Merchandising Manager–LATINA March 1, 2010

Filed under: Jobs in NYC — sam roloff @ 5:41 am

Primary responsibility is over-seeing day to day RFPs (Concept development, presentation and execution of new and existing client programs). Includes but is not limited to advertorial ideas, ideas for special impact units, on-line programs, custom event sponsorships. Digital marketing experience a plus.

Development of sales development partnerships (create new and nurture existing programs with other strategic partners. For example: film festivals, non-profits, award shows, women’s business conference organizations etc..). Used to leverage in new or increased advertising business. Must be pro-active.

Write Sell sheets/press sheets and occasional presentations, should have high degree of comfort with research info.

Oversee execution of various on-going merchandising that is awarded to clients (in-book, online, e-blasts, sampling etc..)

Required Skills
5 – 7 years experience with at least 2 years of management experience
• Creative/Concept Development
• Excellent Copywriting Skills
• Organized
• Detail Oriented
• Pro-active

*No proficiency in Spanish language required

ABOUT LATINA MAGAZINE
LATINA Magazine (www.latina.com) was founded in 1996. With single readership of nearly three million bilingual, bicultural women in the United States, today it is the largest magazine edited by and for Latin women. Since its inception, LATINA’s mission has been to entertain and inspire today’s American Latinas with award-winning content that covers Latin culture, style, beauty, food, music and celebrities. LATINA continues to
create products and services that always have, at their core, the real Latina woman—her unique needs; her unique lifestyle.

Contact Information:

Lori.DelSecolo@latina.com
212-575-3088 (Fax)
No Phone Calls Please


AUDIENCE RECRUITMENT SPECIALIST / CONVENTION MARKETER

Filed under: Jobs in NYC — sam roloff @ 5:40 am

Leading provider of conferences and events that advances the knowledge of risk practitioners worldwide needs a Jersey City based event audience acquisition specialist / convention marketer.

Responsible for the creation and implementation of all audience recruitment strategies, and for the delivery of the audience/participants for all events, including conventions, conferences, roundtables and special events and achieving a consistently senior level of participants for through the employment of effective and efficient multichannel audience acquisition strategies.

This exciting opportunity will involve marketing events at different stages of the cycle simultaneously. The role would ideally suit an audience acquisition specialist with 4 plus years experience preferably in B2B event or convention marketing.

If you have the required skills and are interested in applying please email your CV and cover letter to: event.team@garp.com . Only successful applicants will be contacted


FINANCIAL RISK – EVENTS PRODUCER

Filed under: Jobs in NYC — sam roloff @ 5:39 am

Leading provider of conferences and events that advances the knowledge of risk practitioners worldwide needs a Jersey City based event producer.

If you are a conference producer, or you have a financial, research or journalism background – and a good knowledge of derivatives, risk management, capital and alternative assets markets – this is one for you!

This exciting opportunity will involve creating new events as well as growing and developing existing ones. You will be working simultaneously on multiple event production cycles of and developing relationships with senior professionals within the industry. Your research skills along with an understanding of the risk management area will need to be second to none, as these events are practice and content driven and you must be able to identify hot trends and speakers within the sector.

This role would ideally suit a producer with 3 plus years experience. You must have a strong academic background, excellent research and analytical skills and exceptional attention to detail. Some of the conferences take place internationally and you will be expected to attend and ensure that each meeting runs flawlessly.

If you have the required skills and are interested in applying please email your
CV and cover letter to: event.team@garp.com . Only successful applicants will be contacted.


Advertising Sales Manager, Every Day with Rachael Ray

Filed under: Jobs in NYC — sam roloff @ 5:38 am

Job Description:
This position is an exciting opportunity to be part of one of the most successful magazine launches in history. The Advertising Sales Manager will cover major accounts in the NY market in a variety of categories such as: packaged goods, pharmaceutical, financial and beauty. The Advertising Sales Manager will be responsible for increasing existing business, generating new advertising pages and revenue by developing strategic plans, preparing presentations and negotiating rates and schedules. The Advertising Sales Manager will also be responsible for developing and maintaining relationships with key advertising decision makers.

Required Experience:
• Effective sales skills, negotiation techniques and communication skills
• A proven ability to plan, develop and implement sales strategies with creativity and innovation
• Organized to handle a diversified account list and necessary reporting to management
• Highly motivated team player
• Bachelor’s Degree
• Minimum 5 years sales experience
• Strong relationships at agencies and with clients

Reader’s Digest offers excellent benefits and professional growth opportunities. Since each of our individual businesses has its own unique set of policies, features and benefits, we encourage you to visit the company website for the position of interest.

