to-market strategy and tactically implement to drive greater revenue via smarter packaging, pricing (rate card management), and positioning with the marketplace to maximize use of inventory.
• Forge strong relationships with Sales management to communicate and collaborate strategy
• Serve as an industry expert with a firm handle on the current digital advertising landscape including a strong interest and understanding of mobile, social media, and emerging technologies
• Responsible for helping drive new revenue opportunities (working with Sales, Ad Ops, Product team, etc.)
• Collaborate on production of online ad sales materials and collateral, incorporating research data where necessary.
• Project Manager (Lead) on driving new projects, process improvement, and growth.
To apply, please send resumes to randi_weintraub@timeinc.com

Reporting directly to the Executive Director, Integrated Marketing, the Marketing Designer will be responsible for the conception, design, and execution of innovative promotional materials for the integrated marketing department. Such materials include—but are not limited to–custom advertorial sections, custom digital promotional materials, marketing brochures, videos and event collateral.

The ideal candidate will have strong creative direction vision, and the ability to translate this vision efficiently and effectively into designed materials. Attention to detail, organizational skills, and an ability to juggle multiple projects simultaneously in a fast-paced environment are key. Candidate must be self-motivated with a positive attitude.

Qualifications:

• 5 years experience
• Exceptional conceptual, typographical and design skills, with mastery of InDesign, Photoshop and Illustrator
• A combination of print and web experience
• An understanding of Flash, motion graphic and interactive design
• Experience designing sales and marketing materials for multiple advertising categories
• An interest in celebrity culture, as well as an understanding of the Us Weekly brand and aesthetic
  

Experience in magazine publishing is preferred.

This role is full-time with the possible option of starting Temp to Perm.

Please send your resume, pdf samples or link to online portfolio (no more than 5mb total), salary requirements and cover letter via email to hr1@wennermedia.com with Us Weekly Designer in the subject line.

EOE M/F

POPSUGAR is looking for a superstar to join our Creative Services department. This role will work closely with the VP of Integrated Marketing to lead all ideation for RFP based requests. Ideal candidate will be a big thinker and strategist. Entertainment and key West coast account experience a big PLUS. The day to day will be working closely with sales and edit to determine strategy for responses. This person must be able to work in a fast paced environment, multi-task and not be afraid to roll up their sleeves. Knowledge of POPSUGAR audience a big plus.

• Reports to VP of Integrated Marketing

Responsibilities:

• Act as main POC for all West Coast Creative Services ideation, work closely with team of Creative Services managers
• Work closely with Sales on reactive and proactive pitches
• Co-create and oversee planning and execution of all signature programs
• Manage and coordinate day-to-day activities of creative services team
• Research and develop new promotional partnerships, strategic alliances, and marketing programs
• Present programs to clients during sales calls with management and sales staff
• Review development and production of all promotional materials, including special advertising sections, sell sheets, collateral, etc.
• Assist in training, development and review of staff
• Assist in management of department budget

Requirements:

• Minimum 7 years experiences
• Digital and/or Publishing experience preferred
• Multi-task oriented
• Previous management experience a plus
• Knowledge of the Entertainment, Retail and/or Tech/Telco preferred
• Some travel
• Based in LA, SF and NYC would also be considered

http://www.sugarinc.com/Creative-Services-Manager-25803438

POPSUGAR is looking for a superstar storyteller for the Integrated Marketing team. At the core of this role is the need for a big thinker, someone that really understands sales strategy, and how to create, pitch and sell big concepts. This role will work closely with the VP of Integrated Marketing to drive the story of the brand to the advertising community as well as work closely with edit and consumer marketing to ensure alignment. Core functions will include: work on all trade and product marketing efforts, as well as lead sales strategy, tentpole creation and packaging needs. The day to day will be working closely with sales, edit, marketing and operations, to determine needs and strategize accordingly. This person must be able to work in a fast paced environment, multi-task and not be afraid to roll up their sleeves. Knowledge of POPSUGAR audience a big plus.

• Reports to VP of Integrated Marketing

Responsibilities:

• Responsible for brand’s b2b presence (includes advertising, events, and strategy)
• Responsible for co-creating product strategy with Operations
• Work closely with Sales and Operations to drive overall selling strategy
• Create and package all selling opportunities
• Work closely with Consumer Marketing to create sales packages, tent pole events and materials
• Research and develop new promotional partnerships, strategic alliances, and marketing programs
• Create big idea programs, and work with creative services managers on smaller RFP- based requests
• Present programs to clients during calls with management and sales staff
• Lead development and production of all promotional materials, including special advertising sections, sell sheets, collateral, premiums etc.
• Lead trade marketing event strategy and execution with Events Director
• Management of direct reports may be involved

Requirements:

• Minimum 9 years experiences
• Digital and/or Publishing experience preferred
• Multi-task oriented
• Strong presentation and writing skills a must
• Experience managing budgets, staff and events a must
• Some travel
• NYC based preferred, will consider LA or SF

http://www.sugarinc.com/Sales-Development-Lead-25802421

ALL YOU, the award winning brand for the everyday, value-driven woman is seeking an enthusiastic and creative Integrated Marketing Manager.

The Integrated Marketing Manager will work directly with Integrated Account Managers on a variety of accounts and will be responsible for developing, managing and executing multi-platform proposal requests and custom programs. In addition, this role will be responsible for conceptualizing and executing ALL YOU’s marketing programs. The Manager will report into the Director, Integrated Marketing.

Responsibilities:

– Act as sales development lead for Integrated Account Managers

– Conceptualize creative 360 integrated marketing solutions and added-value programs that provide advertisers with maximum ROI. These programs may include print, online, social, retail, promotional and research components

– Write compelling, well-thought-out proposals for a broad variety of advertisers that effectively communicate program concepts and requirements

– Attend client sales calls to present integrated marketing programs

– Execute integrated marketing programs once they are sold, ensuring the client’s brand and the ALL YOU brand are both properly represented

– Act as liaison between internal departments to develop and execute programs

– Oversee Social Panel including all communications, surveys and research analysis

– Manage department budget including invoicing

Qualifications:

– Candidate must be a creative thinker and team player with a solid knowledge of marketing and media business
– Must be resourceful, proactive, detail-oriented and able to thrive in a fast-paced environment
– Strong written, verbal and presentation skills
– Bachelor’s degree required
– 5 years marketing experience, preferably in media/advertising
– Proficient in PowerPoint, Word and Excel
– Possess working knowledge of research tools (MRI, Ad Measure, MMR, ABC, PIB, @plan, comScore, etc.) a plus
– Digital experience and understanding of Shopper Marketing industry a plus
To apply, please send resumes to randi_weintraub@timeinc.com