To apply to this opportunity, please visit our career website: www.rd.com/careers and reference job posting number 4398

Reader’s Digest is an equal opportunity employer committed to workforce diversity.


Men’s Health/Women’s Health – Marketing Manager

Filed under: Jobs in NYC — sam roloff @ 5:36 am

Men’s Health and Women’s Health are currently seeking a seasoned integrated marketing professional to work in our New York-based Marketing Department. The overall goal of the Marketing Manager is to attract, maintain and increase both print and digital advertising revenue for categories including packaged goods, food, apparel, travel, and a variety of Southwest-based accounts for both brands. The position reports to the Executive Director, Marketing.

Responsibilities include:

§ Developing client specific concepts and programs and/or marketing programs to drive incremental print, digital and/or sponsorship revenue

§ Writing all merchandising, marketing and category and sales materials for category specific clients

§ Acting as partner with designated sales reps to develop sales strategy and drive category growth

§ Meeting with clients as needed to present proposals and/or discuss added-value and marketing concepts and requirements

§ Spearheading the execution of all aspects of individual client programs (e.g. events, sponsorships, mailing, samplings, etc.)

§ Identifying and developing third party marketing partnership for the brands

§ Maintaining a big-picture outlook to help create and sell multi-advertiser and platform programs within assigned categories

§ Preparing program summaries upon completion of executed activities

§ Working within established budget guidelines and managing costs for all projects

§ Other duties as required

The ideal candidate will possess:

§ 3-4 years integrated industry or related experience

§ Proven ability to identify, develop, sell and execute results-oriented programs

§ Close attention to detail and ability to manage multiple projects and priorities in a high-volume, fast-paced work environment

§ Strong written and verbal communication skills

§ Polished presentation skills

§ Awareness of current culture as it relates to the brands and relevant promotional opportunities

§ Excellent working knowledge of Excel, Word and PowerPoint and the Internet

§ College degree required

Qualified candidates should contact Eric Hunter, Executive Director, Marketing at eric.hunter@rodale.com.


Licensing Paralegal – Conde Nast

Filed under: Jobs in NYC — sam roloff @ 5:35 am

Responsibilities include, but are not limited to:

* Pre-publication review of magazine content.

* Asset analysis to identify specific content restrictions.

* Key wording of all text and photos to enhance search capabilities and rights accuracy.

* Maintain the accuracy of all the information in our database for contracts and editorial assignments.

* Investigating and problem solving with magazine and corporate departments.

* Administrative processing of all contracts and releases for assigned publications.

* Special projects as needed.

The Ideal candidate is:

* Extremely detail-oriented

* Excellent communication and analytical skills

* Strong data entry skills, experience with key wording a big plus

* Highly organized, ability to meet tight deadlines

* Ability to work accurately and efficiently with minimal supervision

* PC and MAC proficient with strong skills in Excel and Word, general knowledge of Adobe Acrobat and MS Access

* Interested in pursuing a career on the business side of publishing

Please apply directly to www.condenastcareers.com

Condé Nast is an Equal Opportunity Employer


Integrated Marketing Associate – Real Simple

Filed under: Jobs in NYC — sam roloff @ 5:29 am

Candidate will help develop, manage and execute added value programs and promotions across multiple advertising categories for the Real Simple brand.

Responsibilities:
Conceptualize, communicate and fulfill added value programs
Write integrated marketing proposals across Real Simple brand assets
Act as liaison between internal departments and vendors to develop and execute programs
Work with the team of manager and senior manager to grow category business and create category specific programs
Assist in the implementation of signature brand programs
· Manage ongoing promotional programs, e.g. monthly e-blast deployment, standard promotional pages, etc.
· Manage project budgets

Qualifications:
Bachelor’s degree and 2-4 years marketing experience, preferably in media/advertising required
Candidate must be an enthusiastic creative thinker and team player with a solid knowledge of marketing and the media business, ideally with a concentration on women’s business
Must be resourceful, proactive, detail-oriented and able to thrive in a fast-paced environment
Strong written, verbal and organizational skills
Knowledge of and passion for tracking trends including social networking, digital and mobile trends is important
Ability to Travel
Computer skills including PowerPoint, Word and Excel

To apply: send resumes to randi_garfinkle@timeinc.com


Integrated Marketing Manager- People en Espanol February 22, 2010

Filed under: Jobs in NYC — sam roloff @ 10:39 pm

People en Español / INTEGRATED MARKETING MANAGER
Defining Hispanic culture, engaging, entertaining and inspiring Hispanics for 13 years, we cover the celebrities, stories, information, and style that reflects and celebrates their unique identity.
Red Carpet. Most Beautiful. Bellos 51. Sexiest Man. These are just a few of the iconic franchises that define People en Español and attract advertisers and consumers to engage with the brand. The People en Español Integrated Marketing Team – brings these products to life in unique, engaging and custom ways for advertising partners and consumers alike.

Description:
Responsible for driving ad sales revenue through the proactive and advertiser-specific development of integrated advertising solutions, with a concentration on digital, that support advertiser objectives and enhance audience value across the brand. Lead in post-sale management of custom solutions and report to Senior Sales Development Manager.

Key Responsibilities:
• Support Integrated Marketing in development of pre-sale pitches and proposals within assigned categories
• Lead in post-sale management of all custom advertiser solutions with edit, product, legal and vendor partners
• Serve as product marketing expert for assigned specials and categories – refresh and develop marketing materials as needed
• Liaison with PeopleEnEspanol.com editor to provide weekly updates, new edit features and franchises
• Provide monthly traffic reports highlights to sales team
• Support Senior Sales Manager in identifying and developing new category specific needs that leverage internal product, edit and external vendor capabilities
• Support digital manager in ongoing competitive site analysis and quarterly capability reviews — ad sizes, custom opps, new content areas
• Attend and represent team at internal and external meetings
• Develop case studies/recaps as needed

Specific Attributes:
• At least 3 years of successful integrated and/or digital marketing and sales/support experience
• Creative and strategic thinker
• Excellent proposal and written communication skills
• Excellent interpersonal skills; able to navigate matrixed environment
• Strong presentation skills; comfortable presenting to director level advertising partners
• Highly detail-oriented
• Flexible and able to adapt to a fast paced environment
• Able to juggle and prioritize multiple projects
• Working knowledge and ability to interpret online metrics and research tools (i.e. comScore, Omniture)
• Strong time management and organizational skills
• Must be proficient in PowerPoint, Word and Excel
• Digital marketing experience a plus
• Proficiency in Spanish required

Send resumes to: Jason_Kreuser@timeinc.com


New York Sales Manager, Investopedia

Filed under: Jobs in NYC — sam roloff @ 10:35 pm

Investopedia.com, a Forbes Digital Company, seeks an experienced advertising sales professional to handle accounts in the greater New York area and the Southeast.

Investopedia is the leading online portal for investor education and is experiencing growth in both traffic and advertising revenue. Based in New York, your primary responsibility will be to meet and exceed territory goals while maintaining and developing relationships and marketing solutions for a diverse financial client base.

This exciting position will require some travel to the Southeast and other key markets as needed. The sales territory is large and the client base varies from well-established to developmental accounts putting a premium on ones organizational skills, accountability and a self-disciplined entrepreneurial mindset.

This position demands the knowledge of how digital ad programs are constructed, executed and monitored to ensure client satisfaction and revenue growth. A full understanding of performance metrics and campaign optimization is also required.

Excellent communication skills, both written and verbal are a must, as is the ability to convincingly present sales proposals and concepts to large and small groups and close business. A BS degree is required and post graduate degrees will be seen as a plus.

The ideal candidate will have 3-5 years of digital sales experience as well as agency buy-side experience with a proven track record of increasing responsibility and meeting company goals and objectives.

For immediate consideration, send resume, cover letter and salary requirements to: Rochelle Rosato at rrosato@forbes.com


Art Director, Meredith Corporate Marketing

Filed under: Jobs in NYC — sam roloff @ 10:34 pm

Bring innovative ideas and concepts to the Meredith brand and properties by extending our current identity through: corporate ads, presentations, brochures, email blasts, etc. Creative force looking to manage print and multi-media projects promoting Meredith brands from publishing and broadcast to broadband and social media.

In addition to branding the Art Director will collaborate with our internal marketing partners on advertiser sold programs to provide design services for special projects and/or merchandising and promotional programs. This includes the design and production of in-magazine high-impact units, co-op sections, promotional pages/advertorials, as well as direct mail pieces, event signage, invitations, countercards, pub letters, etc. Oversee freelancers for print and online design projects, as well as multi-media presentations. Ability to lead projects without hesitation and work harmoniously with the sales and marketing staff.

* Ability to absorb and synthesize complex branding and style requirements from clients and account managers
* Proven record of collaborative work
* Ability to create great designs under pressure
* Elegant, sleek, and accessible sense of design
* Extreme attention to detail and consistency of work
* Well organized and able to balance multiple simultaneous projects
* Self-motivated, a natural problem-solver and a good communicator
* Must be comfortable following direction and implementing changes, thrive on multidisciplinary teams, and be able to balance great design with meeting short deadlines

Experience: At least 5 years
Skills: InDesign, Illustrator, PhotoShop

Email resumes to: Jill.Peters@meredith.com


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